I am a strategic marketing professional offering over five years’ experience delivering exceptional business outcomes for global companies across areas of brand, sponsorships, and social media marketing. I have a passion for championing brand voice and identity through authentic partnerships and customer-focused, highly integrated campaigns. My experience spans a breadth of industries, including Financial Services, Automotive, Sports and Entertainment, FMCG, and Fashion and Beauty.Key Skills Include:> Extensive brand management, including development and enterprise-wide roll-out of new brand platforms, ensuring consistent brand messaging, tone of voice, and visual identity application.> Leadership in executing integrated TTL brand and product marketing campaigns, managing cross- functional teams.> Brand health and campaign performance tracking, using insights to optimise marketing strategies. > Sponsorship and Ambassador Portfolio Management, leveraging contractual rights and benefits to align with business objectives.> Contractual negotiations and partnership management.> Social media strategy development and implementation, driving customer engagement through best practices and data insights. Community management and social moderation, fostering positive community engagement.> Demonstrated experience launching global-first digital innovations and test-and-learn campaigns, addressing business problems through best-in-class CX.