Aura María Hernández M. Email & Phone Number

Bogotá, Co

- Development of brands and projects from the brief to the graphic proposal, incorporating mood boards and references.- Creation of graphic and audiovisual campaign materials, as well as design, marketing, and content strategies for social media and digital platforms.- Optimization of digital assets by identifying key partners.- Consulting on management, planning, and control to ensure the success of each project.

Bogotá, Distrito Capital, Colombia

- Coordination and execution of digital communications and brand content on social media and email marketing.- Supervision of a team of graphic designers and filmmakers.- Management of databases for the development of purchasing and repurchasing strategies for vinyls, Victrolas, and artist merchandise.- Planning and logistics for corporate events and artist activations, including budget management and vendor coordination.- Coverage of corporate events and artist activities for Codiscos' social media platforms.- Design of campaigns and marketing strategies for artists across three phases: expectation, launch and sustainment.- Supporting artists in the execution of marketing strategies and activations for their releases.- Coordination and delivery of digital assets for artist release promotions on social media.

Bogotá, Distrito Capital, Colombia

- Management and design of customer loyalty processes, through CRM platforms and direct marketing strategies, aiming to boost client sales.- Responsible for commercial relationships with at least 10 clients.- Creation of content for social media and website.- Database management.

Bogotá D.C., Colombia

- Responsible for commercial relationships with over 30 clients and suppliers.- Logistics and production of floral experiences for corporate events for brands such as Carolina Herrera, Mont Blanc, Cartier, H&M, Estéreo Picnic, Miniso, and more.- Design and communication of graphic pieces.- Design and development of products and business lines.- Design and execution of campaigns and marketing strategies for point of sale.- Customer loyalty strategies.

Bogotá D.C., Colombia

- In charge of the graphic design department.- Design and editing of graphic and editorial pieces.- Conceptualization and creation of image for clients.- Creation of experiences for brand campaigns.- Photography editing.

United States

Bogotá D.C. Area, Colombia

Diplomado En Marketing Estratégico, Marketing

Successful Events: Event Planning, Marketing & Management, Meeting And Event Planning

Diploma Of Education

Curso corto de Planeación de eventos

Profesional En Publicidad, Publicidad

Design And Visual Communications, General

Tomé las materias de Datos: diseño y comunicación, Teoría del color e Historia del traje de la carrera de Diseño.

Diploma Of Education

Bachillerato

Preescolar, primaria, secundaria.