Oversaw and managed the creative development of digital content including websites,landing pages, CTAs, and other digital marketing content. Work with the Clients and Project Managers / Marketers to ensure timely delivery of projects from brief to launch.● Manage Web Projects – Manage production for multiple website projects with differing priorities and complexities, that drive returning customer reengagement and support site launches and changes. Translate strategic plan into projects and tasks. Prioritize, set project plan, monitor, deliver on milestones, remove roadblocks, and problem solve.● Collaborate – Work with marketing managers and project coordinators to gain an understanding and requirements of a project by asking the right questions, while determining which teams need to be involved and engaged in the project.● Monitor against agreed goals and benchmarks, identifying, scoping and finding implementation paths for needed enhancements, and creating remediation plans when needed.● Develop and maintain the product roadmap/pipeline, gaining input from various stakeholdersDevelop business cases for new products and product enhancements to enable prioritization and justify investments in new and existing products.● Conduct periodic product performance reviews with key stakeholders (plan vs. actual, key milestones/deliverables, management focus items, etc.)● Conduct and maintain an industry assessment that provides detailed insights into the competitive landscape and best practices●Test, Test, Test – Develop robust A/B and multivariate testing programs to optimize website performance and evaluate marketing strategy, including frequency, offer, audience, and content.

Oversaw, directed, and managed 149 room property with annual revenue of $3.5 to 4 M Ensured optimum performance and continual improvement in Key Performance areas to maximize revenue and gross operating profit.KEY ACCOMPLISHMENTS:● Coordinated, directed, and managed Assistant General Manager and 25 -30 other staff members in everyday hotel operations achieving profitability and efficiency while maintaining standards set by company ensuring 100% guest satisfaction.● Managed full renovation of the hotel in 2012, overseeing General Contractor on site and delivering renovations on schedule. ● Trained newly hired managers adhering to company policy and training procedure.● Took on role of District Manager while DM was unavailable or on leave.● Met and exceeded quarterly budget goals, year over year numbers set forth by company.

Managed 140 Room Property. Demonstrated and promoted 100% commitment to providing best possibleexperience for guests and associates in accordance with Company Shared Values.