Autumn Hernandez Mba Email & Phone Number

Miami-Fort Lauderdale Area

Miami, Florida

Boca Raton, Florida

Miami/Fort Lauderdale Area

• Maintain contact with senior level and C level client stakeholders• Anticipate Client needs, keeping the agency in the position of leading rather than following Outline all project details and maintains timelines for all projects• Prepare materials and decks for all client presentations• Presents materials to clients as needed• Ensure compliance with Agency/Client Scope of Work document• Initiate and guide development of annual strategic marketing communications/advertising plan Maintains timelines for all projects• Facilitate the development of appropriate creative, which optimizes brand focused message delivery and builds Client's brand equity• Works closely with the Creative Directors in the production of ground-up Agency work• Participate in development and evolution of Creative Strategy and briefs• Attends TV shoots as necessary• Prepare decks for client presentations for all aspects of creative development, including but not limited to concept presentation, shoot prep, casting specs, production specs, spot presentations, etc.• Works with media teams to ensure that creative and media recommendations are strategically aligned• Facilitate the collaboration of media and creative teams in the development of any new media recommendations and POVs• Oversee collection and reporting of all pertinent competitive advertising information to Client (creative, media presence, targeted marketing efforts)

Boca Raton, Florida

• Manage and coordinate all activities and communication internally and externally while acting as primary client contact responsible for handling all client requests for the Inflammation and Nephrology Business unit• Responsible for the design, implementation and management of client programs per client specifications• Responsible for managing client expectations, internal and external deliverables and program timelines. • Responsible for the management and coordination of tasks assigned to operations, systems, training, etc. within appropriate timelines/deadlines per the program SOW within a cross-functional team environment• Perform program messaging training as needed per client specifications• Responsible for completing sales certification• Responsible for project documentation• Responsible for process development, implementation, and strategy• Supervise support staff and delegate assignments to ensure client expectations, internal and externaldeliverables and program timelines are being met• Manage client monitoring sessions per program requirements

Miami/Fort Lauderdale Area

Regional Marketing Manager South East Region Responsible For Moet Hennessy USA Portfolio • Recruit, screen, hire, train and manage a team of 5 FT Field Marketing Managers.• Responsible for SE Territory DC,DE, MD SC,GA and FL.• Track spending of regional Brand Manager’s promotional budgets. • Responsible for the maintenance and reconciliation of regional dollars totaling close to 1M.• Assist Regional Brand Mangers in creation of promotional campaigns and executional plans.• Ensure that nationally funded programs are executed according to plan within region.• Oversee promotional program execution, including management of staff and field managers. • Maintain client’s online reporting portal. Ensure all markets have properly recapped events executed.• Serve as liaison between agency HQ, supplier, distributor, and on/off premise customers.

Miami/Fort Lauderdale Area

• Recruit, screen to hire and manage Key Account Manager for Wine and Spirits clients.• Served as liaison between clients and Agency during recruiting and hiring process.• Manage agency expectations of KAM’s (Key Account Manager).• Assembling, training and managing a reliable part time sampling team.• Assist client in creation of promotional campaign executional plans.• Oversee promotional program execution, including management of staff and field managers. Serve as liaison between supplier, distributor, and on/off premise customers.

Greater Chicago Area

• New Client Acquisition• Responsible for hiring, scheduling all temp staff for scheduled events.• Built and Maintained a Sampling Agent Database of over 250 people.• Serving as liaison between clients and Type A Personalities staff.• Responsible for managing budgets ranging from 10-100k.• Expanded Chicago based business to So Cal, New Orleans, NC,SC.

Greater Chicago Area

• Developing a field marketing plan for the Chicago market.• Executing this field marketing plan while staying within budget.• Working with and assisting the Fuze sales force and its distributors to drive trial and volume at Fuze accounts.• Assembling, training and managing a reliable part time sampling team.• Finding, securing and coordinating consumer events.• Seizing all opportunities to drive trial, awareness and volume of Fuze Beverages.

Greater Chicago Area

• As the Local Market Manager for Onsite-worked with the following clients: Bates Worldwide, Brown & Williamson Tobacco, Us Cellular, Allied Domecq Wines and Spirits, and Kraft .• Responsible for program and event execution, staffing, training, creating new hire training manuals, establishing and maintaining account relationships, and tracking/reporting program progress .• Maintaining the HoReCa Network for Brown & Williamson; this network consists of over 50 venues in the Chicago area. • Duties included product delivery, monitoring and maintaining signage, securing new accounts, and scheduling special events.

Master Of Business Administration - Mba

Ba, Marketing

Bachelor Of Arts (B.A.), Marketing

Education record