Public Relations Executive
Current•Effectively maintains and nurtures relationships with celebrities and the media as a vital responsibility at SVF Entertainment, fostering strong connections and facilitating productive collaborations.•To ensure their widespread reach and success, led a high-performing project team responsible for designing and executing impactful PR and communication strategies for a portfolio of blockbuster films, including The Eken, X = Prem, Kuler Achaar, Karnasubarner Guptodhon, Ballabhpurer Roopkotha, Byomkesh Hotyamancha, Dilkhush, The Eken: Ruddhaswas Rajasthan, Abar Bibaho Obhijaan, Dawshom Awbotaar, Kabuliwala and more.•Developed and nurtured a strong network of media contacts, building valuable relationships with journalists, editors, and influencers to enable efficient and targeted dissemination of information and promotion of films.•Demonstrated a keen ability to identify fresh and innovative ideas, effectively crafting compelling pitches and analysis to promote films successfully, capturing the attention of diverse audiences and maximizing engagement.•Overseeing the professional paths during promotional activities of esteemed celebrities like Prosenjit Chatterjee, Mimi Chakraborty, Anirban Bhattacharya, Abir Chatterjee, Ishaa Saha, Arjun Chakrabarty, Madhumita, while closely collaborating with acclaimed directors such as National Award-winner Srijit Mukherji, celebrated director Arindam Sil, and visionary director Dhrubo Banerjee, among others.•Strategically expanded the reach and visibility of Bengali content both nationally and internationally, positioning and promoting captivating narratives to diverse audiences, thereby enhancing the profile and recognition of the regional film industry.•Embodied a visionary approach by conceptualizing and implementing a new and impactful PR vision aligned with organizational goals, driving the overall growth and success of the brand.
