DRIVING GROWTH AND SHAREHOLDER VALUE THROUGH INNOVATIVE SOLUTIONS Healthy Pet LP | Rock Ridge Stone | Materne NA | Jarden Corporation | The Clorox Company | Kraft FoodsAs a Chief Executive Officer, Chief Marketing Officer and Business Leader, I develop and execute the strategies that drive sustainable growth, build brand loyalty, create long-term consumer and customer engagement and deliver strong return on investment. CREATING VALUE THROUGH MARKETING INNOVATION Uncover and capitalize on opportunities that maximize consumer insights/trends, brand equity and corporate capabilities. Optimize resources and develop strategic partnerships that expand market share. Cultivate and inspire highly talented teams. Broad based background in consumer products. GROWING REVENUE THROUGH STRATEGY DESIGN AND EXECUTIONCreated demand generating/sales strategy that repositioned BRITA® brand to successfully capitalize on consumer trend of environment sustainability versus disposable plastic water bottles. Shifted go-to-market strategy at Quickie Manufacturing that generated demand using consumer insights to fuel innovation and marketing communications.INDUSTRY LEADERSHIP / PLATFORM DEVELOPMENTExpertise in brand positioning and integrated campaign development including advertising, PR, social media, word of mouth and celebrity endorsements that deliver revenue growth. Partners included: NBC Universal’s “The Biggest Loser,” NASCAR driver Tony Stewart, Sundance Film Festival and Bravo channel’s “The Real Housewives” series.PRODUCT INNOVATIONBuilt recurring revenue streams by leading strategic shift from durable goods to hybrid durable/consumable model at Quickie Manufacturing (Jarden Corp). Launched LYSOL CLEAN FLIP® and Lysol Scrubber Sponges generating millions of dollars in sales. SALES/CATEGORY MANAGEMENTCaptured incremental revenue stream in untapped channels by using shopper insights to develop category management strategy and driving investment in people and technology.