Marketing Communications Specialist
Current- Responsible for all communications, including external member marketing for products, writes and produces corporate brand commercials- Writes and distributes all press releases, maintains positive relationships with journalists, and regularly earns media coverage- Gathers and analyzes data to write compelling stories, blog posts, and articles- Ghostwrites thought-leadership articles for executive leadership team- Writes and produces annual report and community impact report, implements new technology into annual meeting for a more inclusive experience, including integrating live Spanish and ASL interpretation, writes and produces annual report meeting video- Collaborates across business functions to determine messaging and channel strategy, ensuring communications are jargon-free and relevant to the intended audience- Serves as the authority for "brand voice" ensuring communications and images are reflective and inclusive of the members we serve- Launched "Barley's Buddies" student recognition program with the Hillsboro Hops- Volunteers on the company's DEI Advisory Committee, organized company-wide Day of Service- Provides basic graphic design support for all business units- Maintains brand reputation, ensuring sponsorships align with corporate values- Manage all award submissions- Earned three "uStar" awards (internal employee recognition) in 18 months