Audrey Durand, Mba

Audrey Durand, Mba Email and Phone Number

Marketing Transformation | Digital Strategy & Partnerships Accelerator | Founder & Entrepreneur @ The Good Strategy®
Miami-Fort Lauderdale Area
Audrey Durand, Mba's Location
Miami-Fort Lauderdale Area, United States, United States
Audrey Durand, Mba's Contact Details

Audrey Durand, Mba personal email

n/a

Audrey Durand, Mba phone numbers

About Audrey Durand, Mba

Passionate marketing leader with 14+ years of experience in Marketing, Product, Digital, Sales, Client Services, and Strategic Partnerships. Throughout my career, I have successfully launched new brands, orchestrated omnichannel marketing programs for startups and Fortune 500 brands, managed budgets and processes, and nurtured talents. I built and steered long-lasting relationships with clients, cross-functional teams, and partners, spearheading growth strategies and navigating digital transformations within dynamic markets and industries. - Experience with SMB, Mid-Market, and Enterprise-level Companies and Agencies- Channels: DTC & D2M, B2B, Wholesale & Licensing- Functions: Media, eComm, Sales, Product, Business Development, Partnerships, Client Services, and Operations- Categories & Markets: Retail & Consumer Brands, SaaS, and Higher EducationGALLUP Strengths:- Deliberative- Arranger- Significance- Learner- Belief

Audrey Durand, Mba's Current Company Details
The Good Strategy®

The Good Strategy®

View
Marketing Transformation | Digital Strategy & Partnerships Accelerator | Founder & Entrepreneur
Miami-Fort Lauderdale Area
Employees:
1
Company phone:
(187) 788-9900
Audrey Durand, Mba Work Experience Details
  • The Good Strategy®
    The Good Strategy®
    Miami-Fort Lauderdale Area
  • Accenture
    Sr. Director Of Digital Services
    Accenture Sep 2022 - Present
    Dublin 2, Ie
    Formerly The Stable- Develop media solutions, shape proposals, close deals, and mobilize talents - Develop GTM initiatives for the earned media practice (Affiliate, Influencer)- Develop CRM and digital strategies, realizing tangible business value for B2C brands- Improve operational efficiency by developing and refining SOPs for enhanced project execution- Organize and participate in client workshops to identify and roadmap new growth opportunities - Lead the affiliate marketing practice to grow publisher portfolios and client relationships- Oversee and coach owned & earned media directors, strategists, and analysts- Collaborate cross-functionally with Sales, Partnerships, and Operations teams
  • Accenture
    Director, Digital Services
    Accenture Sep 2021 - Sep 2022
    Dublin 2, Ie
    Formerly BVA
  • Turning Point Brands, Inc.
    Senior Brand Manager
    Turning Point Brands, Inc. Oct 2018 - Sep 2021
    Louisville, Ky, Us
    Led efforts to drive global brand awareness, customer activation, and retention programs for the flagship brand ‘VaporFi’ of the Next Gen/Vape Division of the Group - Brand Strategy - 3 key markets: US, AU, and UK.- ECommerce Strategy- Digital Marketing - SEO, Email, Affiliates, SMS, Display, Programmatic, Mobile, Content.- Cross-Functional Collaboration - Marketing, Procurement, Ecom, Web, B&M/Franchise- Team Management
  • Tribeca Marketing Group
    Account Manager
    Tribeca Marketing Group Jan 2018 - Nov 2018
    Proven track record of building and maintaining strong long-term client relationships and maximizing their return on investment through the effective execution of marketing and lead-generation strategy plans.- Steered client relationships by identifying needs and providing solutions, contributing to increased client satisfaction and revenue growth.​- SMA for lead generation and performance marketing strategies.​- Monitored budget allocation and solution performance to ensure quality deliverables, timelines, and budgets were aligned with clients' goals.
  • Tribeca Marketing Group
    Seo Manager
    Tribeca Marketing Group May 2016 - Oct 2018
    Reshaped the organic digital profiles of our agency clients to help them expand organic exposure and grow lead generation and revenues. Proven track record of organic campaign optimization success leading to high rankings on SERPs.- Search & content strategy - EEAT standards, on-page SEO, technical SEO, UX, local, link building, blogger outreach and HARO approaches- Cross-functional collaboration with Performance Marketing, Affiliate, Content, Web, and Business Development teams.
  • Maccabi Art
    Ecommerce Manager
    Maccabi Art 2014 - May 2016
    Full ownership of the GTM plan for maccabiart.com DTC & D2M divisions- Market research & audience targeting- ECommerce & brand management strategies - Digital Marketing - DTC: paid media, SEO, Email & CRM, social- Digital Marketing - DTM: sponsored ads, organic listings optimizations (Amazon, eBay, Zulily)- Inventory management across channels - Brand creative, photoshoot and web collaterals- Cross-functional collaboration with procurement, sales, licensing, and web teams.
  • Printemps
    Product Marketing Manager
    Printemps Apr 2012 - Aug 2013
    Paris, France, Fr
    Sourcing, negotiation, and management of a full product assortment portfolio for the holiday spaces "La Boutique Noire" of the department store chain.- Product & brand assortment ownership for 12 national stores- Developed new contracts with vendors- Marketing & Publishing - develop content for print and newsletters- Business & partnerships development - Cross-functional collaboration with Procurement, Sales, Retail, and Web teams.
  • Zuhair Murad
    International Sales Representative
    Zuhair Murad May 2011 - Apr 2012
    Beirut, Lb
    Business Development - Partnerships - Promotion SS2012 Dresses and Gowns collection: 2 key markets of the brand - US and Japan.- New Business & Partnerships Development - Sales Event Organizations - Marketing & Publishing - branded newsletters and print- Team Management
  • Azzaro Couture
    Sales Associate
    Azzaro Couture Aug 2009 - Oct 2009
    Paris, Île-De-France, Fr
    Sales Generation - Daily Store Operations - Client Service- Client Database Management - Visual Merchandising Management - Store Event Planning and Organization with Signature Designers- Inventory Management

