Audrey T.

Audrey T. Email and Phone Number

Product Leader | SaaS | Marketplace | Delivers Outcome Oriented Products, Builds High Performing Teams @ Document Crunch
Audrey T.'s Location
Austin, Texas Metropolitan Area, United States, United States
About Audrey T.

Over 15 years of experience in product management in B2B / B2B2C SaaS software products across various verticals and B2C marketplaces. I am also a Certified Scrum Product Owner with a strong background in Agile development and user science / discovery / VoC.My mission is to provide product leadership, strategy, and mentorship to empower product teams to create customer-centered products. I have successfully launched new features that increased user retention, engagement, and conversion, and also defined ambitious product strategies aligned with company objectives. I am passionate about building outcome-focused products that solve real problems and create value for both customers and businesses.Have served in a variety of leadership levels including Head of Product, VP of Product and Director / Group Product Manager - across a wide range of companies (from start-up to publicly traded).Industry background includes IT-PPM, Professional Services Automation, Automotive Marketplace, Prop tech, Non-profit Tech, Legal and Construction Tech.My product experience has also involved intersections with AI/ ML, Chat GPT, payment systems, Salesforce ISV, and prop tech systems (e.g. RealPage) and more.

Audrey T.'s Current Company Details
Document Crunch

Document Crunch

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Product Leader | SaaS | Marketplace | Delivers Outcome Oriented Products, Builds High Performing Teams
Audrey T. Work Experience Details
  • Document Crunch
    Director Of Product Management
    Document Crunch Jan 2024 - Present
    Atlanta, Georgia, Us
    Using AI-assisted guidance to simplify contract risk review and compliance for the construction industry. Empowering project teams to make great decisions throughout the entire construction project lifecycle, saving time and money.
  • Truecar, Inc.
    Vp, Product
    Truecar, Inc. Jun 2022 - Jun 2023
    Santa Monica, California, Us
    Served as product leader for Consumer Shopping experience (demand side) of consumer car buying marketplace. Led team of 5 Product Managers & reported to CPO / Head of Product for TrueCar.Oversaw development & launch of new features, to drive retention, engagement & conversion of consumer base. Key outcomes delivered towards company-wide strategic workstreams included:- Increased registered users with delivery of new highly desired features: Fit Quiz & Buying Power Calculator- Increased exposure to new online car buying program, TrueCar+Defined ambitious product strategy aligned with company objectives & assisted empowered product teams in translation into product roadmaps for their teams. Reported on roadmap plans & progress on key KPIs to Company leadership.(Impacted by mass layoff)
  • Spruce
    Vp Of Product
    Spruce Mar 2020 - Jun 2022
    Austin, Texas, Us
    Head of product for Spruce, an early stage tech enabled services start-up - leveraging technology & data to disrupt how consumer housekeeping services are delivered in the multifamily property segment. Spruce has grown into the leading provider of lifestyle services to the multifamily industry -- offering services for Housekeeping and household Chores to more than 2,300 apartment communities across the 18 cities in the US. Residents can easily book services with a click from certified, insured & background-checked professionals by using the Spruce app.- Built product team of five from ground up (including product and design).- Established strategic roadmap aligned with company goals to: improve retention, increase AOV, enable scalability (to support expansion efforts).- Supported growth / marketing efforts with product investments for integrations to marketing tech and experimentation with new service offerings.- Partnered with operations to improve technology support for service delivery, back office systems support and improvements.- Improved conversion, bookings and AOV with two new native app launches (iOS / Android)
  • The Knot Worldwide
    Director Of Product
    The Knot Worldwide Nov 2017 - Jan 2020
    Chevy Chase, Md, Us
    (Acquired by WeddingWire in 2018). Director of Product for our Local Marketplace business unit at The Knot Worldwide (formerly XO Group). Led the product team responsible for the Vendor Experience of The Knot's local wedding marketplace (the largest business line by revenue). - Built and managed a team of PMs with ownership of products that are focused on growing our Local business and serve both sides of the local marketplace: wedding vendors and millions of couples.- Definition and delivery of Pro product strategy and Roadmap. - Worked in partnership with design & engineering leadership to develop the highest performing, cross-functionally agile, and collaborative teams in the company. - Oversaw new product launch of native mobile app for our Pros (app rating of 4.9). Achieved targets for MAU's and NPS for our pro community.- As part of post-acquisition integration team, led efforts to get our US marketplace transitioned to a different team in DC. Exited on a planned timeline after transition successfully completed.
  • Kimbia
    Director Of Product Management
    Kimbia Jul 2015 - Nov 2017
    Ithaca, New York, Us
    (Acquired by GiveGab in 2017) Kimbia SaaS fundraising platform served the non-profit sector with enterprise-class online fundraising solutions, designed to create the best experience for donors and supporters, with the ability to integrate donor data with best-in-class CRM Salesforce.com. Through the platform, clients raised over $1B to advance their missions, including over $60M which was was raised in less than 36 hours for 13,000+ nonprofits as part of the 2016 national giving day. As Director of Product Management, served as the head of product for the company, leading both strategic and tactical product roadmap:• Define and drive product strategy for company, across 5 separate products and 3 scrum teams.Manage one direct report (UX Designer).• Conceptualize entire new product to pivot business focus from services delivery to SaaS software.• Wearing ‘several hats’ to provide product guidance and general market expertise for all functionsof the company (marketing, sales, support, services, finance).• Client facing / market facing role – representing Kimbia at conferences, partner summits andstrategic client meetings.• Develop pricing strategies, packaged service solutions (sold as products), and concepts to be soldas services engagements.• Led efforts to bring to market a fully customizable integration to Salesforce.com for non-profit donor management (ISV Partner, built on Salesforce platform and listed on AppExchange).• Established new Agile and product management processes for company.
