Managed all aspects of Google, Meta, TikTok, and LinkedIn campaigns for key clients with budgets up to €1MM per month.Developed comprehensive multi-channel digital marketing strategies across 4+ PPC and social platforms, increasing revenue by at least 56%.Set up full analytics and attribution systems to measure the effectiveness of every paid channel.Managed team workloads and monitored weekly and monthly performance, ensuring at least 10% month-over-month growth.Coached and mentored team members to develop expertise in managing Google, Meta, LinkedIn, and TikTok accounts.Hired and onboarded new team members, building a strong, skilled, and effective team.Developed new services such as Google Analytics Universal data export, PPC audits, and competitor analysis to increase new customer acquisition and cross-sell to existing clients.Conducted sales meetings with high-value prospective clients to demonstrate expertise in PPC advertising, digital strategy, and execution.

Managed and optimized PPC campaigns across Google Ads, Facebook Ads, Microsoft Ads, Twitter Ads, LinkedIn Ads, TikTok Ads, and DV360 with budgets up to $550/month.Created high converting Ad copy.Developed and implemented data-driven strategies for key clients, enhancing performance and maximizing ROI.Led A/B testing for ad creatives and landing pages to improve conversion rates.Set up Google Analytics 4 event tracking and e-commerce tracking through Google Tag Manager and reporting through Looker Studio.Implemented conversion and pixel tracking with dynamic values to measure campaign effectiveness.Provided UX/UI recommendations to improve user experience and drive higher conversion rates.Collaborated with teams and clients to ensure seamless campaign execution and optimization.

Drove customer acquisition through paid advertising (Google Ads & Facebook Ads), email campaigns, SMS marketing, website optimization, and SEO strategies.Planned and allocated budgets based on performance targets to maximize efficiency and ROI.Strengthened revenue streams from existing customers through data-driven email and SMS marketing campaigns.Collaborated with affiliate partners and advertising agencies to expand reach and increase conversions.Conducted A/B tests using Google Optimize, addressing UX design shortcomings to improve user experience and conversion rates.Executed SEO keyword research, on-page optimization, and off-page strategies to boost organic search visibility.

Had to keep the e-store running smoothly;Ensuring that orders were fulfilled, handling all the paperwork, and serving as the go-to person for customer service;Kept our product range up to date by considering what was in season and available;Crafted SEO-friendly product descriptions;Utilized Social Media Marketing (SMM) and Google Ads as my go-to tools for attracting new customers and maintaining a online presence.It was a role that demanded a bit of everything, from behind-the-scenes logistics to establishing our online presence.

Client acquisition through cold calls and deal closure;Relationship management with existing clients;Collaboration with PPC managers;Learned how to launch Google Ads campaigns.