Austin Wright Email and Phone Number
Keller, TX, US
Austin Wright's Location
Keller, Texas, United States, United States
Austin Wright's Contact Details
Austin Wright work email
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Austin Wright personal email
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Austin Wright phone numbers
About Austin Wright
Problem solver and results maker. A data geek at heart. Has consulted mega brands to growth companies to transform business strategies and outcomes. Applies over 20 years of digital, CRM, loyalty, and customer tech experience to improve customer and brand experiences. He is a digital marketer with deep experience in strategy, testing, execution, and technology integrations. Much of his experience has been with "challenger" brands, helping them grow share through better customer engagement. Has worked in CPG, Retail, Restaurant, Healthcare, Travel, and Finance industries. Whether he is building digital customer ecosystems, mapping out technology innovations, analyzing CRM business problems, or bringing products to market; he knows how to get results.
Austin Wright's Current Company Details
Removery
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Head of Marketing and Client Experience
Keller, TX, US
- Website:
- removery.com
- Employees:
- 321
Austin Wright Work Experience Details
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Head Of Marketing And Client ExperienceRemoveryKeller, Tx, Us
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Chief Strategy OfficerMit45 Aug 2024 - PresentSouth Salt Lake, Utah, Us-Interim CSO/CMO -Leveraged data to identify and develop solutions to drive the multi-brand company to lead the emerging kratom / kava industry.-Developed a strategic roadmap for the D2C brands to reverse the 18-month decline.-Put in place agency partners and in-house resources to fill critical gaps in the enterprise foundation.-Parneted with Operations to implement same-day shipping protocols while reducing shipping costs by 44%.-The primary brand, MIT45, saw a +26% increase in the total volume of new customers acquired in month 2 of the implemented strategy. -
Head Of Marketing & Client Experience | CmoRemovery Feb 2023 - Jul 2024Austin, Tx, Us-Responsible for driving revenue for the world's leading tattoo removal company with over 150 locations.-Responsible for marketing strategy development, team structure, digital, CRM, and brand performance.-Raise consumer awareness and build the expected client experience within the tattoo removal industry.-Elevate the company brand story across the globe, celebrating +1 million tattoo removal treatments. -Drove 33% increase in leads and 43% increase in bookings YoY, year 1, with a 40% increase in revenue.-Drove 27% increase in leads and 47% increase in bookings YoY, year 2, with a 32% increase in revenue.
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ConsultantStark Digital Properties & Marketing Services Jan 2008 - Jun 2023Consulting and marketing execution services for companies looking to run superior customer experiences. Any channel, any industry, any time. We are to marketing, what our inspiration, Tony, was for the Avengers. -Marketing strategy development acting CMO: https://www.Removery.com-Loyalty program consulting: https://www.Skyzone.com-CRM program development: https://www.abercrombie.com-Data analytics and CRM strategy: Hollywood Video-Retail strategy: https://www.Neckermann.de-Media: Lowes Cineplex
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Industry Educator And Marketing LecturerMarketing Industry Speaker Jan 2004 - Jun 2023Spreading the Gospel of Marketing, through the presenting of cutting edge case studies and applied consulting to master level classes and industry peers.Universities: Washington University(St. Louis), SMU Cox(Dallas), Texas A&M, Northwestern UniversityIndustry: HIMSS, HCIC, The Gathering (Cult), Direct Marketing Association, ACCM, CCA, Merit Direct Annual Conference
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Svp Of Marketing & Patient ExperienceGi Alliance Apr 2020 - Dec 2022Southlake, Texas, UsExecutive player-coach. Department head applying digital, CRM, MarTech, and media best practices to the top gastroenterology practice in the US. Actions produced superior patient experiences for GI Alliance, its local brands and their patients. Rebuilt department to align with modern marketing needs and established capabilities to support a cutting-edge marketing and patient experience program.-Part of the executive team that grew GI Alliance from $250M to $2.2B in revenues-Built a scalable team model to support a fast-growing organization with +700 physicians and +300 locations. -Integrated +35 local brands into a national patient experience program-Leveraged proven techniques to increase new patient market share by 20%(measured by 3rd party)-Increased return visit performance for colonoscopies from 19% to +50% via optimized CRM tactics -Implemented measurement that connected media/marketing spend to new patient acquisition (technique not often found in healthcare)-Leveraged restaurant/retail e-commerce test & learn techniques for fast tactical optimizations -Established brand guidelines and messaging constructs for the master brand (GI Alliance)-Built out the digital strategy to manage +35 local websites as well and the master brand-Established GI Alliance's first internal patient experience metrics and monitoring system-Led team projects that were recognized by American College of Gastroenterology(ACG) as the "most impactful brand" for patient education on colon cancer awareness in 2021 -
