Aurelia Malcev Email and Phone Number
Aurelia Malcev personal email
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At GrowthMark we help your mid-size company become extraordinary performant and make a positive impact, with a best-fit ESG Sustainable Business Strategy and Assistance in Implementation.Deliverables:A) Tailor-made ESG GROWTH STRATEGY:- ESG Sustainable Business Strategy (corporate level):We craft a tailored corporate strategy to meet your specific company needs and the identified growth trajectory (based on the data-driven analysis). Our expertise in delivering your best-fit ESG Sustainable Strategy is certified by Harvard Business School.- ESG GrowthSynergy Deployment Pack (departments deployment level)Includes deployment strategy models for each key department and teams ( as per your company needs), such as for: Business Management, ESG Sustainability, Innovation, Work Culture, Finance, Legal, Marketing and Sales.Each strategy module is customised to address your unique challenges and ensure cohesive, sustainable company alignment and growth .B. Assistance in ESG STRATEGY IMPLEMENTATION Your company success is our focus; therefore, we do not just deliver an ESG GROWTH STRATEGY, but we can also support your Top Management and the involved key teams during the implementation phase. This way we engage, align and upscale your people skills during the whole process; we can also help with our practical experience against potential threats and blockers on your company growth journey.We can support you with best-fit assistance, as per your specific needs, delivering:- Executive Coaching - for Top Management support - Training sessions- for your Key teams- Assisting services- for a successful Strategy implementation journey- ESG Reporting - reflecting your ESG Sustainable Business Strategy and correlated growth results.We love to work with visionary leaders who understand that genuine company growth means a strong alignment between PEOPLE, PROFIT, PURPOSE and your business goals.Our team is made up of extraordinary people who have global experience from working with some of the largest businesses in the world. Our people expertise is certified by solid business schools, such as: Harvard, Cambridge, Saïd Business School / Oxford University, London Chartered Institute of Marketing, to name but a few. We pride ourselves in generating the best sustainable growth strategies based on research and data, in some cases increasing sales up to 150% and using their business force for good.Thank you!Aurelia MalcevDirector & Principal Business ConsultantSustainable Business StrategyCertified by Harvard Business School
Growthmark Consulting
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- growthmark.co.uk
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Director | Principal Business Advisor | Sustainable Business Strategy | Keynote SpeakerGrowthmark ConsultingLondon, England, Gb -
Esg Director | Principal Business Consultant | Esg Sustainable Business Strategy | Keynote SpeakerGrowthmark Consulting Feb 2017 - PresentLondon, United Kingdom• Lead ESG Sustainable Business Strategy and sustainable business transformation; up to 150% overpass on sales targets.• Cross-functional and highly strategic business plans according to business growth priorities.• Provide thought leadership for senior management.• Mentor, train and lead global teams. Success examples:Broughton Group - Global repositioning into Life Sciences. • Led global repositioning into Life Sciences; delivered group growth strategy, global marketing plans.• Full strategic support on business growth, rebranding, communication, CRM, innovation, Sales, HR.• Coached marketing team, coordinated global agencies (digital, PR, creative, brand design, content).• Provided strategic support for Top management, launched two new services. Alcatel-Lucent Enterprise (ALE) – UK Market entry, supporting NHS digital transformation • Led UK “Go to Market” project for ALE’s OmniAccess Stellar Assets Tracking digital system.• Delivered launch strategy and execution; liaised Paris marketing team and USA, UK Sales teams.• Strategic Marketing support (content strategy, channels, CRM, website), COVID crisis communication. Saïd Business School, University of Oxford - Enrolment campaign for Global Leadership Open Programmes· Delivered marketing and leads generation strategy.· Managed integrated global marketing communication for B2B and B2C Global Leadership Programs.· Led global teams, implementation agencies (SEO, social media, CRM, online, emailing, influencers). Oxford Ruskin College - Apprenticeships Programs Launch• Innovated business growth strategy, launching apprenticeship programmes · Delivered Marketing Audit & Strategy, engaged Top Management, consultants, Marketing, IT teams.Hult International Business School, London - Guest Lecturer and Mentor• Lectured for400+ students on purpose - led brands’ and companies’ transformation.• Mentor for Hult Founders Lab -
MemberTop Tier Impact Feb 2024 - PresentLondon Area, United Kingdom -
