A full-service international marketing strategy and enrollment consulting firm for colleges & universities. Services include strategy, organizational alignment, enrollment management, content, media, and design.

-Oversaw $1 million+ in paid media budgets across clients in collaboration with the media team-Project management lead across 10+ clients -Developed processes with team members to support internal team's members communication and personal wellness-Developed and refineed project management and account management structures for growing company-Supervised 10+ freelance writing, media, design, and analytics contractors -Oversaw co-op and internship program. Led the project to launch the program in September 2022

A collaboration of Williams College and the Mystic Seaport Museum, Williams-Mystic engages undergraduate students in a semester-long investigation of the sea through original research opportunities and travel throughout the United States.- Reviewed, selected and enrolled 18-24 candidates per semester - Researched, designed, wrote, revised all admissions digital and print publications- Oversaw creation, implementation and evaluation of strategic communication efforts- Utilized admissions marketing and communications budget - Managed 600,000 annual financial aid budget built for students from sending schools - Build and maintain relationships with nonprofits as well as private and public university partners Other responsibilities:- Contacted study away staff and faculty at sending schools - Organized travel management - Arranged college visits, evening programs, and interviews - Initiate and maintain alumni contacts- Set financial aid awards - Served as internal/on-campus resource for financial aid issues - Managed the enrollment of Williams College and Non-Williams College students- Communicated with incoming students about enrollment paperwork i.e. medical forms, etc.- Created social media content - Tracked and communicate email analyticsBecame the sole director of admissions and enrollment in August 2020. Prior to that date, was the Assistant Director of Admissions and Director of Enrollment with an Assistant Director of Admissions and Director of Social Media colleague.

Marketing and Communications is responsible for developing and implementing marketing and communications plans and programs that support the University’s vision, priorities, and goals.- Wrote 150+ print and digital marketing pieces for internal and external audiences to increase awareness of programs- Trained interns on Wrike to interface with web designers and communications managers

- Interviewed individuals for blog posts resulting in 4x visitor growth and 2x viewership growth- Conducted 65-page website audit to improve user navigation of the site - Conducted communication and social media audits on the program's digital/print materials

"It is the mission of Renaissance Performing Arts to celebrate the imagination in each of us by presenting and producing live performances and symphonic music in an historic venue and to enlighten and enhance lives through education and outreach in the community and beyond."- Developed and wrote first-ever blog content about the Education Department via WordPress - Increased social media engagement on Instagram by 20% and engaged a new target age demographic on Twitter during the season an annual preview event