- Assist in event planning by providing comprehensive support and coordination.- Create specific client strategies and business plans to drive growth and revenue.- Manage inbound and outbound partnership inquiries and gifting requests.- Produce high-quality graphics to enhance the visual appeal of marketing materials and communications.- Maintain calendars, schedule meetings, and coordinate appointments.- Assist website redevelopment initiatives and consistently refresh roster decks. - Craft customized presentation decks and pitches for various brands and clients. - Conduct in-depth analysis of company social media insights to inform data-driven decision-making.- Author compelling copy for LinkedIn profiles, company websites, and social media posts.

- Deliver engaging content that educates consumers on skincare and motivates them to purchase.- Produce high-quality content for social, from strategy to design to copywriting to film/photography.- Build an editorial calendar, schedule, and post daily content on Instagram, TikTok, Pinterest and Facebook.- Generate new ideas to increase engagement.- Respond to consumer inquiries via direct messages on social media.- Measure, analyze and pivot content and social strategy based on results.- Source, contact and negotiate with influencers on collaborations.

- Assist new influencers in account set-up and LTK best practices to help them monetize their curated content.- Personalize and execute 30-day sequence of onboarding touch-points, including email, zoom, phone, direct message and text.- Provide 1:1 information and strategy to new LTK Creators.- Design collages and posts for top influencers.- Present on webinars for brands and influencers.

- Create content for Pascal Siakam’s PS43 Foundation, including captions and graphics- Support Eisman accounts on social media (posting, analytics, etc)

- Summer intern on LTK Creator Success team, responsible for reviewing and accepting or declining influencer applications based upon LTK best-in-class standards. - Accountable for quality and quantity of new creators.- Researched and sourced new prospecting lists for Sales.- Made recommendations for process improvements.- Applied social media theory to practice by analyzing following, engagement, content quality and volume of shoppable content based on social media presence.

- Daily Creator on LTK: https://www.shopltk.com/explore/AvaWilliams - Aligned with 20+ like-minded brands for mutually-beneficial exposure, endorsement and growth.- Strategically grew followers from zero to 7K.- Prepared pitch decks and negotiated brand proposals.- Built consistent and high-quality content strategy focused on the fashion and beauty industries.- Partnered with professional photographers and collaborated on creative vision and story-telling.- Maintained strong engagement by applying social media best practices for sharing authentic, relatable shoppable content.

- Regularly support local organizations and businesses in social media management, content, graphic design, photo editing, research and data entry.