I’m volunteering my time via ADPList to mentor early to mid career designers and researchers. My focus areas are career advice, interview preparation & techniques, design leadership, and portfolio reviews. I have a long tenured history of helping others break into the field, grow into leadership, fine tune their strengths, and eliminate their weaknesses.

User Experience Consultancy utilizing a design thinking process to create better digital experiences for non-profits and small business eCommerce.We utilize deep dive market research, information architecture, visual design, and future-proofing content strategies to refocus the user flow so that the end product is selling a better version of the target user, as opposed to selling a different or better product to the user.Whether better shopping cart conversion rates, more active user engagement, or a user interface design overhaul is the end goal, we can identify the pain points and prescribe the best solutions while eliminating the obstacles and overhead of a one size fits all product.

In person or telephone end user interviews to ensure we're both solving the correct problem, and to determine what a successful project outcome is.Senior level information architecture consultation including site map creation, and mentoring of junior team members to facilitate their aid on future iterations.Creation of prototypes starting from a mobile first object-oriented UX methodology sketch on the whiteboard, to low or medium fidelity wireframes, and onto high fidelity fully fleshed out composites.Pair programming with the development team to ensure there are no bottlenecks in appearance at the various responses between desktop, tablet, and mobile during the initial development phase.Providing QA from an aesthetics and human computer interaction perspective, along with art direction and strategic design solutions when necessary.Championed the internal creative and design needs for marketing ephemera which included everything from the design of printed one off fortune cookie labels, to one pager brochure designs, custom social media imagery, PowerPoint presentation layouts, and slide decks.

Planning the user experience and website architecture of departmental intranets using the desired site concept and strategy by utilizing information design methodologies geared towards large scale corporate communications while following strict brand guidelines, but also allowing room for growth and sectional overhauls to the interface.After the new designs go live; designing the information structure, workflow, permissions, and navigation for future maintenance of the intranets by a non-designer with confidence in Oracle Webcenter CMS.Reviewing existing websites and interface designs from a usability perspective to ensure alignment with overall internal communication objectives and brand guidelines.

Lead the design and front-end development department as a combination of both an art director and a creative director in crafting elegant, engaging, usable creative work across a variety mediums with the best possible user experience all while staying in compliance with international automobile and motorcycle manufacturer brand guidelines.Responsible for the timeliness, quality, accuracy, and brand compliance of every piece of digital, printed, and physical design supporting 200+ dealership clients, as well as SimplePart by way of a refined, detail oriented, pixel-perfect review process.Recruited, trained, and mentored entry to senior level talent that in turn doubled the size of the design and front-end development department while also shortening client timelines as the company grew their overall clients by 53% in 3 months.

Fine-tuned the operations of the web design and development processes resulting in both more efficient and timely deliveries along with a 100% increase in Net Promoter Score responses including a full percentage point increase.Guided other designers and software implementers by way of training and mentoring thus cultivating an educated, opinionated design aesthetic.Ensured other designers take advantage of latest techniques and technology enabling the sales staff to stay ahead of our competitors.Championed all 100+ premier website designs and development in the Joomla based content management system, the maintenance of ten core templates, and equipped support staff with new tools and techniques to further their independence.Designed and hand-coded the layouts and interactions for 400+ custom websites from concept to completion within the MemberClicks content management system via CSS, HTML, and JavaScript.Acted as tier 2 technical support for all existing client maintenance problems.Mentored junior team members during a company wide migration from a proprietary content management system to a Joomla based platform.

Responsible for the maintenance, appearance, and keeping content current on 18 regional websites and one interoffice website. Other responsibilities included the following: Photography, Logo Design, Search Engine Optimization.

Responsible for the maintenance and support of 10 internal sales vertical websites and 95 external client websites. Other responsibilities included the following: Design and Development of Advertising Client Landing Pages and Microsites, Online Advertisement Design, Direct Email Marketing Campaigns, Training of Sales and Sales Support Staff on how our products can generate revenue.

Responsible for Environmental Graphic Design from concept to installation of Architectural Monuments, Vehicle Wraps, Illuminated Channel Signage, and Sandblasted Monuments. Other responsibilities included: Web Page Design, Photography, Logo Design, Print Design, Product Design, Sales.

Responsible for Print Design, Logo Design, Web Page Design, Environmental Graphic Design.