Maslo (April 2021)Fantasmo.io (June 2021 - ACQUIRED BY TIER)Siro.AI (August 2021)OTHER INVESTMENTS INCLUDETVDataNow (acquired by Moloco)TradeStarsFam App

Head of Mid-Market & New Business Development in the Americas

Head of Growth Initiatives including Activation, Mid-Market, and New Business Development.

Led business development for publisher outreach, sourcing, structuring and negotiation of strategic partnerships with potential mobile and web partners, and ownership of P&L.Defined distribution strategy for advertisers based on ROI goals, publisher pricing, and margin analysis.Head of Supply business - Managed team responsible for publisher relationship management and optimization across paid search and display, including advertiser mix, targeting recommendations, and ad copy/design revisions.

Manage large client relationships and lead generation activities of several of QuinStreet’s largest accounts.Develop and implement direct marketing strategies to drive targeted leads to client's sales teams, while assessing costs and conversion rates to optimize ROI.Responsible for vertical wide growth and profitability initiatives (e.g. client pricing, supply / demand , and predictive modeling).Selected Accomplishments:➢ Have consistently grown client budgets by at least 10% over the past 3 years. ➢ Responsible for over $60M in companies revenue.

Manage clients relationship and lead generation activities of QuinStreet’s largest account.Responsible for vertical wide growth and profitability initiatives (e.g. revenue modeling and reporting).Selected Accomplishments:➢ Promoted to Manager within 12 months of hire.➢ Grew largest account 20% YoY.

Supported Marketing Manager on largest client at QuinStreet. Responsible for operations and optimization's of largest client.

Rotated through business units and worked on special projects during year long financial analyst rotation program.Responsible for conceptualizing and analyzing key business metrics, and delivering clear and actionable recommendations to grow sales and profit. Worked with internal customers impacted by strategic initiative implementation to provide visibility, guidance and problem resolution when needed. Selected Accomplishments:➢ Coordinated efforts to run specific store tests and tracking of specific financial goals. ➢ Provided performance reporting and analysis to support Senior Management business decisions.