Audrey Premand (Schroeter) Email & Phone Number

Ollon, Vd, Ch

Rennaz, Vaud, Suisse

Lausanne, Vaud, Switzerland

Account Management: Overseeing of the key IRIS clients and supervision of the Account Teams.Business development: Creation and development of the new digital entity (incl. business plan writing), management of internal resources, online analysis supports (data warehouse), supervision of digital campaigns, etc.Marketing: Development of the "IRIS Digital" brand identity (creation of a brand guideline, new logo, reporting design, promotion, etc.) and revamp of the IRIS digital assets (website, etc.);Sales: Presentation of the digital products and management of the sales efforts/resources (using Salesforce CRM), creation of sales materials and presentations;PR: Supervision of the development strategy of the IRIS digital channels and development of the LinkedIn platform (B2B promotion of IRIS digital campaigns);Media monitoring: Support for TV/OTT, print, online, social media monitoring reports for various international clients;Market study: Supervision of economic and media impact studies for the Swiss and French market (tenders, budget, contract, reports, etc.).

Lausanne Area, Switzerland

At IRIS, we use a data-driven and innovative approach to support Sport Organizations to analyse their sports properties and grow relationships with their audiences and partners, driving engagement and revenues.As a team member, I am targeted to provide valuable decision support and a solid basis for the successful integration of strategic measures.I am notably working on projects for International Federations, Leagues and Sponsors in the field of:- Media monitoring (media and sponsorship evaluation)- Market research (RFP and project management)- Digital: development of the business area through various digital projectsMy areas of expertise: sales, account management, project management, statistics, analytics, reporting, marketing, communications and strategic consulting

Lausanne Area, Switzerland

Content (TV & digital):• Manage video content production around qualifying events of FEI named series such as FEI World Cup™ Jumping, FEI Nations Cup™ Jumping, etc.) in liaison with applicable service provider (FEI Productions company);• Manage the live events signal delivery coordination;• Ensure the production is in line with the budgets allocated;• Support the development and manage the servicing program for (external) FEI broadcast partners with regards to promo materials and manage requirements from different FEI departments with regards to production and provision of video production services (promos, training/educational clips, etc.).Media Monitoring:• Manage the FEI’s monitoring in liaison with applicable service provider;• Manage the provision of applicable statistics and corresponding reporting documents for applicable population including FEI commercial partners (sponsors, OCs, NFs, etc.).Marketing/Research:• Overseeing the research programme: definition and conception of overall programme (Methodology, set-up, implementation, maintenance, handling of special data requests, co-operation with Official Sponsors, etc.) including but not limited to media monitoring, market research and economic impact research;• Organise and store relevant statistics, research, post-event reports and other info-material for future reference.

Région De Lausanne, Suisse

Broadcasting:Production: Management of content production, development & production of broadcast production related support material and broadcast related workshops.Distribution: Organization and management of FEI presence and activities at/around relevant industry conventions, FEI promo & information materials, broadcast monitoring and reporting.Servicing: Support of development and management of servicing program for FEI broadcast partners, management of FEI internal video production requirements.Monitoring: manage FEI media monitoring (including tender processes) and reporting to sponsors and OCs.Marketing:Market research: plan the yearly marketing research for FEI, manage the research tenders and oversee its execution.

Lausanne

Commercial Department coordination:- Coordination of meetings with commercial partners- Coordination of key internal meetings- Preparation of sports marketing and broadcast industry trade shows, conventions, etc.Commercial broadcast activities coordination:- Coordination of delivery and implementation of digital promotional items (www.feitv.org)- Coordination of implementation and follow-up of affiliate partnership programme- Reporting and invoicing- Broadcast Statistics and reporting for FEI's commercial partners (sponsors, Organizing Committees)- Support the manager in charge of broadcasting and digital media in the daily operationsProject ownership:- Media monitoring (Print/Online/Social Media) for all main FEI Series and Championships- TV monitoring of all main FEI Series and Championships

Région De Lausanne, Suisse

Jumping department:European youngster cup standingsResults processing Events/calendar follow-upJudges reports reminders and follow-upFEI Nations Cup™ Jumping Series standingsEntriesIT department:Processing of all historical results (Championships, Games, Olympic Games, etc.) and historical OfficialsAssistance to the Business Analyst

Région De Lausanne, Suisse

Research in microbiology and bioinformatics.Article written: Waddlia Chondrophila, a microbial agent potentially responsible of human miscarriage.

Master Of Business Administration (M.B.A.), Business Administration, Entrepreneurship And Innovation

Activities and Societies: HEG Fribourg Entrepreneurship Institute

Bridge Year

Année préparatoire en économie

Bachelor, Biology