• Deliver savings of over $6M to shopper marketing team in fiscal 2019 by managing offshoreproduction graphic design services while maintaining quality and delivery timelines• Create and implement service strategies for marketing operations team, forecasting service volumeand required resources• Collaborate cross-functionally with General Mills’ marketing and legal departments to ensureshopper marketing programs comply with General Mills advertising standards and state laws• Negotiate with design and print vendors to successfully drive project budgets and timelines• Devise communication system for 5 General Mills project managers, 9 production designers, andan agency of record resulting in productivity improvements, resource flexibility, and pipelinevisibility to over 800 projects annually• Establish strong relationship with cross cultural team of 15, enhancing partnership betweenGeneral Mills colleagues in the U.S. and India

• Initiated dynamic queue management to accommodate rush projects resulting in increased same-day delivery of graphic design requests• Redesigned project intake process to efficiently distribute work across internal creative team and an external vendor• Implemented collaboration software and templated tools for graphic designers eliminating need for storage of 2000+ digital assets• Conducted interviews and screened candidates for 3 open graphic designer positions

• Consulted with sales and marketing to design breakthrough creative materials — including sell sheets, infographics, and an eBook• Collaborated with cross-cultural design team at Netherlands headquarters

• Executed SEO optimization activities to drive organic website traffic • Authored content in content management system for Minnesota Monthly and Midwest Home magazine web distribution