Autumn (Layden) Mcleod Email & Phone Number

Leading efficient end-to-end project delivery [draft questionnaire/guide, monitor field progress/marginals, create analysis plan, develop report shell, write slide takeaways, and support on developing key findings (utilizing the support of analysts and outside contractors for effective workflow as needed)]Leading quant survey implementationListening to qualitative interviews and taking notesCleaning and processing quant dataGenerating tables/banners for quant dataAnalyzing, mining, and interpreting both quantitative and qualitative dataInterpreting advanced analytics (segmentation, conjoint, etc.)Creating PowerPoint deliverables that effectively and efficiently communicate findingsWorking with internal analytics and operations teams to ensure timely workflow, efficient processes, and exacting quality controlReviewing all key deliverables with the internal account person (VP/Dir) prior to delivery to the clientLeading weekly digital account meetingsPresenting deliverables to the clientTraining, coaching, and providing feedback to other analysts on the team

Leading efficient end-to-end project delivery [draft questionnaire/guide, monitor field progress/marginals, create analysis plan, develop report shell, write slide takeaways, and support on developing key findings (utilizing the support of analysts and outside contractors for effective workflow as needed)]Leading quant survey implementationListening to qualitative interviews and taking notesCleaning and processing quant dataGenerating tables/banners for quant dataAnalyzing, mining, and interpreting both quantitative and qualitative dataInterpreting advanced analytics (segmentation, conjoint, etc.)Creating PowerPoint deliverables that effectively and efficiently communicate findingsWorking with internal analytics and operations teams to ensure timely workflow, efficient processes, and exacting quality controlReviewing all key deliverables with the internal account person (VP/Dir) prior to delivery to the clientLeading weekly digital account meetingsPresenting deliverables to the clientTraining, coaching, and providing feedback to other analysts on the team

Remote

Leading efficient end-to-end project delivery [draft questionnaire/guide, monitor field progress/marginals, create analysis plan, develop report shell, write slide takeaways, and support on developing key findings (utilizing the support of analysts and outside contractors for effective workflow as needed)]Leading quant survey implementationListening to qualitative interviews and taking notesCleaning and processing quant dataGenerating tables/banners for quant dataAnalyzing, mining, and interpreting both quantitative and qualitative dataInterpreting advanced analytics (segmentation, conjoint, etc.)Creating PowerPoint deliverables that effectively and efficiently communicate findingsWorking with internal analytics and operations teams to ensure timely workflow, efficient processes, and exacting quality controlReviewing all key deliverables with the internal account person (VP/Dir) prior to delivery to the client

Flagstaff, Arizona, United States

-Social media (LinkedIn, Facebook, Instagram, YouTube)-Event management (Eventbrite)-Newsletter management-Email communication with client groups-Contacts management (MailChimp, Excel)-Reporting-Website updating (WordPress)-Document creation (flyers, reports, etc.) (Microsoft Office)

Flagstaff, Arizona, United States

Marketing Research Duties:-Responsible for designing, fielding, and analyzing the results from an online survey targeting community college students regarding their concerns and knowledge of behavioral health and mental health issues-Gaining feedback from survey respondents on recommendations regarding a regional marketing campaign for the Mental Health First Aid® program-Gaining feedback on how to design a crowdfunding campaign to bring additional resources to theFoundation’s work supporting improving mental and behavioral health outcomesStrategic Marketing Duties:-Developing a marketing plan that includes strategy, supporting tactics, investment, and measurement to drive awareness and engagement among targeted members of the northern Arizona community-Prioritizing strategies and creating a timeline for the marketing plan-Reporting progress weekly to Foundation supervisor-Delivering multiple presentations and written business papers to Foundation supervisorAdditional Projects & Duties:-Database management: Used excel to update and add records into a database of Foundation contacts. Researched future contact opportunities.

Flagstaff, Arizona, United States

-Responsible for hiring and onboarding new student workers -Ordering and managing office supplies-Scheduling student workers and keeping track of their hours and pay -Communicating effectively to delegate tasks and train other student workers-Leading team meetings to address current issues and keep team informed-Assisting college faculty, classified staff, and student workers with various human resources related items, as well as assisting human resources staff with projects in payroll, benefits, information systems, compensation, and learning/development.-Assisting customers with questions regarding payroll, benefits, and tax information in-person-Answering phone calls and emails of customers-Utilizing Microsoft Outlook Calendar, Peoplesoft, and Skype for Business-Running reports/queries daily, weekly, and monthly for onboarding, offboarding, and file management-Performing I-9 verification processes for new employees (international and domestic)-Maintaining/updating job postings on 7 different websites

Flagstaff, Arizona Area

-Assisting college faculty, classified staff, and student workers with various human resources related items, as well as assisting human resources staff with projects in payroll, benefits, information systems, compensation, and learning/development.-Assisting customers with questions regarding payroll, benefits, and tax information-Answering phone calls and emails of customers-Utilizing Microsoft Outlook Calendar, Peoplesoft, and Skype for Business

Greater Minneapolis-St. Paul Area

-Responsible for the planning and painting of lines and logos on gym floors.-Planned and measured out gym floors precisely and carefully-Painted logos and lines in teams of four-Completed projects before tight deadlines

Flagstaff, Arizona, United States

-Graded papers and quizzes in a timely manner-Assisted students with questions in a classroom setting-Held exam review sessions and office hours outside of class

Flagstaff, Arizona, United States

-Assisted students with questions in an open lab setting-Challenged with assisting students in their own problem solving process, helping them with their critical thinking skills and confidence

Sunriver, Oregon

-Gained great customer service experience from answering phones and selling/renting equipment to customers in person.-Sold and rented various food items and sports equipment-Performed cash-outs every day using Point of Sale system-Made reservations and answered customer questions over the phone

Bachelor'S Degree, Double Major In Management Information Systems And Marketing, Certificate In Enterprise Systems

High School Diploma

Activities and Societies: Board Member of the National Honor Society, Varsity Cross Country Captain, Varsity Tennis Captain