Adam Groom's Location
Nashville, Tennessee, United States, United States
Adam Groom's Contact Details
Adam Groom work email
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Adam Groom phone numbers
About Adam Groom
Adam Groom is a product design leader and digital designer of over fifteen years.Passionate about creating products that connect with humans to make their lives easier and more meaningful. Strives to place the user in the center of process and workflows. Values minimalism, honest feedback, strong opinions that are loosely held, diverse culture and deep team collaboration.Brings a multidisciplinary background in visual design, product design, user experience, and front-end design. My goal is to contribute to an interdisciplinary team to create beautiful and engaging experiences.
Adam Groom Work Experience Details
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Founding DesignerEpistemixNashville, Tn, Us -
Owner And ArtistCustom Bait Shop Jan 2024 - PresentOwner and Lead Artist of CustomBaitShop.com. The premier bait shop for custom painted fishing lures on the internet! Custom Bait Shop offers truly unique and one-of-a-kind custom painted baits and replicas. We design our stencils, mix our own paints, and more. Nobody else can duplicate our work!
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Director Of User ExperienceGoto Jul 2022 - Jan 2024Boston, Massachusetts, UsAs the Director of User Experience, Platform at GoTo, I am entrusted with defining and leading the UX design for our portfolio's shared platform. This role is pivotal in integrating the experience, design, and interaction of our powerful point products, culminating in a robust portfolio that aligns with our strategic direction. Reporting directly to the VP of Global UX, I closely collaborate with Product Management, Engineering, and UX teams across the portfolio, aiming to position our suite as the most productive and engaging in the industry.My responsibilities include managing and working alongside a small yet high-performing global team of UX designers dedicated to the shared platform. I specialize in translating vision into actionable results and delivering compelling experiences that are intricately tied to business success. While leading is a key aspect of my role, I remain deeply involved in hands-on design work. -
Director Of Product DesignRed Canary Jun 2021 - Aug 2022Denver, Colorado, Us• Scale and lead a team of product designers, design managers, and writers that encompass everything that gets designed at Red Canary.• Lead and grow the design team, practice, process, strategy, and vision.• Coach, mentor, and develop career growth for the design team.• Evangelize and enable design across the organization and within product teams.• Partner with cross-functional leadership to unlock the power of design across the org. -
Director Of Design OperationsWeld North Education Jan 2021 - Jun 2021Scottsdale, Arizona, UsI work to guarantee the smooth operation of the Product Experience Design teams and the department as a whole. I am also focused on ensuring that team members can spend more time executing research and design. I lead a team of the best practitioners inside Product Experience Design and I work with them to establish common practices across teams. We also lay the foundation for our teams so that they can scale up easily within the organization. -
Director Of User ExperienceWeld North Education Jan 2020 - Jan 2021Scottsdale, Arizona, UsDeveloping a holistic UX vision across our product portfolio, overseeing a structured user research and design program, and other activities to support a high-performance culture of experimentation and innovation at Imagine Learning and Weld North Education.
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Lead Ux DesignerSalesforce.Org Feb 2019 - Jan 2020San Francisco, California, UsLed the user experience and product design vision for a newly acquired product in the grant management space. -
Ux Team LeadAscension Dec 2017 - Mar 2019St. Louis, Mo, UsWorked as a design leader who drives change while scaling teams and maintaining a high velocity of experimentation. Built and led the organization’s first design team and practice. The team consisted of user research, user experience, and product design disciplines.Created web and native enterprise applications for health-tech and internal tools. Built design process, workflow, and design systems. -
Founder And DesignerAtom Groom Design, Llc Jan 2002 - Jan 2019Overview:Responsible for all aspects of running the business. Managed client relationships. Hired and worked with contract developers. Designed corporate logos and other print materials. Designed hi-fidelity comps for websites and apps.Accomplishments:• Built a business of over thirty full-time clients which allowed me to become successfully self-employed.• Voted Best Web Design Company in Northwest Indiana, 2011.
