- Manage the social calendar for email and LinkedIn for communications that are sent to alternative investment firms (hedge funds, real estate, private equity, venture capital, etc)- Manages the relationship with a design agency to ensure that all items are completed on time and on brand- Manages the company CRM, builds reports and dashboards, and cleans data- Increases efficiency of the team by automating processes in Zapier, Wordpress, Monday.com, and ConstantContact (SharpSpring)

- Marketing Consultant for Solopreneurs and Startups- Assisted Alex Lieberman (former CEO of Morning Brew) in launching and promoting his podcast, "The Founders Journal"- Managed all aspects of episode publication, created compelling promotional clips, and developed standard operating procedures for seamless operations.- Wrote engaging content for OkDork and an educational ebook on Facebook Advertising for Noah Kagan on the AppSumo marketplace.

- Edited copy and design of website, sales collateral, community website, newsletter, and other assets.- Published Insights and Jobs Newsletters to the community of 500+ Startup Technologists.- Launched the hatchpad community forum using Circle.so Published written content based on interviews with Startup Technical Leadership ("Insights").- Ran informational interviews with startup technologists to find out what topics they were interested in learning, what information they wanted to know before applying to roles, etc. - Redesigned and launched "Startup Pages" as an asset that startups can use to showcase their technical culture. - Launched "hatchpad pro" where startups can pay to have video content created showcasing their technical leadership.- A/B tested subject lines, delivery times, and content to improve the newsletter week to week.Attended monthly hatchpad events and engage with the community in follow ups about the events.- Promoted recordings and content from events in Reddit forums.

- Built campaign templates in Hubspot for reseller partners to use. - Provided support and suggestions on how each company could best customize and implement the campaigns.- Managed budget, delivery, and scope for external vendors who were creating video tutorials and advertising campaigns.

Responsible for marketing (branding and lead generation and conversion) at Structural Design and Analysis, Inc. (Aerospace Analysis Consultants and Siemens Software Reseller).RESULTS:- Increased monthly site traffic 400% by redesigning the website to improve user experience, writing long-form blog posts for each stage of the marketing funnel, and creating pages to target specific SEO keywords.- Moved our most popular product page from the 4th page on Google to the #4 overall result. Increased CTR, impressions, and position for keywords relating to core products. (via analytics in Google Webmaster Tools). - Grew YouTube and LinkedIn followers/subscribers by 30% using consistent content (some new content and some repurposed content).- Improved Open and Click rates in email system using A/B tests (subject lines, send times, content) and segmentation. Used automation to create drip nurture campaigns for free trial sign-ups.- Implemented website chat to provide instant support to website visitors. Improved inquiries from the website by 500%.- Utilized social media, particularly Reddit, to perform customer research and share content. Used Facebook and LinkedIn ads to promote webinars and popular content.

Created a digital presence for an executive coach. Created logo, responsive website, and various marketing collateral. Learned and implemented SEO best practices from a local SEO specialist. Assisted in the creation of newsletter and blog content and promoted the content with social media.Internship turned into freelance work.The website can be seen by clicking on the link below.

Responsible for increasing the guest experience (customer satisfaction) score at a top-100 Target location. Analyzed guest experience reports weekly. Report data was used to create a newsletter that detailed performance in each department, and offered improvements to areas that were under-performing.Improved the rolling-four week average of store guest experience score to above 90% for the first time in eight months.

Worked on a five person team responsible for rebranding government IT services to a commercial market. Created marketing collateral including handouts, slidedecks, and web pages. Rewrote existing slidedecks to make information comprehensible to the target market.

Promoted from camp counselor to director. Contacted local vendors to donate time and resources to a summer camp targeting underprivileged families. Supervised a site consisting of 30+ children and 3-4 counselors. Provided recognition, employee action plans, and evaluations for the counselors.