Aaron Vanslambrouck Email & Phone Number

Detroit, Mi, Us

• Manage all co-op budgets, dealer billing, crediting, tracking, and reporting. • Successfully relaunched dealer focused email campaigns by increasing open rates from 20% to 30%. • Developed internal sales team incentive programs for exclusive product focused campaigns. • Sold digital and physical advertising space to manufacturers, resulting in roughly $60,000 revenue each quarter. • Implemented new co-op programs and partnerships with over 20 strategic manufacturers.• Directed all marketing campaigns including analysis of effectiveness, providing reports and recommendations.• Produced and presented monthly reports on website performance, including sales conversion, customer engagement, visits, and recommended updates.• Created digital engagement campaigns for tradeshows and seasonal activities, resulting in over $800,000 return on investment. • Directed advertising launch of 35 new product lines in 2023• Constructed yearly marketing calendar for cross-functional sales and supply chain integration.

• Published various weekly, electronic mail campaigns to target potential and current customers, to advertise special offerings and increase sales.• Wrote strategic-based copy and provided part numbers, detailed product information, and strategic messaging for marketing communication.• Created and presented internal organizational reports about industry trends and acquired customer research for marketing and sales departments.• Developed and executed short-term and long-term marketing plans for key manufacturers and outlined facilitation of co-op advertising.• Reviewed and assisted in analyzing data collected to determine success, profitability, and ROI of marketing/advertising projects.

Shelby Township Michigan

• Designed and manufactured promotional samples for Smith & Wesson, Under Armour, and Champion Apparel to be used in retail kits and media portals for retail customers.• Developed and launched the new company Instagram page to include fresh images and updated product content creating awareness to millennial consumers.• Designated as the Social Media Coordinator, which included writing creative articles and blogs for Facebook, Instagram, LinkedIn, and YouTube pages to appeal to a broader foundation of customers.• Published various weekly, electronic mail campaigns to targeted potential and current customers, in an effort to publish special offerings and increase sales.• Created and presented internal organizational reports about industry trends and acquired customer research for marketing and sales departments.• Assisted Marketing Manager with creation of yearly publication, which included writing informative articles and proofreading content.• Performed inventory adjustments and organization of marketing departments promotional inventory. Tasks included ordering new products and designing product sample kits for customers.• Provided assistance in trade show planning including booth layout and materials needed for shows.• Reviewed website for content, link connections, design flaws, and accurate reporting to create a professional brand image for our company.• Searched and reviewed websites of potential customers in order to provide leads to the sales team.

Shelby Township Michigan

• Designed end-cap displays and created floor presentations to make merchandise more attractive and promote weekly specials.• Expanded the Shelby Township store, which included adding fresh produce and gourmet items.

Bachelor'S Degree - Bba Marketing, Marketing/Marketing Management, General, 3.96

Activities and Societies: Walsh College Marketing Association

Associate’S Degree, General Studies