Auriane Wolf Email & Phone Number

Basel, Switzerland

A pioneer in scholarly, open access publishing, MDPI has supported academic communities since 1996. Based in Basel, Switzerland, MDPI has the mission to foster open scientific exchange in all forms, across all disciplines.• Develop and maintain JAMS SaaS positioning and messaging with support from the JAMS Product Manager.• Develop and execute go-to-market strategies for JAMS platform for publishers of academic journals including launch plans, channel strategy, pricing and customer engagement strategies.• Create a wide variety of marketing assets that educate customers on the value of JAMS offering for academic publishers.• Develop and execute marketing campaigns to generate leads and drive product adoption.• Develop and execute nurturing (predominantly email) campaigns to get customers to re-engage with our product.• Lead sales enablement initiatives and work with the sales and acquisition team to delight customers and close deals.• Work with product managers to design processes so that customers onboard and use our product and its features successfully.• Develop and maintain our B2B customer portfolio: Personas, Ideal Customer Profile and segmentation strategies.

Basel, Switzerland

We are a community of changemakers and modern leaders who drive diversity, empower longer careers, and advance opportunities for women in the Swiss digital economy.

Basel, Switzerland

- Developed and executed comprehensive marketing strategies to enhance brand awareness and increase market share in targeted regions.- Conducted detailed analysis of marketing activities to refine strategies and improve return on investment (ROI).- Coordinated with global marketing teams to ensure alignment across all channels, amplifying campaign reach and engagement.- Created and managed promotional toolkits, ensuring consistent brand messaging and engaging content across multiple platforms.- Established and nurtured key partnerships with industry leaders, facilitating co-marketing opportunities and enhancing brand reputation.- Analyzed market trends and competitor activities to identify new opportunities and adapt marketing strategies accordingly.- Managed the development and distribution of marketing materials, ensuring high-quality standards and brand consistency.- Collaborated with sales and product teams to develop targeted marketing initiatives that drive product adoption and customer engagement.

Bâle, Suisse

- Sales & clients follow-up- Operations Management- Recruiting & Supplier Management- Marketing activities- Event management (webinars, physical events)

Zurich, Suisse

- Implementation and Management of Hubspot- Involvement in Event Management (WYEN Event)- Creation and follow-up of administrative documents for worldwide clients- Management of Marketing & Communication (Website, Social Media, Press)

Genève, Suisse

- Support the Communication Manager in its daily tasks- Corporate Community management (LinkedIn, Twitter, Instagram)- Blockchain community management and community building- Support in marketing activities- Preparation of monthly newsletter and bi-monthly product note (via HubSpot)- Participate in the writing of content (articles, press releases, web, etc.)- Creation of simple images for social media- Creation of basic video content- Engage in digital marketing activities

Reinach, Argovie, Suisse

Social Media:- Creation of Social Media posts (Instagram, Facebook, LinkedIn) via Hootsuite.- Support in Instagram stories : Project "How is it to be an intern at Endress + Hauser ?".Support in creative projects:- Communication and negociation with media agencies for placing adverts with a given budget.- Follow up “Service competence brochure”.- Design draft “plastic recycling box’’ with Photoshop & Illustrator.- Learning Corporate Design.- Suppliers research and organisation of the employees Christmas gift. Events:- Preparation, participation, support and follow-up of virtual Annual Sales Force Meeting.- Follow-up Global Portfolio Conference.Pictures and Videos:- Uploading pictures to Content Management System.- Migration of videos to Microsoft Stream.- Extracting a video transcript.- Support in organizing a photo shooting.Content handlinq on different platforms:- Content migration to Microsoft Sharepoint- Content update on intranet- Follow-up Brand Blue Shop

Bâle, Canton De Bâle-Ville, Suisse

- Carrying out a competitive analysis for Devis.ch, a startup acquired by the Baloise Versicherung group.- Reflection on the integration of insurances for Devis.ch's service providers and craftsmen.- Reception of customer contracts.- Follow-up of customer contracts.

Mulhouse, Grand Est, France

- Production follow-up.- Preparation of provisional budgets.- Follow-up and assembly of files for the productions.- Follow-up of post production and planning.- Reflection on the development of the TV Channel of the Grand Est.

Bâle, Canton De Bâle-Ville, Suisse

- Passenger information and assistance in different languages (German and English).- Management of the VIP Lounge.- Management of the Lost and Found.- Reception of prohibited items on flights.

Master Of Science - International Business Development, International Business Development

Bachelor Of Business Administration - Bba, Marketing Management

Part of the Bachelor's degree was completed in Copenhagen. Course of : - International marketing - Finance management - Global economics.

Bachelor Of Business, International Business

Activities and Societies: Member of: - Sports office (Event manager). - Student office (Communication manager).Course of : - Communication.

International Business

Intensive Business English courses in Dublin.

Baccalauréat, Economics And Social, Mention Assez Bien

Activities and Societies: - Tutor to help 6th or 5th graders with their homework. - Help with the organization of different events at my.

Fashion Marketing

Activities and Societies: - Visite du musée de Wesserling. - Confection d'une ligne de vêtement.Attended the ISTA Summer School where I.