“Skin – mental health platform” foundation is a Bulgaria-based NGO aimed at tackling the mental health stigma and raising awareness about the need for early intervention and improved access to professional mental health care as well as initiating inter-institutional dialogue, including at the level of Bulgarian/European institutions.

Supporting the organisation in carefully treading the stormy waters of international and digital mental health communication.

• Dissemination and communication work within the EU projects in which MHE is involved;• development of innovative communications tools, marketing and campaign ideas and content to improve both the visibility and the profile of the organisation;• translation of MHE's materials through membership and external bureaux when neededMHE campaigns around international observances and specific events (particularly, the World Mental Health Day);• conducting research & media monitoring;• MHE email communications targeting members (monthly newsletters, bi-monthly digests and ad-hoc mail blasts and newsflashes);• ongoing mapping of corporate and individual sponsorship opportunities;• development and delivery of a membership strategy;• potential members in Europe on an ongoing basis;• preparing and marketing internal and external events and related follow-up communications (European Parliament hearings, capacity-building seminars, webinars, etc.).

Media& PR consultation and copywriting, operating on the Bulgarian, UK andAmerican markets.- Print and digital project management - Digital copy creation - Media Campaing - Public relations management - Social Media management

Media Monitoring for Coca-Cola, Europe

• Reading through original material and rewriting it in the target language (English-Bulgarian; Bulgarian- English), ensuring that the meaning of the source text is retained;• Researching legal, technical and scientific phraseology to find the accurate translation;• Using specialist dictionaries, thesauruses and reference books to find the closest equivalents for terminology and words used;

-Managing the editorial policy of a print weekly magazine and online news agency -Managing the content of a print weekly magazine and online news agency-Networking and leasing with external stakeholdershttp://www.trud.bg/

Strategic communications and engagement advice; project management including campaigns, consultations, print and digital projects, branding and research.

Development and implementation of global sharing economy data base; networking and liaising with external stakeholders.

Support the planning, development and implementation of communication strategies, both internal and external.

Creating social media content and promotional materials for a fundraising campaign

• Leading a weekly column for popular psychology “Irina for you” that offered a cheery and sly, yet smartly presented point of view to different topics from the field of popular psychology. • In charge of a question and answers section• Supplying readers with advice of professionals from different areas• Arranging interviews, meetings and promoting events (http://www.irinatanasova.wordpress.com/category/english-version/irina-for-you/)

Evaluating, validating and organising the content of the newspaper’s international section. I was in charge of the correction, condensation, organisation, and other modifications, performed with an intention of producing a correct, consistent, accurate, and complete output. As an editor I had to face many common issues in print media and most notably - resolving interpersonal conflicts during the making of each edition. It was my duty to work out the conflicts in the best interest of our readers without harming the team spirit or offending any of my colleagues. I also assisted staff in meeting their individual deadlines, while helping them improve and propel in their career.

• Attending press conferences, meetings and other scheduled events related to the health sector• Taking interviews from high profile individuals or people involved in news stories, in person or by telephone• Following up news releases, calls from the public or tip-offs from personal contacts• Writing news stories from notes taken, often to tight deadlines.