Business Head - West Africa (Cpg)
Current
Mar 2024 - Present
AeroLeads people directory · profile
Atul Mishra Email & Phone Number
Business Head - West Africa (CPG) at Shalina Group
at
Shalina Healthcare
LinkedIn matched
✓ Verified August 2026
3 data sources
Profile completeness 86%
Current company
Role
Business Head - West Africa (CPG) at Shalina Group
Location
Lagos State, Nigeria
Company size
Who is Atul Mishra? Overview
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Quick answer
Atul Mishra is listed as Business Head - West Africa (CPG) at Shalina Group at Shalina Healthcare, a with 521 employees, based in Lagos State, Nigeria. AeroLeads shows a matched LinkedIn profile for Atul Mishra.
Atul Mishra previously worked as Business Head - West Africa (CPG) at Shalina Healthcare and Head of Strategy- Sales & Marketing at Daraju Industries Ltd. Atul Mishra holds Executive Program In Business Management, Business Management & Strategy from Indian Institute Of Management, Lucknow.
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Shalina Healthcare
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Profile bio
About Atul Mishra
Atul, born and grew up in India, did his graduation from top management university to seek a marketing and sales career. After working 5 years in India for companies like Nestle, his passion to grow markets drove him to Nigeria where he worked with several consumer goods companies like Daraju and Kellogg as a sales and marketing head. His vision is to be a driving force in the African FMCG sector, transforming the consumer experiences to create value for the brands and the consumer.With over a decade of trade and consumer understanding of the African markets, Atul has cracked the growth pattern of the Nigerian market and with his expertise his current stint at Daraju Industries Limited has seen a top line growth of 250% in the last 2 years.
Current workplace
Atul Mishra's current company
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Shalina Healthcare
9 roles
Atul Mishra work experience
A career timeline built from the work history available for this profile.
Head Of Strategy- Sales & Marketing
- Lead sales and marketing strategies for the group to achieve market expansion to West African countries.- Increased the width and depth of distribution, and market share within the first year in existing Nigerian business.- Refined the positioning of Daraju’s personal and homecare care brands to establish a competitive advantage which delivered significant growth in Nielsen parameters. - Despite hyper-inflation and currency devaluation; maintained the profitability for the group through operational efficiency and price increases achieving a top line growth of 250% in the last 2 years.
Mar 2021 - Feb 2024
National Sales Head - Kimberly Clark
Kellogg Tolaram Nigeria Limited
-Played a key role in Kimberly Clark - Kellogg Tolaram distribution agreement for the Nigerian market.-Refurbished the distribution and last mile logistics for Huggies and Kotex brands.-Monthly topline impacted and increased by 4 times within 6 months.
Aug 2020 - Jan 2021
Product Head-Kellogg
Kellogg Tolaram Nigeria Limited
- Spearheaded planning and execution of market strategies into nationwide success as the Product Head- Launched the production and distribution of extrusion technology based cornflakes in Nigeria - Activated campaign ‘Breakfast Time is Kellogg Time’ pan Nigeria- Grew market share of chocolate based cereal to achieve category leadership.
Oct 2018 - Aug 2020
Branch Manager
Kellogg Tolaram Nigeria Limited
- Responsible for leading end-to-end East Nigeria branch operations including logistics, distribution, finance and marketing.- Introduced a new channel of sales through Keke to expand to 7,000 new outlets growing the category and a leading market share of 75% for Indomie noodles.- Impacted branch efficiency through lean operations increasing the branch's topline from $40m to $120m in two years becoming the highest bottomline contributing branch for Tolaram.
Jun 2016 - Oct 2018
Area Sales Manager
Kellogg Tolaram Nigeria Limited
- Executed the company's sales strategy for Northern Nigeria.- Created sales forecasts and sales pipelines to predict future sales trends and opportunities- Spearheaded BTL activities to complement sales targets for the area and increased 7 distribution points for all Tolaram brands within the area.
Mar 2014 - Jun 2016
Sales Officer
- Implemented effective sales strategies and plans to meet sales objectives. Grew the business from 1 cr to 3 cr in a span of 2 years.- Won the National level Nestle award for highest market share for chocolate (56%).
