Aude Marcheteau - Du Colombier

Aude Marcheteau - Du Colombier Email and Phone Number

Co-Founder and General Manager (2016 - 2024). Shareholder. @ Tediber
Île-de-France, France
Aude Marcheteau - Du Colombier's Location
Greater Paris Metropolitan Region, France, France
Aude Marcheteau - Du Colombier's Contact Details

Aude Marcheteau - Du Colombier work email

Aude Marcheteau - Du Colombier personal email

n/a

Aude Marcheteau - Du Colombier phone numbers

About Aude Marcheteau - Du Colombier

. With a significant experience in brand and business development, I am a driven and engaged female leader with a proven track record in high-growth environments, spanning fast-paced international companies, startups, and scale-ups. . I have a passion for digital, tech, impact and consumer industries as well as disruptive businesses and iconic brands.. Throughout my career, I have held executive positions at leading global companies such as Unilever, Twentieth Century Fox, McKinsey & Co., and Google.As a strategic thought leader, I have consistently delivered exceptional business outcomes while fostering strong culture and values and successfully developing teams.. My entrepreneurial journey includes co-founding Tediber, where I played a pivotal role in its transformation from a DNVB to a profitable multichannel SME with tens of millions of euros in revenue.Over seven years, I built a leading brand recognized by 50% of the French population.. As a Strategic Advisor, I leverage my creative leadership to partner with startups and scale-ups to navigate critical growth phases and advise investment funds on strategic opportunities. . I also serve as an independent board member, contributing to governance and strategic direction.. A committed investor, I actively support companies dedicated to driving market transformation towards a more sustainable future

Aude Marcheteau - Du Colombier's Current Company Details
Tediber

Tediber

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Co-Founder and General Manager (2016 - 2024). Shareholder.
Île-de-France, France
Website:
tediber.com
Employees:
63
Aude Marcheteau - Du Colombier Work Experience Details
  • Tediber
    Co-Founder And General Manager (2016 - 2024). Shareholder.
    Tediber
    Île-De-France, France
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  • Tediber
    Co-Founder - Md Growth, Brand & Customer Experience, People Management & Culture
    Tediber Jun 2016 - Present
    Paris, Île-De-France, Fr
    View
  • Comète
    Member
    Comète Sep 2024 - Present
    Paris, Fr
    Comète est le club business de la nouvelle génération de femmes leaders.Comète met en réseau des femmes "Head of" à C-level et leur constitue leur Board of Advisors personnel.
    View
  • Gaya
    Investor
    Gaya Mar 2024 - Present
    Paris, Île-De-France, Fr
    View
  • Beem
    Investor
    Beem Oct 2022 - Present
    Nantes, Fr
    View
  • 900.Care
    Investor & Board Member (From 2020 Until 2024)
    900.Care May 2020 - Present
    Paris, Île-De-France, Fr
    View
  • Némès Paris
    Investor
    Némès Paris Apr 2022 - Present
    Paris, Ile-De-France, Fr
    View
  • Bleen
    Investor And Board Member
    Bleen Nov 2021 - Present
    France, Fr
    View
  • Courbet
    Investor
    Courbet Oct 2022 - Present
    Paris, Paris, Fr
    View
  • Snapshots
    Personal Photography Project
    Snapshots Jan 2020 - Present
    . I've always loved photography. A few years back, I finally decided to stop just looking at exhibits and start taking pictures myself. I wouldn't call myself a pro, but I'm always taking photos.. For me, it's all about capturing moments. The feeling of a place, a glimpse of beauty, a tiny detail, a cool color. I like to take photos of things that make me feel something, whether it's a landscape, a scene on the street, or even just an object.. I never know when I'll see something I have to photograph. It can be anything that catches my eye. There's just a sudden urge to capture it.. Come check out my photos on my website https://aude-ducolombier.smugmug.com
  • Google
    Country Marketing Manager France
    Google Nov 2013 - May 2015
    Mountain View, Ca, Us
    Member of Google France Steering CommitteeJob responsibilities cover four main areas:1. Small & Medium Businesses: bring SMB online to drive revenue accross industries2. Large Advertisers & Media Agencies: accelerate digital transformation to drive revenue3. Consumer Products: bring the magic of Google products to users4. Google Brand & Reputation: Defend brand reputation & build brand love by leveraging key products
    View
  • Google
    Head Of Media Solutions France
    Google Dec 2011 - Oct 2013
    Mountain View, Ca, Us
    Lead Media Solutions team to support Google France to accelerate digital transformation of large advertisers and media agencies to drive growth (1) by turning Google products & innovations into advertising solutions adapted to the French market, (2) providing thought leadership & strategic insights, (3) developing trainings & competitive knowledge.Product scope : YouTube, Mobile, Search, GDN, Remarketing.
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  • Google
    Head Of Presales Youtube & Google Display Network France
    Google May 2011 - Nov 2011
    Mountain View, Ca, Us
    Lead Presales team to evangelize large advertisers and media agencies about YouTube and the Google Display Network to drive revenue growth.
    View
  • Cbs Outdoor
    Marketing Director
    Cbs Outdoor Jun 2010 - Dec 2010
    New York, New York, Us
    Responsible for (1) driving marketing strategy and execution (new brand platform, new audience based product offering, communication strategy), (2) yield management optimization to increase ROI. Team management: 35 people. X-functional project management. Member of the Steering Committee.
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  • Twentieth Century Fox
    Marketing Director
    Twentieth Century Fox Feb 2006 - Jun 2010
    New York, Ny, Us
    Responsible for driving marketing strategy and execution to increase market leadership and ROI: Product strategy & planning (80 new DVD releases/year, 2000 movie portfolio management), P&L management (€ 200M turn over, € 20M net marketing budget), stakeholder management (20th Century Fox in LA, Pathé & Europacorp in Paris), team management (35 people), advertising, PR & media agencies management.Member of the Steering Committee.
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  • Tps
    Marketing Director
    Tps Nov 2003 - Nov 2005
    Responsible for driving marketing strategy and execution to drive growth: define new brand positioning (#2 Pay TV player, € 600M turn over), acquisition strategy (1.3M subscribers), launch new businesses TNT, DSL, HD. Team management (10). Member of the Steering Committee.
  • Mckinsey & Company
    Consulting Project Manager
    Mckinsey & Company 2000 - 2004
    Us
    Engagements for FMCG, Retail, Apparel, Luxury and Fast food companies in France and Europe.
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  • Unilever
    Senior Brand Manager On Leading Brands (Skip, Dove, Sun)
    Unilever 1992 - Nov 1999
    Blackfriars, London, Gb
    1996-1999: Senior Brand Manager SKIP (Lever’s #1 brand)Responsible for driving marketing strategy and execution to reposition the brand and for launching a major product innovation: P&L responsibility (€150M turnover), business strategy (€55M budget, 3 direct reports), Skip Tablets launch plan to maximize 1st mover advantage (France lead country) & taskforce lead. April 96-Dec 96: Dove and Lux brand managerSept95-March 96: Sun and Soleil Junior brand managerDec 94-Aug 95: Junior brand manager within a European teamFeb 94-Nov 94: Sales-30 hypermarkets.Oct 92-Jan 94: Media coordinator
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Aude Marcheteau - Du Colombier Skills

