- Developed marketing campaigns to differentiate international engineering firm’s construction capabilities (which account for over 50% of company’s $4B+ annual revenue) for major power, water, and data centers clients- Managed 150+ marketing projects including sales enablement collateral, thought leadership articles, case studies, website content, social media, digital advertisements, email communications, event promotion, and videos (recent ebook generated 1,200+ prospective leads)- Led creation of three-part whitepaper series for large industry publication, resulting in 300+ energy sector leads for company’s management consulting business within first quarter of launch- Planned and executed marketing/communications tactics and secured multiple grant awards from U.S. Department of Energy for company’s innovative startup incubator, increasing program applications by 38% compared to previous year- Selected to lead educational presentation on key marketing trends to 50+ industry professionals and conduct interactive writing workshop for 10-person solutions marketing team

- Advanced key B2B marketing objectives for Series A startup valued at $10M; established KPIs and aligned growth strategies with product managers, sales team, executive leadership, industry partners, and external consultants- Increased monthly website visitors by 571% and direct traffic from LinkedIn by 613% within five months by developing targeted digital ad campaigns and captivating content marketing pieces (case studies, ebooks, videos, podcasts, blog posts)- Wrote advertising copy, designed creative, and approved digital assets for customer nurture campaigns tailored to target markets; increased leads for enterprise sales team by 94% in one month- Implemented go-to-market strategies to promote product launch in new target market (serving 20+ enterprise clients, resulting in $25k+ ARR)- Oversaw positioning, messaging, and branding of AI-enabled software and hardware products deployed in 40k+ homes and businesses

- Managed $9.3B+ RFQ and RFP submittals with values ranging from $1M to $1.5B across a dozen market sectors for both private and public clients (43% win rate, resulting in $4B+ company revenue)- Led a team of high-performing marketing professionals responsible for producing 350+ client-facing deliverables under tight deadlines, totaling $37B+ in business opportunities- Established strategic pursuit approach and coordinated cross-disciplinary teams from 12+ construction, architecture, and engineering firms to secure billions of dollars in joint-venture and design-build projects- Developed multi-use submittal templates (leveraging strong understanding of typography) and established best practices, saving the proposal management team 15+ hours (equivalent to $2k+) per project and increasing ROI for each pursuit won- Selected as one of 15 rising leaders to attend eight-week, 30+ hour management training course and promoted from junior- level individual contributor to mid-level manager in less than three years