Digital Director
CurrentAs Digital Director for the Senator, I lead the creation and execution of all digital marketing campaigns, including social media, website management, video production, photography, newsletters, and graphics, reaching millions weekly. I developed and continue to maintain the Senator’s distinctive online branding across these various media formats. I spearheaded a complete website redesign that significantly improved user experience and engagement. Additionally, I organize and produce live, broadcast-quality tele-townhall video forums for an audience of over 800,000 constituents. I also manage and guide our team of digital media professionals, ensuring the successful execution of projects and a cohesive, impactful digital strategy.