E Commerce Marketing Strategy Business Development Brand Development Strategy Management Marketing Advertising Fmcg Brand Management New Business Development Digital Marketing Entrepreneurship Digital Strategy Online Advertising Business Strategy Digital Media Online Marketing Marketing Communications

Aude Marcheteau - Du Colombier Education Details

  • Hec Paris
    Hec Paris
    General
  • Wine & Spirit Education Trust
    Wine & Spirit Education Trust
    Wset Level 2

Frequently Asked Questions about Aude Marcheteau - Du Colombier

What company does Aude Marcheteau - Du Colombier work for?

Aude Marcheteau - Du Colombier works for Tediber

What is Aude Marcheteau - Du Colombier's role at the current company?

Aude Marcheteau - Du Colombier's current role is Co-Founder and General Manager (2016 - 2024). Shareholder..

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What schools did Aude Marcheteau - Du Colombier attend?

Aude Marcheteau - Du Colombier attended Hec Paris, Wine & Spirit Education Trust.

What are some of Aude Marcheteau - Du Colombier's interests?

Aude Marcheteau - Du Colombier has interest in Innovation, Strategybrand Development, Strategy Brand Development.

What skills is Aude Marcheteau - Du Colombier known for?

Aude Marcheteau - Du Colombier has skills like E Commerce, Marketing Strategy, Business Development, Brand Development, Strategy, Management, Marketing, Advertising, Fmcg, Brand Management, New Business Development, Digital Marketing.

Who are Aude Marcheteau - Du Colombier's colleagues?

Aude Marcheteau - Du Colombier's colleagues are Maëliss Petit, Margaux Bouche, Aude Marcheteau, Zoé D'arras, Alicia Foucher ✨, Anaïs Le Roy, Julie Arcos Chimier.

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