Global Strategic Marketing Consultant (Ecotourism)Ministry Of Regional Development, Public Administration And European Funds-Romania Oct 2011 - Jan 2017Bucharest, RomaniaAs part of The Network consultants team, I've led the ecotourism global marketing communication strategy and conducted marketing management for Tourism (ANT) division, for Romania ecotourism brand and 6 tourism programs (70 million Euro program)• Uniquely positioned Romania as a global ecotourism destination, targeting UK, EU, USA • Led 9 creative campaigns (online& offline) about Romania ecotourism brand and programs• Led Travel Channel EMEA “Wild Carpathia” TV Co-production series, engaged King Charles III• Led 3 annual Ecotourism programs with Olympic Canoe Champion Ivan Patzaikin and Rowmania NGO• More than 10% annual increase of incoming tourists (as per National Statistics Institute) -
Cee Marketing Director (Interim)Epsn Workforce Europe Sep 2015 - Dec 2015Eindhoven Area, Netherlands• Proactively repositioned EPSN in 10 EU countries.• Created “innovative growth” brand strategy , CEE brand action plans, engaged Country Managers.• Implemented CEE rebranding, brand engagement, SEO optimised website, CEE campaigns, ROI • Doubled successful placements 3 months from brand strategy implementation, with a 100% ROI -
Strategic Marketing Consultant For Cee And Turkey (Fmcg, Financial Services)Garrison Group Oct 2009 - Sep 2011Budapest• Developed exponential marketing strategy for Efes Group Turkey (13 brands portfolio)• Achieved No. 1 on the beer market position and 2 digits sales increase results -
Chief Marketing OfficerHild Sep 2007 - Sep 2009Bucharest, Romania• Led seniors-centric marketing strategy, PR, integrated marketing communications; • Built marketing team of 4 members and trained Hild sales team as “brand ambassadors”• Created innovative Hild Advisory Board with most influencing financial institutions representatives• Engaged potential clients (active seniors within core target): Hild Club, Hild Seniors Job Center• 50% overpass on sales target -
Founder, Principal Brand ConsultantBrandtrust Aug 2004 - Aug 2007Bucharest, Romania• Led business lead development, client management, innovative brand strategies development• Created with Droege an internal communication system for OMV Petrom E&P (11,000 people)• Achieved over €200,000 in consultancy fees -
Deputy Director For Corporate Communications (See Strategic Branding Project)-Corporate IndustrialGeneral Electric Jan 2004 - Dec 2004Bucharest, Romania• Implemented worldwide GE Rebranding process for SEE region (11 countries)• Reputation management (in accordance with GE Europe headquarter) • Corporate & countries websites, corporate materials, PR, CSR (GE Leadership Programs in Schools)• Results: Achieved 100% key stakeholders engagement in SEE -
Chief Marketing & Fundraising OfficerSpecial Olympics 2002 - 2003Bucharest, Romania• Formulated marketing strategy, new market entry, localised integrated communications plans• Involved leaders such as Nadia Comaneci Olympic Gymnast as SO International Board member; • Rapid brand awareness: 60% in Bucharest , 30% nationally -two months from launch (IMAS) . • Led fundraising activities generating over $200,000 -
Director Of Strategic PlanningOgilvy & Mather Jan 2000 - Dec 2001Bucharest, Romania• Developed brand strategies for Unilever (Delma, Rexona, Dove), Orange and won New business • Repositioned Delma from middle to low segment and broke consumer barrier ; 70% sales increase• Addressed Dove consumers barrier with innovative packaging and in store ; 60% sales increase -
Account DirectorSaatchi & Saatchi 1994 - 1999Bucharest, Romania• Liaised with major international clients: Orange, LG, Toyota, OMV , P&G, led international agency teams• Launched new LG brand- it became No. 1 sold brand in Europe, 18 months from launch• Created New Business department, led new business teams ; over $600,000 in less than one year
Aurelia Malcev Skills
Aurelia Malcev Education Details
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Sustainable Business Strategy -
Professional Marketing -
Optometry
Frequently Asked Questions about Aurelia Malcev
What company does Aurelia Malcev work for?
Aurelia Malcev works for Growthmark Consulting
What is Aurelia Malcev's role at the current company?
Aurelia Malcev's current role is Director | Principal Business Advisor | Sustainable Business Strategy | Keynote Speaker.
What is Aurelia Malcev's email address?
Aurelia Malcev's email address is au****@****ook.com
What schools did Aurelia Malcev attend?
Aurelia Malcev attended Harvard Business School Online, Cim | The Chartered Institute Of Marketing, University Politehnica Of Bucharest, University Politehnica Of Bucharest.
What are some of Aurelia Malcev's interests?
Aurelia Malcev has interest in Education, Environment, Economic Empowerment.
What skills is Aurelia Malcev known for?
Aurelia Malcev has skills like Strategy, Brand Management, Integrated Marketing, Segmentation, Corporate Communications, Analysis, Marketing Strategy, Marketing Management, Marketing Communications, Online Advertising, Business Strategy, Business Development.
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