Audrey Van Petegem

Audrey Van Petegem Email and Phone Number

Events and Marketing Director - Muskoka Foundry @ California Wines
Audrey Van Petegem's Location
Ontario, Canada, Canada
Audrey Van Petegem's Contact Details

Audrey Van Petegem personal email

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About Audrey Van Petegem

Entrepreneur mindset professional, strategic marketer, event planner, published writer andpassionate bringing a team to success.Leadership: Fulfill leadership roles with confidence. Driven and dynamic leadership skills that canbring visions to fruition. Have an entrepreneurial mindset with the ability to spot and executeoriginal branding opportunities by using a sense of creativity. Bringing team and subordinatesonboard to lead them in fine-tuning the brand identity.Social Media: Fourteen years of social media marketing experience. Understand the value of socialmedia in regards with ROI, SEO, KPI and customer service. Create original content, videos andgraphics. A strong understanding of web metrics, analytics, and social media monitoring tools.Event Co-ordinator: Organize events connecting brands with influencers. Worke closely withcompanies as sponsors for event development and management. Responsible for, and delivered on,sold out promotional events. Understand the details and process in project managing an event.Marketing Strategist: Successfully plan, analyze, recommend and implement multi-channelmarketing strategies to successfully support the needs and budget. Create content marketingstrategies.Published Author: One of 44 co-authors writing Empowered Women of Social Media. Articles havebeen published by, but not limited to, Huffington Post 50, Huffington Post Business, Elephant Journal,BlogHer, LinkedIn and Vibrant Nation. Printed articles in CARP and Times Inc UK

