Ata Baykara

Ata Baykara Email and Phone Number

Brand Consultant (Turkey) @ Mizuno Corporation EMEA
Ankara, Türkiye
Ata Baykara's Location
Ankara, Türkiye, Turkey
About Ata Baykara

After completing his International Baccalaureate education, Ata Baykara immersed himself in a rich tapestry of disciplines, acquiring specialized training in design, marketing-neuromarketing, and business management. Since 2012, he has seamlessly navigated a diverse array of entrepreneurial ventures, corporate endeavors, and voluntary initiatives, amassing a wealth of cross-sectoral experience.His unwavering commitment and exceptional contributions have been recognized with a multitude of accolades, culminating in the prestigious honor of being named the youngest employer in Great Place to Work, Best Workplaces Turkey 2023. Beyond his companies and brands, he continues to thrive as a multidisciplinary designer, brand consultant, and board consultant, seamlessly integrating his diverse expertise. Under ABGG, the organization which consists of his brands and companies, he oversees a dynamic portfolio spanning software development, design and marketing, retail, consulting, and venture capital, solidifying his position as a leader driving transformative change.

Ata Baykara's Current Company Details
Mizuno Corporation EMEA

Mizuno Corporation Emea

View
Brand Consultant (Turkey)
Ankara, Türkiye
Website:
emea.mizuno.com
Employees:
274
Ata Baykara Work Experience Details
  • Mizuno Corporation Emea
    Brand Consultant (Turkey)
    Mizuno Corporation Emea
    Ankara, Türkiye
  • Abgg Global Grubu
    Founder, Chairman
    Abgg Global Grubu Nov 2021 - Present
    Ankara, Türkiye
    ABGG is a Türkiye-based group of companies that strategically adds value across diverse sectors while keeping an eye on the future. The group operates primarily in software development, design and marketing, retail, consulting, and venture capital. Through its organized approach, ABGG aims to drive innovation and growth in these key industries, leveraging synergies between its various business units to create lasting impact.
  • Abgg Europe Holding
    Founder, Chairman
    Abgg Europe Holding Nov 2023 - Present
    Tallinn, Harju, Estonya
    ABGG Europe is a Europe-based holding company with a diverse portfolio spanning cutting-edge industries. The company focuses its operations on software development, Web3 technologies, design and marketing, consulting, and venture capital. By strategically investing in and nurturing businesses across these sectors, ABGG Europe aims to drive technological advancement and create value in the rapidly evolving European market landscape. Additionally, the company has significant initiatives in sustainability, demonstrating its commitment to responsible business practices and environmental stewardship alongside its pursuit of innovation and growth.
  • Mizuno Corporation Emea
    Brand Consultant (Turkey)
    Mizuno Corporation Emea Jul 2021 - Present
    Turkey
    Mizuno is a globally renowned sports equipment and sportswear company with a rich heritage dating back to 1906. Headquartered in Japan, the company has evolved into a world-class brand, producing high-quality gear for a wide array of sports. Mizuno's extensive product range caters to athletes and enthusiasts across diverse disciplines, including golf, tennis, baseball, volleyball, football, running, rugby, skiing, cycling, judo, table tennis, badminton, boxing, and athletics. Through its commitment to innovation and performance, Mizuno continues to support athletes at all levels in their pursuit of excellence across these varied sporting domains.
  • Sustainify
    Ceo
    Sustainify Feb 2024 - Present
    Tallinn, Harju, Estonya
    Sustainify is a brand of ABGG, emerged as a consolidation of the group's extensive Web3 R&D initiatives across various global markets. The company specializes in integrating blockchain technology into practical products and services, empowering businesses to meet their sustainability objectives and enhance their competitive edge. Sustainify's offerings extend beyond innovative tech solutions, providing marketing advantages to its clients. As a pioneer in its field, the brand is dedicated to facilitating rapid business adaptation to an evolving global landscape, driven by a commitment to swift improvement and development.
  • Ford Otosan
    Board & Brand Consultant (Ford Başer Dealership)
    Ford Otosan Jan 2023 - Present
    Ankara, Türkiye
    Ford Otosan is a prominent automotive manufacturing company based in Türkiye, jointly owned by the Ford Motor Company and Koç Holding.Ford Başer Dealership is one of Ankara's most established and renowned automotive companies, having proudly represented the Ford brand since 1996. Operating from the Başer Plaza facility, the company offers expert sales and service for Ford's latest passenger and commercial vehicles.
  • Swm Türkiye
    Board & Brand Consultant (Swm Başer Dealership)
    Swm Türkiye Dec 2023 - Present
    Ankara, Türkiye
    SWM is a brand with deep-rooted origins, established in Italy in 1971. In 2014, the company was acquired by Shineray Holding, solidifying its position in the global automotive landscape. While the brand's design office is located in Milan, Italy, reflecting its quintessential Italian design ethos, the SWM Motors R&D center is situated in Chongqing, China.SWM Başer Dealership was established in Ankara towards the end of 2023. It provides sales and service operations from the Başer Plaza facility.
  • Mars&Draft
    Founder & Head Designer
    Mars&Draft Sep 2018 - Present
    Mars&Draft stands as a comprehensive one-stop solution provider and design agency in the realms of strategy, design, execution, and production. Since its inception, the brand has been dedicated to offering a diverse array of solutions from a single source, positioning itself as a genuine partner for its clients. Through its innovative mindset, unique approach, and versatile capabilities, Mars&Draft has evolved into a hub where brands can fulfill all their needs under one roof. Backed by ABGG, the company has solidified its reputation as the official solution partner for numerous global brands. The holistic approach allows Mars&Draft to streamline processes, ensure consistency, and deliver integrated solutions that drive success for its clients across various industries.
  • Başer Design
    Brand Consultant
    Başer Design Jan 2023 - Present
    Ankara, Türkiye
    Başer Design, launched in 2019 as a division of Başer, has quickly established itself as a leading force in vehicle body manufacturing. Operating from a 1,250-square-meter facility built to rigorous factory standards, the company has earned a reputation for excellence backed by TSE certifications. Başer Design specializes in a wide range of vehicle conversions.
  • Fusa Spor Ürünleri Tekstil A.Ş.
    Marketing Manager & Consultant
    Fusa Spor Ürünleri Tekstil A.Ş. Nov 2021 - Present
    Ankara, Turkey
    Fusa has grown into a key player in the Turkish sports apparel market since its inception. The company's journey began with Turkish distributorships for Italian brands Legea and Errea, valuable partnerships that, while no longer active, laid a strong foundation for Fusa's growth in the industry. Evolving from these early successes, Fusa now proudly serves as the exclusive Turkish distributor for the globally respected Japanese brand Mizuno. Specializing in high-quality sports textiles, Fusa continues to bridge international athletic wear innovations with the Turkish market, catering to the needs of both professional athletes and sports enthusiasts alike.
  • Holiday Inn Express
    Brand Consultant (Ankara)
    Holiday Inn Express Jul 2022 - Oct 2023
    Ankara, Turkey
    Holiday Inn Express, part of the IHG Hotels & Resorts family, is an American-originated hotel chain that has redefined the concept of efficient hospitality. Designed as an "express" hotel, the brand focuses on delivering essential services at competitive rates, catering primarily to business travelers and guests seeking short-term accommodations. Holiday Inn Express strategically positions itself in the "upper economy" market segment, offering a carefully curated selection of practical and convenient amenities. This streamlined approach allows the chain to maintain cost-effectiveness while ensuring a comfortable and reliable stay for its guests, embodying the balance between affordability and quality in the modern hospitality landscape.
  • Beemo A.Ş
    Bm Head Designer
    Beemo A.Ş Aug 2019 - Apr 2022
    Istanbul, Turkey
    Beemo is an innovative fintech solution offering a sophisticated yet user-friendly mobile wallet application. The platform seamlessly integrates multiple payment functionalities, including QR code transactions, takeaway services, pick-up options, and order-and-pay features, enhancing convenience for consumers. Beyond its consumer-facing capabilities, Beemo drives digital transformation for businesses through its comprehensive suite of services, encompassing mobile POS systems, web panels, and targeted marketing support. By bridging the gap between consumer needs and business operations, Beemo positions itself as a versatile tool in the evolving landscape of digital payments and commerce.

