Aurélien Gudimard Email & Phone Number

Arles, Provence-Alpes-Côte D’Azur, France

Paris, Ile-De-France, France

Teaching the course "Brand management in Wines and Champaign" for master degree and MBA students.100 hours of courses delivered in 3 years.

Paris, Ile-De-France, France

- Managing the team at Caves du Louvre (8 employees and 10 contractors)- Planning the strategy of development of the museum (communication, products, wine, event...)- Deciding on the wine selection (around 7000 bottles of wine with 400 different references in the museum)- Training of the new staff

Paris, Ile-De-France, France

- Developpment of new products (new visits, new kind of visitors...)- Responsible of business relationships with wine makers

Auckland, New Zealand

- Conduct wine tastings- Sell wines to customers- Follow up sales

Paris

New role inside the museum with management of the teams and development of the activity, in particular the sales of the cellar part.Management:- Organize the team work and planning - Give autonomy to the 3 new members of the team- Training of new staffCellar development focus:- Propose more products to sale- Plan a strategy of development (communication, products, price, events…), refocus on the wine list

Paris

Brand AmbassadorIn charge of representation of brands, mostly in the Wine sector, on:- Exhibitions, public and professional- Presentations- Events- Sponsorship- Public Relations- Organization- Wine tastings

Narbonne

Gérard Bertrand is a winemaker who holds 7 estates in the South of France with a turnover of €43 million, 25% growth by year, 180 employees and 12 million bottles sold around the world.● Events tasks: organized the entire participation of the firm to exhibitions (Vinisud, Prowein, Vinexpo Asia, etc.), press tastings, product launching, Art de Vivre Festival featuring Yann Arthus‐ Bertrand and the Jazz Festival à l’Hospitalet (created and deployed the visual aids: flyer, poster, adverts; press officer), supplied content for press publication.● Social medias tasks: developed the online presence of Gérard Bertrand with Facebook and Twitter, developed the online strategy, managed the French and international accounts, worked with theBenson Marketing team for the management of Gérard Bertrand US social medias. ● Key achievements: 20,000 people are touched every week in average with Twitter and thanks to these results, Gérard Bertrand is convinced by the necessity to have a social media strategy.

Nice Area, France

Context:Mer Montagne Vacances (mmv) is a tourism group specialized in leisure accommodation. With a turnover of €42 million and 850 employees, mmv is the second largest tourism group operating in the French Alps.Missions:● Marketing tasks:- Executed market studies, analysis and competitive intelligence.- Completed customer analysis with consumption trend study: the subject was “who is the tourist in mountains in summer ?”.- Worked with a team to create the marketing strategy for the summer 2012.- Participated in the creation of the marketing-mix.- Developed the offer by the integration of new hotels: study of prices, place, accordance with the product MMV and recommendations for validation by the Director. ● Sustainability tasks:- Reviewed the Sustainable Development strategy: created a revised strategy with proposed actions and defined objectives.- Participated at the certification European Ecolabel of hotels.- Assisted with the communication of the Sustainable Development strategy through mediums including website, flyers and brochures.- Proposed special actions with exhibitions and internal newsletter. Key achievements:● Certification European Ecolabel: 5 hotels will be certified at the beginning of 2012.● Development: 10 new hotels will be integrated at the offer.

Nice Area, France

Context:Altus Energy is a new solar energy company, for which I worked during its start up. It is a fabricant and distributor of photovoltaic and thermal material. I gained experience of working in a small team of 8 people during a period of rapid growth of the company.Missions:● Basic tasks:- Charged with a budget of €100.000.- Managed the website: keep it up-to-date, developed new content, follow the activity.- Commercial support: newsletters, vouchers.- Organized the participation of the society to two professional exhibition, Energaïa and the Renewable Energy Exhibition: create the brief and invitation to tender for the stand, monitoring of the project, made the press release, negotiation with partners and logistical organization.● Projects:- Created a new website: create the brief, chose the Webmarketing agency, monitoring the project and creation of the content.- Participated in the development of an information system.Key achievements:● During my period of employment there was an increase in the turnover of Altus Energy from €5 million to €9 million in 9 months.

Advanced Master, Strategic Management Of Sustainable Development

Activities and Societies: Sustainable marketing, LCA, CSR, renewable energies, environment management... Professional Thesis: the future.

Bilan De Compétences

Master In Management, Marketing, Communication, Finance, Accounting