Creative Director
CurrentOversaw development of new company growth ventures, including strategy for reaching into new markets. Managed strategic planning for new accounts in high-risk markets, as well as high value established accounts in existing markets. Responsible for cross-platform content creation for strategic, high value accounts. Developed new products and offerings across a variety of industries in both traditional and new media. Executes high volume day-to-day design and copywriting for key accounts. Produced 20 - 30 new graphic designs (with spec-driven copywriting) weekly. Brainstorms, plans, and implements the creation of new content. Guided business partners through best practices for B2B and B2C marketing. Lead initiatives to pitch and design creative concepts for our customers. Advised in budget allocation and campaign strategy. Created and presented data-driven proposals and solutions to clients to help clarify, amplify, and execute marketing goals.