At Adobe, we empower clients to create and distribute dynamic, rich media content across all channels to prospective and current customers. With the Adobe Experience Cloud (comprised of the Adobe Marketing Cloud, Adobe Analytics Cloud, & Adobe Advertising Cloud), businesses have access to an integrated set of solutions to orchestrate cohesive digital experiences. It’s about creating a consumer journey that’s proactive, personal, and predictive. With this power, our partners are personalizing and optimizing these digital experiences while maximizing customer engagement and improving key metrics that are integral to brand loyalty, success, and growth.

• Managed social media platforms for marketing promotions.• Tripled the amount of engagement within 1 year and attracted new sponsorsthrough social media.• Assisted in writing press releases for fundraising events and created visual content forour social media channels.• Utilized programs such as Hootsuite, Excel, & Word, to schedule posts, track monthlyperformance and communicate information with team members.• Involved in event planning and provided proposals for new marketing efforts.• Improved search ranking to #1 through SEO tools on our WIX website.

• Audited AMN websites to provide managers with UX/UI recommendations and improvements.• Analyzed website performance trends to highlight key conversion points.• Used link-building to improve SEO on AMN websites.• Identified areas of improvement for AMN’s consumer funnel through journey mapping.• Collaborated with a group of fellow interns to create and present an extensive opportunity analysis based on a detailed SWOT analysis of 3 competing brands.• Maximized content for 4 nursing brands by creating infographics and composing articles.

• Used GIMP to generate a variety of graphics for major social media campaigns,advertisements, and website development.• Utilized Mailchimp to compose email blasts to reach our subscribers