Austin Carroll Email & Phone Number

Durham, Nc, Us

Go to market faster with instant brand + regulatory compliance reviews, automated approval flows, and a built-in content library for financial services and fintechs.

Los Angeles, Us

ApplicantLab is a SaaS EdTech startup offering scalable MBA admissions consulting on an online platform.• Assisted 100+ prospective MBA students in securing admission to top business schools worldwide through resume reviews and mock interviews• Synthesized market analysis into a new product recommendation for the CEO, subsequently partnering with engineers to drive the go-to-market plan and launch for MBA InterviewLab - responsible for 34% of 2019 revenue• Conducted a thorough analysis of competitor pricing to optimize revenue generation for 1:1 coaching product• Structured partnership deal with GMAT Club; resulted in significant email funnel growth and new customer wins

San Francisco, California, Us

Brex (valued at $12.3B) provides credit cards, business accounts, & spend management software to over 200K startups and enterprises. • Introduced new startup segment messaging ("the financial stack that scales with you") following 30+ hours of user research; deployed integrated campaign across Times Square billboards, pitch deck, 1-pagers, and industry events, generated a rise in acquisition from 1 in 4 US Startups to 1 in 3• Chosen by Sales leadership to develop a new ‘Land and Expand’ sales strategy and 3 training presentations for annual sales conference (500+ attendees)

San Francisco, California, Us

• Directed the marketing response following the SVB bank failure within 2 weeks of joining; collaborated with C-suite to launch new business account product positioning, messaging, and sales enablement in 3 days; resulted in $4B in deposits and recognized company-wide as PMM of the month 3x• Drove the launch of Brex Payables, including targeted in-product, email, and sales outreach to existing customers; which resulted in a 6x increase in bill pay product attach rate

San Francisco, Ca, Us

Mercury (valued at $1B+) is a fintech startup and neobank providing banking services to startups and SMEs.• Spearheaded the go-to-market strategy for Mercury’s first credit card, IO, by crafting target personas and competitive positioning, developing multi-channel messaging, and coordinating delivery by 45+ stakeholders across Marketing, Sales, and Product; within 100 days, achieved 65% awareness among customers• Convinced CEO of email channel’s validity and executed Mercury’s first drip email campaign for IO (28% conversion rate) • Identified gaps in IO’s product education by proactively engaging Support & Sales; collaborated with Product to ship copy edits and crafted 64-pages of documentation; overall support ticket time to resolution decreased•Delivered Mercury’s first Case Study in <1 month by conducting competitor research and customer interviews

Mclean, Va, Us

• Spearheaded the development of the go-to-market strategy for the first Spend Management tool on the Mobile app, including collaborating with UX Design and Engineering Leadership to define the MVP feature set and user flows• Orchestrated 2 teams of 6 iOS and Android engineers and collaborated with internal stakeholders (Design, Marketing, Legal) and external partners (Hopper, SevenRooms) to launch a new Web View feature that enables the mobile delivery of Capital One Travel; recognized company-wide as a TechX award finalist for extraordinary collaboration• Influenced the 3-year product strategy for Gift Card mobile redemption by presenting executive stakeholders with a competitor audit and MVP and Fast Follower action plans to reach parity and improve customer experience

New York City, New York, Us

Techstars Anywhere - Spring 2021 • Acted as Chief of Staff and provided strategic guidance to the CEOs of 5 venture-backed startups; assisted in defining OKRs, setting agendas and action items, investor relations, and completing 11 special projects

Burbank, Ca, Us

Freeform Network, previously ABC Family, is a basic cable channel that is part of Walt Disney Television. Freeform targets the young adult audience with original programming and nostalgic stunts like "31 Days of Halloween" and "25 Days of Christmas." Programming is available on Freeform, Hulu, and Disney+. • Conducted market development analysis on the experiential market, identified a new $5M business opportunity, and presented a tactical strategy recommendation to the senior executive team, including the Network President • Supported and influenced the strategic direction and the development of the long-range 5-year plan for Freeform• Spearheaded the FY20 movie acquisitions postmortem analysis and identified $54.7M in underutilized assets

Burlington, Ma, Us

PharmaEssentia is a rapidly growing international biotech firm with a novel blood cancer drug pending U.S. regulatory approval for commercialization in 2021.• Defined the company’s high-level operating cadence (OKRs, all-hands meetings) and COVID-19 return to office policies • Performed a strategic analysis of 18 disease advocacy groups and presented senior-level executives with a clear strategic partnership recommendation to capitalize on missed opportunities and accelerate customer awareness• Designed and implemented a new global company Intranet; enhanced employee satisfaction with corporate communication 31% by creating a roadmap and prioritizing features using insights from employee interviews

I founded a Speakeasy Tour Company in partnership with Airbnb Experiences. The tour generated a profit of $14,000 and achieved a rating as Top 3 Nightlight Experience in Los Angeles within 6 months

Los Angeles, Ca, Us

The Music Center is the second-largest performing arts center in the United States with five venues, including The Walt Disney Concert Hall and The Dorothy Chandler Pavilion. I was in charge of customer experience, guest research, digital marketing, content creation, and facilitating and sourcing strategic partnerships.• Secured 45 new in-kind arts partners, including LACMA and Getty, and spearheaded a company-wide re-brand of the perks card loyalty program; resulted in small gift donors (<$100) being 2x as likely to boost annual gifts to $250 in 2018• Built relationships with brand partners and executed creative on-property and digital activations (Mattel’s Barbie, Don Francisco Coffee, and Porsche)•Chaired a team of 12 V.P.s and Board Members to overhaul all CX research; improved overall survey response rate 225%• Orchestrated digital innovation and the first Facebook Live season launch of a major performing arts center with CEO

Dallas, Tx, Us

I facilitated a complete overhaul of all existing Sales Collateral materials and the creation of 3 leisure tourism hotel room packages - including the first-ever hotel package with The Broad Museum.• Drove incremental revenue by negotiating and launching the first hotel package with The Broad museum• Introduced new Group Sales kits after conducting national competitor research; requests for proposals increased 11%• Oversaw 104 staff over a 7-month process to a new CRM; finished 11 days early by devising clear technical materials

Burbank, Ca, Us

I served as a resource for Disneyland Resort guests at locations throughout both theme parks and partnered with internal stakeholders to identify and solve 50+ complex guest concerns a day. I also worked closely with Make-A-Wish® children, planning their visits, overseeing the lounge, and facilitating character meet & greets.

New York, Us

I implemented a new system of tracking top YouTube Multi-Channel Networks, used performance metrics to identify emerging YouTube talent for possible acquisition, and proposed a new strategy for Discovery Digital Networks to the Discovery Board of Directors based on over 150 hours of consumer, competitor, and digital video research.

Burbank, Ca, Us

I developed web-series concepts using ABC Television properties (such as Scandal, Grey’s Anatomy, and The Bachelor Franchise) in response to RFPs by major brands. I successfully pitched 2 sponsored web series to Sony that later appeared on ABC.com: Back to School With the Goldbergs and Modern Family Visit California.

Master Of Business Administration - Mba, Strategy, Entrepreneurship And Innovation

Certificate, Marketing With Concentration In Social Media And Web Analytics

Bachelor Of Fine Arts (B.F.A.), Television & Broadcast Journalism, History

Study Abroad- Michaelmas Term, Medieval And Renaissance Studies