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Principal Ux DesignerNextgen Healthcare Feb 2017 - Dec 2017Remote First, Us• Principal and manage a team consisting of over ten designers, researchers and production artists.• Evangelized user centered design practices and values across the corporation.• Managed workload of concepts, features, and triage between product, engineering and design.• Worked to translate product and overall strategy, insight (from customers, developers, partners, and users), analytics and executive direction into successful design direction, frameworks, prototypes and product features• Created successful processes across hiring, on-boarding, design collaboration and creation resulting in team efficiency and communication -
Ux Design ManagerTenable Network Security Aug 2016 - Nov 2016Columbia, Md, UsOverview:Manages the day to day efforts of the user experience design team at Tenable. Lead design direction, tests, process and vision. Ensures that products are easy to buy, learn, use and manage. I work within a cross-functional team including Research & Development, Engineering and Marketing to advance design mockups/prototypes into production implementations. I serve as a evangelist for design of Nessus and a voice for our users.Accomplishments:• Promoted to the UX Design Manager position and created the vision for a user-centric culture.• Successfully built and led a team of five that included designers, research and analyst roles.• Jump started the first research and usability testing processes resulting in a user and data informed design methodology.• Increased team efficiency by integrating agile like processes and workflows. -
Sr. User Experience DesignerTenable Network Security Apr 2016 - Aug 2016Columbia, Md, UsOverview:Ensuring that products are easy to buy, learn, use and manage. I work within a cross-functional team including Research & Development, Engineering and Marketing to advance design mockups/prototypes into production implementations. I serve as a evangelist for design of Nessus and a voice for our users.
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Ui/Ux Designer & Front-End DesignerBitovi Jun 2014 - Apr 2016Libertyville, Il, UsOverview:Led and worked within client teams to conceptualize and design modern, single-page applications. Created wireframes and interactive prototypes. Conducted user testing and feedback sessions. Designed hi-fidelity comps for internal websites products. Developed HTML/CSS/JS in the stack with developers. Designed and built Style Guides for clients Contributed to internal open-source projects.Accomplishments:Directed design at (disclosed company) of the content management system behind all website properties. Resulting in an improved experience and increased workflow for the content teams.Design leader at (disclosed company) of the analytics application for the wireless diagnostic division. Improved teams ability to investigate and narrow down issues faster and more efficiently.Helped to win Levi’s as a new client through proof of concept and stakeholder presentations. Led Levi’s design team on the overhaul of the existing cart and checkout systems into responsive single page application. -
Director Of Design And User ExperienceIcitizen Jan 2015 - Dec 2015Nashville, Tn, Us• Directed and managed the internal product design team.• Designed the re-branding of the company and product.• Worked with product owners on market and user research. -
Director Of Design And Web DevelopmentFracture Feb 2014 - Jun 2014Alachua, Florida, Us• Directed and managed the internal product design team.• Ensured that products are easy to buy, learn, use and manage. • Worked within a cross-functional team including engineering and marketing to advance design mockups/prototypes into production implementations. -
Ui/Ux Designer & Front-End DesignerSierra Trading Post Feb 2012 - Feb 2014Cheyenne, Wy, UsOverview:Created wireframes and fun whiteboard sessions. Designed complex, interactive prototypes. Designed hi-fidelity comps based from prototypes. Designed and maintained icon library. Developed HTML/CSS/JS directly in the stack with development team. Served as the bridge between engineering and design.Accomplishments:• Redesigned the web and mobile app versions of the product. Resulted in an increase of revenue, user satisfaction and brand consistency.• Created the company’s first style guide and design system allowing engineers to build prototypes and features faster than ever before.• Overhaul and converted website from static CSS to LESS. Helped engineer the LESS architecture, build, and deployment. Resulted in clean and organized styles that were scalable and easy to maintain. -
Ui/Ux Designer & Front-End DesignerManufacturers Products Inc Dec 2008 - Jan 2012Valparaiso, In, UsOverviewResponsible for design, maintenance, front end programming and testing of three large e-commerce websites. Worked with a team of web developers to create a custom web portal to maintain e-commerce sites. Manage all web marketing, e-mail campaigns, search engine optimization, and more.Accomplishments:Worked with a team of Ruby on Rails programmers to create a completely custom e-commerce web application from the ground up. Learned to work with in a GIT web production environment as well as learned basics of Ruby on Rails and HAML. -