Ata Baykara Skills

Management Leadership Design Microsoft Office Strategy Branding Marketing Management Risk Management Entrepreneurship International Business Consumer Behavior Packaging Design Product Development Adobe Photoshop Creativity Brand Design Marketing Advertising Digital Media Marketing Strategy Strategic Planning Graphic Design Design Research Visual Arts Social Media Optimization Customer Insight User Experience User Interface Design Digital Marketing Customer Relationship Management Business Strategy Brand Development Creative Strategy Artificial Intelligence Mobile Applications Adobe Creative Suite Adobe Illustrator Adobe Indesign Cc Visual Communication Team Leadership Strategic Thinking Public Speaking Design Thinking Neuromarketing Customer Analysis Insight Consumer Neuroscience Brand Strategy Brand Identity Mobile Payments

Ata Baykara Education Details

Frequently Asked Questions about Ata Baykara

What company does Ata Baykara work for?

Ata Baykara works for Mizuno Corporation Emea

What is Ata Baykara's role at the current company?

Ata Baykara's current role is Brand Consultant (Turkey).

What schools did Ata Baykara attend?

Ata Baykara attended Istituto Europeo Di Design, Baskent University, Università Bocconi, Copenhagen Business School, The Wharton School, International Baccalaureate.

What skills is Ata Baykara known for?

Ata Baykara has skills like Management, Leadership, Design, Microsoft Office, Strategy, Branding, Marketing Management, Risk Management, Entrepreneurship, International Business, Consumer Behavior, Packaging Design.

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