Astrid Lendl work email
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Astrid Lendl personal email
Servus & Hello :-) It's Astrid - pleasure to meet you.I am your hands-on go-to-person when it comes to communication with the aim to initiate and drive change; change within your company and/ or - one step further - driving systemic change in our society!With 15+ years of successful record in diverse marketing positions in #MultinationalCompanies, I have a broad experience when it comes to #StrategicMarketing #BusinessDevelopment as well as #ManagingChange.Organizations can benefit from my experience as a goal-oriented change maker in: - #Marketing and- #ProjectManagement (analysis of the status quo and optimization potential, definition of change agenda, strategy definition)- #StakeholderManagement and connecting interdisciplinary teams- streamlining organizational processesOn top some of my strongest assets are- being communicative (what else, right?!)- team spirit- constant self-development & openness to learn- being passionate about people & our planet"Change yourself to change the world" (Mohandas Ghandi) is my credo. Hence from now-on I am searching to do my magic in the area of #sustainability and #SocialEconomy to leave this world in a slightly better place than I found it. A booster for my energy are time spent with my beloved family & friends, playing some volleyball as well as regularly relaxing during yoga classes and outdoor adventures - both in the mountains as well as in the garden. I enjoy being actively engaged in the board of our local association for learning according to Maria Montessori. If the daily routine allows, I enjoy visiting concerts and museums.Looking forward to get in touch and connect on the topics of #strategicmarketing #communication #digitalmarketing #marketing #projectmanagement #changemanagement #transformationprocesses #organisationaldevelopment #sustainability #socialeconomy #newwork and #diversity!
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Co-LeadLearning CircleAustria -
Member Of The Management BoardGalemo - Schulträger Verein Für Ganzheitliches Lernen Nach Maria Montessori May 2023 - PresentKlosterneuburg, Lower Austria, Austria
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Global Digital Content LeadHenkel Mar 2022 - Sep 2023Vienna, Austria -
Regional Digital Expert Acb Ee Central & SouthHenkel Jun 2020 - Feb 2022Wien, Österreichdriving digital transformation and managing digital activities for 15 countries in Eastern Europe Central & South by ▪️ management & supervision of digital campaigns (planning, analytics, optimization and reporting)▪️ advisory on database management (consumer journey set-up, CRM management)▪️ content optimization, digital project delivery▪️ daily cooperation and advisory on digital agenda ▪️ creating synergies, localizing global digital strategy▪️ upskilling Local Teams -
Parental LeaveHenkel Aug 2018 - Jun 2020Wien, Österreich -
Digital Marketing Manager Acb EeHenkel Sep 2017 - Jul 2018Wien, Österreich▪️ Coordination and execution of the development and roll out of a CRM platform in EE▪️ Supporting EE countries with content update, troubleshooting and resource allocation▪️ Partnering with multiple internal stakeholders in the planning and development of new product features▪️ Planning and execution market research - analyses data and drives change related to product features and UX design▪️ Briefing and steering digital media agencies, for the purpose of User Acquisition, on… Show more ▪️ Coordination and execution of the development and roll out of a CRM platform in EE▪️ Supporting EE countries with content update, troubleshooting and resource allocation▪️ Partnering with multiple internal stakeholders in the planning and development of new product features▪️ Planning and execution market research - analyses data and drives change related to product features and UX design▪️ Briefing and steering digital media agencies, for the purpose of User Acquisition, on Paid Channels▪️ Onboarding an e-mail marketing platform and set up a communication framework, in collaboration with Global Brand Management Show less -
Parental LeaveHenkel Jun 2016 - Aug 2017Wien, Österreich -
Marketing Manager Ee Special ProjectsHenkel Oct 2015 - May 2016Wien, Österreich▪️ Setting up cooperation with shared service center and outsourcing standardized mktg activities▪️ Managing cost optimization projects with multiple internal stakeholders▪️ Optimizing internal mktg processes with multiple stakeholders -
Parental LeaveHenkel Jul 2014 - Sep 2015 -