Mar 2012 - Feb 2014
Growth Officer
Implemented merchandising plans for the Frooti, Appy Fizz brands to gain availability and visibility.
Jun 2010 - Feb 2012
Sales Manager
Converted warm leads into clients for Indiamart for B2B services.
Dec 2008 - May 2010
Team & coworkers
Colleagues at Shalina Healthcare
Other employees you can reach at shalinahealthcare.com. View company contacts for 521 employees →
SE
Shedrach Emmanuel
Colleague at Shalina HealthcareLagos, Lagos State, Nigeria
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AD
Arumugam Duraisamy
Colleague at Shalina HealthcareGreater Accra Region, Ghana
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CA
Chika Augusta
Colleague at Shalina HealthcareNigeria
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ND
Nilesh Deshmukh
Colleague at Shalina HealthcareNagpur, Maharashtra, India
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TM
Thakur Mr.
Colleague at Shalina HealthcareCentral African Republic
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NG
Nelson Gonçalves
Colleague at Shalina HealthcareViana, Luanda Province, Angola
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DW
Dieudonné Wanganga Haminosi
Colleague at Shalina HealthcareDemocratic Republic Of The Congo, Congo, The Democratic Republic Of The
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AQ
Artur Quintino
Colleague at Shalina HealthcareLuanda, Luanda Province, Angola
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AN
Amit Nagpal
Colleague at Shalina HealthcareNew Delhi, Delhi, India
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PG
Pratiksha Garudkar
Colleague at Shalina HealthcareNavi Mumbai, Maharashtra, India
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Shedrach Emmanuel
Colleague at Shalina HealthcareLagos, Lagos State, Nigeria
View →
AD
Arumugam Duraisamy
Colleague at Shalina HealthcareGreater Accra Region, Ghana
View →
CA
Chika Augusta
Colleague at Shalina HealthcareNigeria
View →
ND
Nilesh Deshmukh
Colleague at Shalina HealthcareNagpur, Maharashtra, India
View →
TM
Thakur Mr.
Colleague at Shalina HealthcareCentral African Republic
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NG
Nelson Gonçalves
Colleague at Shalina HealthcareViana, Luanda Province, Angola
View →
DW
Dieudonné Wanganga Haminosi
Colleague at Shalina HealthcareDemocratic Republic Of The Congo, Congo, The Democratic Republic Of The
View →
AQ
Artur Quintino
Colleague at Shalina HealthcareLuanda, Luanda Province, Angola
View →
AN
Amit Nagpal
Colleague at Shalina HealthcareNew Delhi, Delhi, India
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PG
Pratiksha Garudkar
Colleague at Shalina HealthcareNavi Mumbai, Maharashtra, India
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3 education records
Atul Mishra education
Executive Program In Business Management, Business Management & Strategy
Master Of Business Administration - Mba, Marketing/Marketing Management, General, A+
Bachelor'S Degree, Science
FAQ
Frequently asked questions about Atul Mishra
Quick answers generated from the profile data available on this page.
What company does Atul Mishra work for?
Atul Mishra works for Shalina Healthcare.
What is Atul Mishra's role at Shalina Healthcare?
Atul Mishra is listed as Business Head - West Africa (CPG) at Shalina Group at Shalina Healthcare.
Where is Atul Mishra based?
Atul Mishra is based in Lagos State, Nigeria while working with Shalina Healthcare.
What companies has Atul Mishra worked for?
Atul Mishra has worked for Shalina Healthcare, Daraju Industries Ltd, Kellogg Tolaram Nigeria Limited, Nestlé, and Parle Agro Pvt Ltd.
Who are Atul Mishra's colleagues at Shalina Healthcare?
Atul Mishra's colleagues at Shalina Healthcare include Shedrach Emmanuel, Arumugam Duraisamy, Chika Augusta, Nilesh Deshmukh, and Thakur Mr..
How can I contact Atul Mishra?
You can use AeroLeads to view verified contact signals for Atul Mishra at Shalina Healthcare, including work email, phone, and LinkedIn data when available.
What schools did Atul Mishra attend?
Atul Mishra holds Executive Program In Business Management, Business Management & Strategy from Indian Institute Of Management, Lucknow.
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