  • Spredfast (Formerly Mass Relevance)
    Director Of Product Management
    Spredfast (Formerly Mass Relevance) Sep 2013 - Apr 2015
    Austin, Texas, Us
    (Acquired by Spredfast in 2014) Emmy award-winning Mass Relevance Experiences Social Media Software SaaS B2B2C Platform - gave enterprise brands & media companies tools to create relevant, engaging digital experiences for consumers. Mass Relevance software curated cross-platform social content in real-time based on customer defined filters (including rules based moderation of content) & created dynamic digital experiences designed to engage audiences across any digital end point (including TV). The ground-breaking Experiences platform won a technical Emmy award & delivered more than 35 billion pieces of social content to multiple digital surfaces for world-class brands such as Pepsi, Campbell’s, GE, Target and Microsoft, as well as supported iconic events from the Super Bowl to the Academy Awards, and television phenomenons like American Idol and The Voice.
  • Sparefoot
    Product Director
    Sparefoot Jan 2013 - Sep 2013
    Austin, Tx, Us
    Joined rapidly growing online marketplace start-up for renting self-storage as Director or Product, to establish product as an organizational muscle, define a strategic roadmap and put in place modern product process. Charged with directing newly established Product Team of three people for rapidly evolving B2B2C product that serves thousands of small to mid-sized independent storage facility operators. Shifted focus of the business and product delivery from short-term tactical, to long-term projects that had been long-needed and critical sustain the growth of the business.• Ground-up creation of a Strategic Product Roadmap, established iterative planning and delivery processes, and developed prioritized product backlog for agile development execution. • Obtained roadmap buy-in from heavily involved internal stakeholders across all departments (Management Team, Sales, Marketing, Client Relations, Development and Customer Experience).• Drove Agile transformation, gave business transparency into development efforts, incorporated voice of the customer into our product and established a Client Advisory Board.• Aligned product delivery to key success metrics involving traffic, conversion, revenue and NPS.• Mentored other Product Management team members and help build a top-flight group of contributors to support execution of strategic vision for the company.
  • Convio, A Blackbaud Company
    Group Product Manager
    Convio, A Blackbaud Company Apr 2011 - Dec 2012
    Charleston, South Carolina, Us
    (Acquired by Blackbaud in 2012). SaaS non-profit CRM & fundraising B2B2C platform. Led new mid-market CRM (built on Salesforce.com) and online fundraising product offering targeted to disrupt a market segment that Convio had previously not served, achieving record-breaking NPS, 100% of YoY revenue growth and 50% YoY increase in new logos, and exceeding bonus targets for H1 2011, H2 2011, and H1 2012.• Product functioned as separate business unit – similar to a small start-up environment – inside of the company. Served on management team, responsible for delivering on KPI’s including MRR, logos, churn % and NPS for product.• Responsible for getting roadmap buy-in from internal stakeholders across all departments (Management Team, Sales, Marketing, Client Programs, Product Development and UK teams) and external stakeholders (implementation, channel and technology partners).• Helped mature Agile development processes, incorporated voice of the customer into the development process and steered product backlog towards delivering minimum viable product to market. • Developed executable product roadmap aligned with strategic goals: maximize revenue growth, disrupt established players in market and drive a UK market expansion. Constantly validated roadmap against latest competitive intelligence, market opportunities and challenges – and changing course as needed (even mid-release) to respond where time-to-market was critical.• Innovative product was championed by non-profit community, celebrated by customers and ecosystem of partners as a game changer. Marrying the best of highly powerful Salesforce.com CRM & reporting capabilities, with easy to use digital fundraising campaigns -- including secure payment transactions with high-volume scalability built in.• Evolved product to incorporate social and mobile as a core features, track customer data for benchmarking and invest in product instrumentation (including event tracking).
  • Planview
    Product Manager
    Planview Aug 2009 - Apr 2011
    Austin, Tx, Us
    Responsible for Planview’s cornerstone enterprise Project Portfolio Management product offering, that delivered ~50% of new software revenue for the company and 40% YoY growth in new software bookings in 2010.• Product owner for both onshore and offshore teams in Agile development / SCRUM environment. Managed ‘Inner Circle’ programs, allowing the voice of the customer to be represented throughout the iterative development process.• Primary escalation path for strategic Enterprise customers with product related issues from our Sales, Services and Support organizations.• Directed product roadmap changes based on market needs, competitive intelligence and customer enhancement requests.
  • Quickarrow
    Senior Product Manager
    Quickarrow Feb 2005 - Jul 2009
    Us
    (Acquired by NetSuite in 2009) Responsible for successful delivery of numerous new product features and defined a new product designed to penetrate a specific market segment for a SaaS software company, focused on Resource Management and Project Management solutions.
  • Texas Workforce Commission
    Program Specialist - Workintexas.Com
    Texas Workforce Commission Mar 1998 - Feb 2005
    Austin, Texas, Us
    Led a multi-million dollar, multi-year vendor-bid B2B2C product development. Nationally recognized, Texas consumer-facing job search marketplace won the 2004 Digital Government Achievement Award and was used by other states as a best-practice guide.• Responsible for entire breadth of product delivery – from concept to launch - including project scope and timeline, resource allocations for a matrixed team of 10-20 (business analysts and QA), and executive-level status reports on product development progress.• Led all go-to-market activities including: speaking at trade shows / press conferences, development of press release content and marketing materials, TV & Radio advertising, statewide training to over 5,000 users and enablement of customer Support team.Served as business division liaison to internal IT department personnel responsible for delivery of multiple web-based applications and solutions. Translated business needs into prioritized and actionable requirements for execution by engineering staff. Kept key business stakeholders and Division leadership updated on progress of projects led by IT.