Regional Steering Unit LeadHenkel Jul 2012 - Jul 2014Wien▪️ Division: Henkel Adhesive Technologies Consumer & Craftsmen, Houshold Adhesives▪️ Brands: Loctite, Pattex, Metylan, Ceresit STOP Humidty, Pritt▪️ Categories: Household & Repair (cyanos, wallpaper paste, humidity absorber, repair, stationery)▪️ Special Projects: Business Development Bulgaria, HungaryMain Tasks:▪️ Regional category steering and support▪️ Key strategic initiatives definition▪️ Portfolio management▪️ Innovation pipeline and communication… Show more ▪️ Division: Henkel Adhesive Technologies Consumer & Craftsmen, Houshold Adhesives▪️ Brands: Loctite, Pattex, Metylan, Ceresit STOP Humidty, Pritt▪️ Categories: Household & Repair (cyanos, wallpaper paste, humidity absorber, repair, stationery)▪️ Special Projects: Business Development Bulgaria, HungaryMain Tasks:▪️ Regional category steering and support▪️ Key strategic initiatives definition▪️ Portfolio management▪️ Innovation pipeline and communication concepts creation in cooperation with global team▪️ Market analysis and monitoring▪️ Market research briefing, analysis▪️ Steering local organizations in category strategy implementation Show less -
Regional Brand ManagementHenkel Feb 2010 - Jul 2013Vienna▪️ Division: Henkel Adhesive Technologies Consumer & Craftsmen, Houshold Adhesives▪️ Brands: Metylan, Ceresit STOP Humidty, Pritt▪️ Categories: Household & Repair (humidity absorber, stationery)Main Tasks:▪️ Regional category steering and support▪️ Portfolio management▪️ Market analysis and monitoring▪️ Market research briefing, analysis▪️ Steering local organizations in category strategy implementation -
Assistant Brand Manager Home & Surface CareRb May 2008 - Jan 2010Vienna▪️ Supporting the execution of local marketing plans, including media strategy and media plans for assigned brands▪️ Executing new product launches in the market to generate consistent sales and profit growth▪️ Supporting market research projects to deliver powerful consumer and customer insights as basis for long term brand growth, developing these insights into achievable plans▪️ Adapting regional copy to Austrian market requirements within the strategic brand framework▪️ In… Show more ▪️ Supporting the execution of local marketing plans, including media strategy and media plans for assigned brands▪️ Executing new product launches in the market to generate consistent sales and profit growth▪️ Supporting market research projects to deliver powerful consumer and customer insights as basis for long term brand growth, developing these insights into achievable plans▪️ Adapting regional copy to Austrian market requirements within the strategic brand framework▪️ In close co-operation with the Sales function and Trade Marketing, identifying trade needs / opportunities, developing distribution improvement and trade promotions for assigned brands. Show less -
Marketing- Und Pr-AssistentUniport Karriereservice Universität Wien Feb 2007 - Aug 2007Vienna▪️ setting up and managing a recruiting events for customers locally and abroad▪️ managing the online appearance -
Freelancer Marketing & CommunicationInvestkredit Bank Ag Nov 2005 - Jan 2007ViennaSupporting the local marketing team in▪️ B2B event preparation and execution▪️ PR and daily publishing tasks▪️ back office tasks
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Praktikant Im Bereich Marketing Und Öffentlichkeitsarbeit/PrNike Feb 2005 - Sep 2005ViennaWorking with the local marketing team and supporting in▪️ PR activities such as events▪️ sports marketing such as cooperations with athletes and influencers▪️ retail marketing
Astrid Lendl Skills
Astrid Lendl Education Details
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Strategic Tools Of Henkel Cee Academy -
International Business
Frequently Asked Questions about Astrid Lendl
What company does Astrid Lendl work for?
Astrid Lendl works for Learning Circle
What is Astrid Lendl's role at the current company?
Astrid Lendl's current role is Co-Lead.
What is Astrid Lendl's email address?
Astrid Lendl's email address is as****@****kel.com
What schools did Astrid Lendl attend?
Astrid Lendl attended Iedc - Bled School Of Management, University Of Vienna, Universität Wien, Concordia University, Concordia University.
What skills is Astrid Lendl known for?
Astrid Lendl has skills like Lotus Notes, Acnielsen, Sap Bw, Microsoft Office, Marketing, Marketingstrategie, Marktforschung, Marketingmanagement, Markenentwicklung, Budgetmanagement, Budgetprozess, Budgetabstimmung.
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