Audrey Durand, Mba Skills

Search Engine Marketing Search Engine Optimization Pay Per Click Business Development Digital Strategy Marketing Strategy Marketing Project Managment Online Lead Generation Advertising Web Content Management International Marketing Data Analysis Photoshop Website Administration Magento Microsoft Office Project Management Google Analytics Google Docs Google Tag Manager Seo Content Strategy Content Marketing Ppc Time Management Team Management Reporting And Analysis Google Webmaster Tools Budget Management Organic Search Lead Generation Social Media Marketing Emotional Intelligence Team Building Strategic Data Analysis Strategic Planning Conversion Optimization Direct Response Marketing Magento 1 Magento 2 P&l Review

Audrey Durand, Mba Education Details

  • Iscpa - Institut Supérieur Des Médias
    Iscpa - Institut Supérieur Des Médias
    Communication And Media Studies
  • Isg Institut Supérieur De Gestion
    Isg Institut Supérieur De Gestion
    General
  • St. John'S University
    St. John'S University
    International Marketing
  • Hosei University
    Hosei University
    International Relations And Affairs

Frequently Asked Questions about Audrey Durand, Mba

What company does Audrey Durand, Mba work for?

Audrey Durand, Mba works for The Good Strategy®

What is Audrey Durand, Mba's role at the current company?

Audrey Durand, Mba's current role is Marketing Transformation | Digital Strategy & Partnerships Accelerator | Founder & Entrepreneur.

What is Audrey Durand, Mba's email address?

Audrey Durand, Mba's email address is audrey.durand@bva.fr

What is Audrey Durand, Mba's direct phone number?

Audrey Durand, Mba's direct phone number is (866) 255*****

What schools did Audrey Durand, Mba attend?

Audrey Durand, Mba attended Iscpa - Institut Supérieur Des Médias, Isg Institut Supérieur De Gestion, St. John's University, Hosei University.

What are some of Audrey Durand, Mba's interests?

Audrey Durand, Mba has interest in Cooking, Media Strategies, Traveling, Education, Entrepreunariat, Science And Technology, Nano Technologies, Outdoor Sports, Buzz Marketing, Tennis.

What skills is Audrey Durand, Mba known for?

Audrey Durand, Mba has skills like Search Engine Marketing, Search Engine Optimization, Pay Per Click, Business Development, Digital Strategy, Marketing Strategy, Marketing, Project Managment, Online Lead Generation, Advertising, Web Content Management, International Marketing.

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