Web Development ManagerMadhaus Studio Llc Jan 2008 - Dec 2008• Responsible for directing and managing the design, front end development and testing of all web sites.• Created search engine optimized web sites and microsites.• Consulted with clients on re-developing their sites to be SEO friendly and implementing the process.• Worked with a team of graphic designers to create compelling web site user interfaces to take into the build-out phase.Accomplishments• Coded the entire front end of the 2008 Centier Bank website• Re-Designed and Re-Coded the White Lodging website• Developed a web design process that increased production stability and flow. • Promoted from Senior Web Designer to Web Development Manager -
Sr. Web DesignerLivemercial Jan 2007 - Dec 2007Miami, Florida, Us• Responsible for designing and developing compliant websites.• Worked directly with clients and internal project managers to meet tight deadlines.• Designed and created flash animations, flash banners and e-mail creative.• Worked directly with creative director for all of Livemercial branding including website, print collateral, and promotional materials.• Helped to manage a creative team of 13 in multiple offices which includes designers, web developers, video editors, and copywriters.Accomplishments• Developed several internal web application interfaces (Graphics, HTML, CSS)• Re-Design, Front End development, and Launch of several large client websites including Eastman Kodak, Spacebag, As Seen on TV Network, and many more.• Worked with a team of developers to create the new “VCC5” System, an internal video platform. -
Director Of Digital ServicesBad Boyz Toyz Jan 2004 - Dec 2007• Art directed brand identity, major industry magazine advertisements, in-store signage, p.o.p signage, large format signs, banners, brochures, price guides, flyers, clothing graphics, and skateboard deck graphics for four different brands.• Designed and maintained over ten major websites.• Worked with photographers on product photoshoots.• In charge of in-house T-shirt printing press including: managing employees, printing color separations, quality control and required excellent knowledge of the T-Shirt printing production process.AccomplishmentsRe-design of an e-commerce website from the ground up, encompassing everything from creating the website interface, HTML, CSS, Javascript programming and implementation of the e-commerce database.
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Graphic And Web DesignerImagesure Jan 2003 - Dec 2004• Created design for retail environments.• Design including major monthly promotions consisting of all types of in-store point of purchase graphics; ceiling danglers, floor graphics, free-standing signage, end cap promotions, gas pump advertisements, light pole signs, large billboards, window signs, menu panels, and weekly magazine inserts.• Managed company website.AccomplishmentsMy concept was picked for the Conoco Phillips national re-imaging program. This concept consisted of creating an entirely new look to every Conoco Phillips gas station in the United States. Graphics were produced for all of the insides and outsides of each gas station.
Adam Groom Skills
Web Design
Web Development
Seo
User Interface Design
Graphic Design
User Experience
Css
Html
Logo Design
Email Marketing
Creative Direction
Graphics
Web Applications
User Interface
E Commerce
User Experience Design
Wordpress
Php
Git
Illustrator
Indesign
Javascript
Photoshop
Adobe Creative Suite
Cascading Style Sheets
Haml
Tortoise Svn
Asp.net Mvc
Xhtml
Html 5
Responsive Web Design
Interaction Design
User Interaction
Html5
Front End
Art Direction
Less
User
User Research
Usability Testing
Adam Groom Education Details
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International Academy Of Design And TechnologyComputer Graphics And Multimedia Design
Frequently Asked Questions about Adam Groom
What company does Adam Groom work for?
Adam Groom works for Epistemix
What is Adam Groom's role at the current company?
Adam Groom's current role is Founding Designer.
What is Adam Groom's email address?
Adam Groom's email address is ag****@****gen.com
What is Adam Groom's direct phone number?
Adam Groom's direct phone number is +177345*****
What schools did Adam Groom attend?
Adam Groom attended International Academy Of Design And Technology.
What are some of Adam Groom's interests?
Adam Groom has interest in Education, Illustration, Art, Web Design And Front End Web Development, Science And Technology, Painting, Graphic Design, Arts And Culture, Health.
What skills is Adam Groom known for?
Adam Groom has skills like Web Design, Web Development, Seo, User Interface Design, Graphic Design, User Experience, Css, Html, Logo Design, Email Marketing, Creative Direction, Graphics.
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