Audri Adhyas Paul Email & Phone Number

Vienna, Austria

Vienna, Austria

Vienna, Austria

spoon.tech is a SaaS startup creating mobile-first gamified training and knowledge management solution for the deskless workforce. My responsibilities included:- Established the digital presence through website, social media and content marketing, including ~60 on and off-site blog posts and a research-driven white paper - Got spoon.tech featured on 4 industry leading publications and podcasts- Led the SEO activities, bringing 50 relevant keywords in top 20 SERP ranking- Built a LinkedIn community (~600 organic followers and growing)- Conducted market research to assess the total and serviceable addressable market (TAM, SAM)- Researched and reached out to prospects and potential leads

Bangladesh

As part of Coca-Cola Bottling Investment Group's Aspire Management Trainee program spanning 8 countries, I had three rotation: cross-functional, emerging channels and trade marketing. - Cross-functional Assignment: Functioned as an in-house consultant to learn the processes, identify bottlenecks and develop solutions in sales, supply chain and supporting functions- Emerging Channels: Revamped 2 dormant channels, attaining 61% volume growth, and developed 5 new high-potential channels - Trade Marketing: Launched a new rural-focused SKU in 2 major rural markets, including trade-level promotions and market execution

Dhaka, Bangladesh

edotco Bangladesh is the leading telecommunications infrastructure business in Bangladesh. As a Key Account Management Executive, I worked in collaboration with cross-functional teams to provide end-to-end support to the largest client of the firm, Robi Axiata Limited. Responsibilities and accomplishments:- Supported in the resolution of conflicts and invoice disputes worth EUR 4.5mn- Collaborated with cross-functional teams to ensure timely renewal, relocation and rollout of 1800+ telecom tower sites- Raised the customer satisfaction index (CSAT) score by 17% from 3.5 to 4.1

Dhaka, Bangladesh

Barikoi is a Bangladeshi SaaS startup that specializes in location data, mapping and APIs. I worked on the marketing of two new products, Verify (tech-enabled contact point verification service for banks and financial institutions) and UrbanEngine (a map-enabled dashboard for city authorities). Responsibilities:- Developed value proposition and client pitching materials for the products, which helped the acquisition of 3 city corporations and 2 major banks in the country- Created referral campaign and promotional contents targeting developers- Started a community of software developers focusing on maps and location data

Dhaka, Bangladesh

As an intern in the consumer electronics business, I worked on the following three projects in collaboration with the sales, channel management and marketing teams:- Market Research: Analyzed sales data from ~4,900 retail outlets and macroeconomic data from 495 subdistricts to conduct a market addressability research for the consumer electronics business on a subdistrict level- Digitization: Designed the UX for an app to digitize a newly introduced referral sales channel- Joint Promotion: Worked on identifying and developing partnership opportunities with multiple companies for a joint promotion campaign

Dhaka, Bangladesh

Supported the design, execution and monitoring of digital innovation and marketing projects for Unilever's water purifier brand Pureit. Projects:- Pureit Custom Messenger Chatbot (won Bangladesh Brand Forum's award for "Best Use of Data")- Pureit Augmented Reality- Pureit Bangladesh website UX and Analytics- Social Listening Dashboard- SEO and SEM research and content development

Kalabagan

Dhaka, Bangladesh

- Collecting data and insights for preparing media and communication related contents, e.g. annual reports, newsletters, press release etc. for Bangladesh Cricket Board- Supported in operational tasks for projects and sporting events for Bangladesh Cricket Board and Bangladesh Olympics Association

Dhaka, Bangladesh

ShARE is a global student think-tank, spread in 15 countries across 30+ premium institutes having over 3000 members. As a junior researcher, I've worked in the organization's "Business Strategy" knowledge network and gained valuable insights on research, consultancy and case solving.My greatest experience as a member of ShARE was getting to be a part of the 3-member team representing Dhaka University and Bangladesh in the ShARE World Seminar in Mumbai, organized by IIT Bombay and attended by representatives from 7 countries, namely Bangladesh, Brazil, China, India, Korea, Singapore and Switzerland.

Msc, Digital Economy

Courses: Marketing & Innovation, Digital Markets & Strategy, Business Process Management, Business Project Management, Data Management.

Bachelor Of Business Administration (Bba)

Major: Marketing, Minor: Operations Courses: Brand Management, Business Strategy, B2B Marketing, Selling and Salesmanship, Integrated.

Hsc, Science, Gpa 5.00

Ssc, Science, Gpa 5.00