Audrey Van Petegem's Current Company Details
California Wines

California Wines

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Events and Marketing Director - Muskoka Foundry
Audrey Van Petegem Work Experience Details
  • Muskoka Foundry
    Director Of Marketing And Events
    Muskoka Foundry Sep 2015 - Present
    Bracebridge, Ontario
    Muskoka Foundry is to be home to a one-of-a-kind 30,000 square foot landmark encompassing unique retail, bakery, cuisine, brew house, distillery, performing arts and a special events venue, including weddings and corporate events, in world re-known #Muskoka. With its ceilings soaring 50 feet high, massive steel beams, brick walls and period glass windows, Muskoka Foundry is the home for an amazing ambiance blended with the most incredible shopping, dining & entertainment.Created and… Show more Muskoka Foundry is to be home to a one-of-a-kind 30,000 square foot landmark encompassing unique retail, bakery, cuisine, brew house, distillery, performing arts and a special events venue, including weddings and corporate events, in world re-known #Muskoka. With its ceilings soaring 50 feet high, massive steel beams, brick walls and period glass windows, Muskoka Foundry is the home for an amazing ambiance blended with the most incredible shopping, dining & entertainment.Created and executed events: private parties; ticketed parties; and community events, such as a Halloween Haunt and Christmas Market. Created and maintained all social media platforms. Created and implemented a one-year marketing strategy. Built and maintained a growing email list. Contacted and networked with other local businesses, chamber of commerce and media. Created local awareness to Muskoka Foundry with media coverage. Show less
  • California Wines
    Event Coordinator
    California Wines Nov 2018 - Present
    Toronto, Canada Area
  • Co-Author: Finding My Tribe
    Empowered Women Of Social Media
    Co-Author: Finding My Tribe Aug 2014 - Present
    I am so excited to be a co-author!I have joined forces with 43 other empowered women who are all raising their voices in Empowered Women of Social Media: 44 Women found their "Voices" using the Power of Social Networking. The Kindle book will launch on October 5th and I would like to invite all of my friends to commit to downloading their copy on that day for only .99.
  • Friends Of The Muskoka Watershed
    Marketing Director - Contract
    Friends Of The Muskoka Watershed Jan 2019 - Mar 2020
    Muskoka, Ontario
    Friends of the Muskoka Watershed (FMW) is launching Canada’s first non-industrial wood ash (NIWA) recycling program designed to solve the calcium decline problem in Muskoka’s forests and lakes.FMW aims to have 1,000 Muskoka residents share up to 100 tonnes of ash (believed to be 1/3 of the annual wood ash production in the District). The ultimate goal is to have a province-wide ash collection system, sufficient to supply hundreds of tonnes of ash every year.
  • Me & Mom In Tuscany
    Social Media Strategist And Blogger Liason Consultant
    Me & Mom In Tuscany Jan 2015 - Dec 2017
    Italy
    Me & Mom is Tuscany with Maria Rocco is a luxury summer camp that take place at their private villas in Maremma, Italy. While the children are in the week long summer camp the mom enjoys a retreat setting overlooking the hills of Tuscany and the Mediterranean. Prepare and implement a marketing strategy to bring awareness to this unique camp. Wrote press releases and blog posts for distribution. Liaison between magazines, online magazines and blogger outreach. Created original content… Show more Me & Mom is Tuscany with Maria Rocco is a luxury summer camp that take place at their private villas in Maremma, Italy. While the children are in the week long summer camp the mom enjoys a retreat setting overlooking the hills of Tuscany and the Mediterranean. Prepare and implement a marketing strategy to bring awareness to this unique camp. Wrote press releases and blog posts for distribution. Liaison between magazines, online magazines and blogger outreach. Created original content and images on social media platforms. Monitored google analytics, Facebook and Twitter insights. Target content to demographics. Trained staff on social media strategy. Handle customer service. Show less
  • Ballyhoos
    Consultant
    Ballyhoos 2014 - Dec 2016
    We help Writers, Speakers and Coaches reach their goals by teaching them how to effectively differentiate themselves, create a strong message and strategically promote and market to get the results they want.
  • Town Of Gravenhurst - Recreation, Arts And Culture Department
    Strategic Marketing Consultant
    Town Of Gravenhurst - Recreation, Arts And Culture Department Sep 2015 - Mar 2016
    District Of Muskoka, Ontario
    The Town of Gravenhurst RAC (Recreation, Arts and Culture) department creates a healthy community through engagement of its residents (seasonal and year round) by providing safe, affordable, accessible, diverse, relevant programs, events and cultural offerings within Gravenhurst, benefiting each resident and building a sense of community spirit. RAC's role is also to attract visitors to stay and play within the city limits, thereby creating economic growth within the area. RAC required… Show more The Town of Gravenhurst RAC (Recreation, Arts and Culture) department creates a healthy community through engagement of its residents (seasonal and year round) by providing safe, affordable, accessible, diverse, relevant programs, events and cultural offerings within Gravenhurst, benefiting each resident and building a sense of community spirit. RAC's role is also to attract visitors to stay and play within the city limits, thereby creating economic growth within the area. RAC required professional assistance in these areas:• Review existing marketing activities and chart them for 2016 to include recommendations on new opportunities• Assist with the development of a RAC social media plan - review and recommend what channels to use and which we should collapse or rebrand• Assist with social media posting guidelines - i.e. When to post info to what channel and develop a simple template with timelines• Work with appropriate RAC staff members in a facilitated working session to guide and confirm decisions on the above items and priorities• Review existing Corporate Communications Guidelines and social media policies to ensure RAC initiatives are developed in accordance with same and recommend policy review/additions for consideration where deemed appropriate• Document the outcomes associated with the above and the decisions made throughout this processSummaryCreated a Marketing Template for all events, RAC is either directly or indirectly associated with, using all available leveraged and paid opportunities at their disposal. Created a Gantt Chart for 2016 incorporating every event RAC oversees, with the event, dates, lead person, tasks needed completed and when and the exact action required per each task. Created a Social Media Protocol for RAC staff. Summarized a Marketing Strategy for RAC's 2016 season. Show less
  • Lake Of Bays Brewing Company
    Social Media Marketing Consultant
    Lake Of Bays Brewing Company Mar 2013 - Aug 2014
    Lake of Bays Brewing is a craft beer brewery that has many successful brands, sells their brands across North America and is the official beer for the NHL Alumni and CFL Alumni. Currently creating a series of "Survivorman Beer" with Les Stroud. Oversees social media marketing including developing social media strategy and objectives. Grew followers and/or created social media platform. Connect brand with bloggers. Creates original content and graphics. Effectively ran contest, dealt with… Show more Lake of Bays Brewing is a craft beer brewery that has many successful brands, sells their brands across North America and is the official beer for the NHL Alumni and CFL Alumni. Currently creating a series of "Survivorman Beer" with Les Stroud. Oversees social media marketing including developing social media strategy and objectives. Grew followers and/or created social media platform. Connect brand with bloggers. Creates original content and graphics. Effectively ran contest, dealt with customer services and customer interaction on all platforms. Created social media guidelines for all employees. Educated Territory Managers on the importance of social media and how to effectively use it. Show less
  • Thesucculentwife - Baby Boomer Lifstyle Blog
    Co-Owner/Senior Editor
    Thesucculentwife - Baby Boomer Lifstyle Blog 2008 - Jan 2014
    The Succulent Wife curates content that speaks to women like us, in our stage or life (yes we are taking about Baby Boomers), where the primary focus has shifted away from catering to the family’s every need (we’ve done our best to raise self-reliant kids that can now make their own breakfast and maybe even do their own laundry) to now meeting our obligations to ourselves. We are ardent in our quest to uncover the latest, most interesting, enriching lifestyle trends and topics to present to our… Show more The Succulent Wife curates content that speaks to women like us, in our stage or life (yes we are taking about Baby Boomers), where the primary focus has shifted away from catering to the family’s every need (we’ve done our best to raise self-reliant kids that can now make their own breakfast and maybe even do their own laundry) to now meeting our obligations to ourselves. We are ardent in our quest to uncover the latest, most interesting, enriching lifestyle trends and topics to present to our readers. Besides that, our passion for “very cool stuff”, especially in the gift category, drives us to search high and wide for finds of the most current, charming, value-filled, relevant, useful and beautiful products. In all modesty, we put together the best gift guides anywhere around. Show less
  • Boomboxnetwork
    Principal, Community And Business Development
    Boomboxnetwork Jan 2012 - Oct 2013
    Boombox Network is the first online network to connect Baby Boomer influencers (social media users and bloggers) with consumer brand advertisers. Boombox matches its Baby Boomer members – that prized demographic controlling 65% of all consumer spending -with the brands looking to reach them in their various lifestyle categories. Boombox facilitates the inclusion of this valuable group in social marketing programs and digital campaigns by being the one-stop shop for consumer brands.The… Show more Boombox Network is the first online network to connect Baby Boomer influencers (social media users and bloggers) with consumer brand advertisers. Boombox matches its Baby Boomer members – that prized demographic controlling 65% of all consumer spending -with the brands looking to reach them in their various lifestyle categories. Boombox facilitates the inclusion of this valuable group in social marketing programs and digital campaigns by being the one-stop shop for consumer brands.The BOOMbox Network services include:- Content (USG) & messaging marketing with bloggers as the new PR- Brand online and local events, contests & sweepstakes- Brand ambassadorships & sponsorships- Live and offline branded events- Boomer market research & insights- Social distribution campaigns- Social Marketing consulting- B2B and B2C marketing Show less
  • Www.Thesucculentwife.Com
    Lifestyle Editor
    Www.Thesucculentwife.Com Jan 2009 - Mar 2011
    As a Lifestyle Editor I am an avid lifestyle enabler and trend forecaster, whose passions fill the pages of the blog and highlight the things & practices that make life more meaningful, fun & stylish.
  • Yoga Works
    General Manager
    Yoga Works 1995 - 2008
    Orange County, California Area
    Yoga Place, is an internationally acclaimed Yoga institution. Yoga Place is a world class leader in providing Yoga classes and products. Its instructors are known for their range of talents and specialized skills in all forms of the art.Managed two of the four studios in Orange County. Primary responsibility included but not limited to, advising owner of studio's daily operation. Interviewed, hired and fired front office staff, custodial staff and teachers. Marketed and promoted studio in… Show more Yoga Place, is an internationally acclaimed Yoga institution. Yoga Place is a world class leader in providing Yoga classes and products. Its instructors are known for their range of talents and specialized skills in all forms of the art.Managed two of the four studios in Orange County. Primary responsibility included but not limited to, advising owner of studio's daily operation. Interviewed, hired and fired front office staff, custodial staff and teachers. Marketed and promoted studio in local community. Grew studio's customer numbers and class attendance. Show less