Audrey T. Skills

Product Management Saas Enterprise Software Agile Methodologies Crm Salesforce.com Product Marketing Project Management Program Management Start Ups Strategy Business Analysis Scrum Management Software As A Service Requirements Gathering Software Project Management Competitive Analysis Customer Relationship Management Mobile Devices Demos Cross Functional Team Leadership Go To Market Strategy Product Training Business Intelligence Product Strategy Product Launch Quality Assurance Product Launches Cspo Agile Leadership Roadmap Creation Strategic Partnerships Nonprofits User Experience Social Media Marketing Social Media Measurement Digital Marketing Online Marketing Online Advertising Nonprofit Organizations Nonprofit Technology Social Media Leadership Business Process Product Road Mapping Product Design User Centered Design Product Leadership Product Strategies

Audrey T. Education Details

  • The University Of Texas At Austin
    The University Of Texas At Austin
    Government

Frequently Asked Questions about Audrey T.

What company does Audrey T. work for?

Audrey T. works for Document Crunch

What is Audrey T.'s role at the current company?

Audrey T.'s current role is Product Leader | SaaS | Marketplace | Delivers Outcome Oriented Products, Builds High Performing Teams.

What is Audrey T.'s email address?

Audrey T.'s email address is au****@****ail.com

What is Audrey T.'s direct phone number?

Audrey T.'s direct phone number is +151247*****

What schools did Audrey T. attend?

Audrey T. attended The University Of Texas At Austin.

What skills is Audrey T. known for?

Audrey T. has skills like Product Management, Saas, Enterprise Software, Agile Methodologies, Crm, Salesforce.com, Product Marketing, Project Management, Program Management, Start Ups, Strategy, Business Analysis.

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