Avani Bakhru
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Avani Bakhru Email & Phone Number

Director, Strategy and Growth at Tag
Location: Hong Kong SAR, Hong Kong, Hong Kong 7 work roles 2 schools
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Current company
Tag
Role
Director, Strategy and Growth
Location
Hong Kong SAR, Hong Kong, Hong Kong
Company size
3002 employees

Who is Avani Bakhru? Overview

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Quick answer

Avani Bakhru is listed as Director, Strategy and Growth at Tag, a company with 3002 employees, based in Hong Kong SAR, Hong Kong, Hong Kong. AeroLeads shows a matched LinkedIn profile for Avani Bakhru.

Avani Bakhru previously worked as Director, Strategy & Growth at Tag and Senior Manager, Consumer Insights & Experience Strategy at Pwc Mainland China And Hong Kong. Avani Bakhru holds Bachelor Of Business Administration (Bba), Marketing & Management from The Hong Kong University Of Science And Technology.

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Email format at Tag

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Tag

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Profile bio

About Avani Bakhru

I have spent nearly a decade long at a business strategy and management consulting firm, where I led the consumer insights & experience design strategy team and implemented digital and customer transformation programmes for clients across multiple industries. I am now leveraging my insights-driven and strategic expertise to grow the Tag APAC Business and take it to new heights!

Listed skills include Social Media Marketing, Digital Marketing, Marketing Communications, Online Advertising, and 15 others.

Current workplace

Avani Bakhru's current company

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Tag
Tag
Director, Strategy and Growth
Hong Kong
Website
tagworldwide.com
Employees
3002
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Company profile
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7 roles

Avani Bakhru work experience

A career timeline built from the work history available for this profile.

Director, Strategy And Growth

Tag

Hong Kong

Director, Strategy & Growth

Current
Tag

Hong Kong SAR

Jan 2023 - Present

Manager, Consumer Insights & Experience Strategy

Pwc Hong Kong And Mainland China

Hong Kong

  • Developing business, brand, experience, digital and customer growth strategies including brand considerations, value propositions development and op-model design.
  • Designing tailored research approaches using appropriate research methodologies to solve for client problems and delivering customer centric solutions.
  • Working closely with consultants, business strategists and creative teams to design insight-driven actionable results.
  • Engaging with key vendors to discuss requirements and negotiate price for research recruitment and survey development.
  • Presenting key findings and final deliverables to senior stakeholders and managing their expectations.
Oct 2018 - Sep 2021

Senior Associate, Consumer Insights & Experience Strategy

Pwc Hong Kong And Mainland China

Hong Kong

  • Lead customer insights professional, adapting design thinking methodologies to inform and build compelling business, brand, experience or digital growth strategies
  • Lead researcher for end-to-end consumer & market research project executions & delivery including carrying out focus groups, interviews, surveys, user testing and other qualitative research methodologies
  • Actively involved in validating audience preferences, interpreting & designing customer journeys, developing customised profiles, user personas and presenting key insights
Feb 2016 - Sep 2018

Research Analyst, Fluid Insight-Driven Creative (Acquired By Pwc In 2016)

Pwc Hong Kong And Mainland China

Hong Kong

  • Carried out user research to define, prioritise & analyse audience trends, preferences & behaviors
  • Executed research projects by developing discussion guides, programmed surveys, conducted in-depth interviews, observed customers in their natural environment & facilitated focus groups.
  • Assisted with collecting, analyzing & presenting qualitative & quantitative data in a variety of formats across brand, digital, client’s business and the market landscape in general.
  • Evaluated best practices across a range of subject matters including: online & offline strategies for e-commerce platforms / digital channels, comms strategy, social media strategy, content marketing initiatives and.
Dec 2013 - Jan 2016

Marketing Executive

Exicon Ltd.

Hong Kong

  • Assisted marketing manager in developing & implementing marketing & social media strategies
  • Conducted extensive market research on the use of mobile & technology across industries
  • Actively reviewed & managed the content for company’s digital assets
  • Managed communications (e.g. e-newsletters) for company clients - including mailing list segmentation, testing and delivery
  • Supported team at various key functions, external events and exhibitions (including Mobile Monday Hong Kong)
May 2012 - Jun 2013
Team & coworkers

Colleagues at Tag

Other employees you can reach at tagworldwide.com. View company contacts for 3002 employees →

CJ Chris Jennings Chris Jennings Colleague at Tag Brooklyn, New York, United States, United States View → RD Rich Downing Rich Downing Colleague at Tag New York, New York, United States, United States View → TM Tarun Mathew Tarun Mathew Colleague at Tag Bengaluru, Karnataka, India, India View → BW Bridget Williams Bridget Williams Colleague at Tag United Kingdom, United Kingdom View → AK Anne Kjær Iversen Anne Kjær Iversen Colleague at Tag Central Denmark Region, Denmark, Denmark View → SJ Suriya James Suriya James Colleague at Tag Greater Chennai Area, India View → PP Prem Prasanna Prem Prasanna Colleague at Tag Chennai, Tamil Nadu, India, India View → HY Hin Yan Kwok Hin Yan Kwok Colleague at Tag Hong Kong SAR, Hong Kong View → RS Rajan S Rajan S Colleague at Tag Tiruvallur, Tamil Nadu, India, India View → MP Malgorzata Pszczolkowska Malgorzata Pszczolkowska Colleague at Tag Poland, Poland View →
2 education records

Avani Bakhru education

Bachelor Of Business Administration (Bba), Marketing & Management

The Hong Kong University Of Science And Technology

• Community Service with Sakka Foundation • Carmel Secondary School • Y's Men's Center for the deaf & Crossroads International • Market.

International Baccalaureate

King George V School

• Participated in Business Planning Day Competition • Developed leadership skills in Treasure Island Leadership Training Camp

FAQ

Frequently asked questions about Avani Bakhru

Quick answers generated from the profile data available on this page.

What company does Avani Bakhru work for?

Avani Bakhru works for Tag.

What is Avani Bakhru's role at Tag?

Avani Bakhru is listed as Director, Strategy and Growth at Tag.

Where is Avani Bakhru based?

Avani Bakhru is based in Hong Kong SAR, Hong Kong, Hong Kong while working with Tag.

What companies has Avani Bakhru worked for?

Avani Bakhru has worked for Tag, Pwc Mainland China And Hong Kong, Pwc Hong Kong And Mainland China, and Exicon Ltd..

Who are Avani Bakhru's colleagues at Tag?

Avani Bakhru's colleagues at Tag include Chris Jennings, Rich Downing, Tarun Mathew, Bridget Williams, and Anne Kjær Iversen.

How can I contact Avani Bakhru?

You can use AeroLeads to view verified contact signals for Avani Bakhru at Tag, including work email, phone, and LinkedIn data when available.

What schools did Avani Bakhru attend?

Avani Bakhru holds Bachelor Of Business Administration (Bba), Marketing & Management from The Hong Kong University Of Science And Technology.

What skills is Avani Bakhru known for?

Avani Bakhru is listed with skills including Social Media Marketing, Digital Marketing, Marketing Communications, Online Advertising, Marketing, Market Research, Social Media, and Marketing Strategy.

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