Audrey Van Petegem Skills

Blogging Social Media Marketing Social Media Social Networking Online Marketing Email Marketing Facebook Public Relations Copywriting Seo Copy Editing Lifestyle Press Releases Editing Creative Writing Digital Marketing Market Research Web Marketing Online Advertising Web Content Content Management Advertising User Experience Event Planning Publicity Editorial Web Analytics Marketing Content Marketing Seo Copywriting Web Content Writing Content Strategy Publishing E Commerce Digital Media Sponsorship Speaker Content Development Newsletters Marketing Strategy

Audrey Van Petegem Education Details

Frequently Asked Questions about Audrey Van Petegem

What company does Audrey Van Petegem work for?

Audrey Van Petegem works for California Wines

What is Audrey Van Petegem's role at the current company?

Audrey Van Petegem's current role is Events and Marketing Director - Muskoka Foundry.

What is Audrey Van Petegem's email address?

Audrey Van Petegem's email address is bo****@****aol.com

What is Audrey Van Petegem's direct phone number?

Audrey Van Petegem's direct phone number is +170564*****

What schools did Audrey Van Petegem attend?

Audrey Van Petegem attended Carleton University, Yoga Alliance, Georgian College, Ymca, Gravenhurst High School, George Brown College.

What skills is Audrey Van Petegem known for?

Audrey Van Petegem has skills like Blogging, Social Media Marketing, Social Media, Social Networking, Online Marketing, Email Marketing, Facebook, Public Relations, Copywriting, Seo, Copy Editing, Lifestyle.

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