Svp Strategic ConsultingAnsira Mar 2013 - Apr 2020St. Louis, Mo, UsC-suite Digital / Loyalty / CRM StrategistLeverages extensive casual dining/QSR, retail, healthcare, travel, digital, CRM and marketing experience to develop game-changing customer engagement marketing strategies that drive results. Working primarily with the C-suite, he also builds dynamic execution teams due to his years in the weeds, getting things done at all levels and across departments within brands and franchisees.-Developed digital engagement strategies using social, paid search, local search and organic search for Domino's that drove double-digit growth in a flat market. Strategies drove online revenues over the billion-dollar mark for the first time in 2015. Hit over $1.5B in 2018 and 2019-Designed CRM customer roadmap and digital strategy for Dental One and their 150 local practices-Partnered with Domino's market leaders to map out CRM print strategies that maximized budgets while still driving high ROI's for the business-Built the customer engagement strategy for Chili's to support its new loyalty program, weening the business off of coupons while still driving 2% COMPS-Increased loyalty revenues and in-store visits with Bagle-club and birthday program optimizations for Panera. -Drove 5% visitor growth each year via customer engagement strategy for Aruba Tourism Board -Leveraged experience with customer journeys, segmentation action plans, testing strategies, conjoint analysis, survey design, email/DM best practices, SEM/SEO techniques to drive impact that has resulted in 100% client retention-Helped several brands map out digital innovation roadmaps that close the customer expectation gap, drive engagement, comp sales and test cutting-edge technology -With heavy experience in the restaurant and retail space, his digital, CRM, loyalty and technology experience are the driving force behind many top industry brands. -Deep experience in helping elevate the marketing of local franchisees within a controlled corporate strategy. -
Vp Account DirectorRapp Dec 2006 - Feb 2013New York, Ny, UsStrategist + Business Partner-Designed from the ground up or redesigned and provided ongoing management for eight retail loyalty programs- Started the development of the technical road map that would enable the Chili's Rewards program while providing consulting on loyalty and 1-to-1 initiatives-Transformed Best Buy’s Reward Zone from paid to free, developed new emotional loyalty strategy, tiering strategy, certificate redemption strategy and comms plan optimization-Redesigned Famous Rewards including: conjoint and financial analysis of benefits, program concept, customer segmentation, comms plan, program measurement, redemption optimization-Designed and launched Albertsons Preferred Plus program-Designed segmentation comms plan and measurement for Naturalizer’s e-club-Designed and launched AMC’s new paid loyalty program, 3 million members in 12 months-Managed and optimized HEB’s loyalty program driving 10% market share growth-Built the local marketing strategy and managed the construction of technology that enabled measurable local marketing for Best Buy’s 1100+ stores-Helped clients to craft annual marketing plans to align with sound and measurable CRM practices-Identified ways to better leverage loyalty programs as part of a company asset to create revenue streams and develop increased company value-Developed digital CRM programs enabling successful customer transitions driving cost savings-Developed CRM / analytics programs to maximize engagement while reducing coupon dilution-Responsible for contract negotiation of client engagements and vender projects for loyalty programs -
Sr. Product ManagerExperian 2000 - 2006Costa Mesa, Ca, UsData + Analytics Solution BuilderExperience with Victoria's Secret, JC Penney, Crate & Barrel, The Gap, Pottery Barn, CitiBank and many more.-Responsible for product development of retail and catalog-related data and analytical products and services. -Consulted on tactical applications of analytical models for CRM strategies but also directed technology development for retailer CRM systems.-Partnered with retail and financial clients to establish the best analytical model or data set to help them meet their sales and customer engagement goals.
Austin Wright Skills
Integrated Marketing
Direct Marketing
Crm
Multi Channel Marketing
Strategy
Segmentation
Database Marketing
Email Marketing
Marketing Strategy
Marketing
Market Planning
Digital Marketing
Interactive Marketing
Leadership
Analytics
Digital Strategy
Loyalty Marketing
Loyalty Programs
Customer Insight
Management
Mobile Marketing
Online Advertising
Customer Acquisition
Direct Mail
Product Marketing
Online Marketing
E Commerce
Sem
Search Engine Marketing
Search Engine Optimization
Advertising
Marketing Communications
Presenting Solutions
Seo
Customer Engagement
Austin Wright Education Details
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Northwestern UniversityDatabase & E-Commerce Marketing -
Brigham Young UniversityMarketing Communications
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Tooele High School
Frequently Asked Questions about Austin Wright
What company does Austin Wright work for?
Austin Wright works for Removery
What is Austin Wright's role at the current company?
Austin Wright's current role is Head of Marketing and Client Experience.
What is Austin Wright's email address?
Austin Wright's email address is au****@****ian.com
What is Austin Wright's direct phone number?
Austin Wright's direct phone number is +146995*****
What schools did Austin Wright attend?
Austin Wright attended Northwestern University, Brigham Young University, Tooele High School.
What skills is Austin Wright known for?
Austin Wright has skills like Integrated Marketing, Direct Marketing, Crm, Multi Channel Marketing, Strategy, Segmentation, Database Marketing, Email Marketing, Marketing Strategy, Marketing, Market Planning, Digital Marketing.
Who are Austin Wright's colleagues?
Austin Wright's colleagues are Frazier Berman, Lisa Klages, Saravanan Kumar Kumar, Codi Maher, Samantha Jensen Rn, Bsn, Ba, Amber Curtis, Pam Tait.
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