- Created and maintained complex flows, process builders, validation rules, formulas, and process automations using Salesforce's declarative tools, reducing manual effort and enhancing data accuracy.- Collaborated with cross-functional teams to gather business requirements and translate them into scalable Salesforce solutions, ensuring alignment with organizational goals and objectives.- Proactively identified and addressed bugs within our Salesforce org, showcasing a keen problem-solving ability and ensuring minimal disruptions to daily operations.- Provided ongoing support and training to end-users, empowering them to leverage Salesforce functionalities effectively and maximize productivity.- Developed and maintained documentation for system configurations, customizations, and processes, facilitating knowledge transfer and onboarding of new team members.- Gained my Salesforce Admin certification, broadening my knowledge of Salesforce, including but not limited to: page layouts/lightning record page customization, process automation, sharing rules, reports and dashboards, data management, object relationships, etc.

Refined Google Ads skills and employed advanced software tools to meticulously analyze consumer behavior, extracting valuable insights for strategic decision-making. Spearheaded the redesign of a client's website to align with their requirements, seamlessly transitioning it onto a new platform. Implemented meticulous SEO optimization strategies to enhance the website's visibility and significantly refined the user interface for an improved online experience. Additionally, took charge of managing a Facebook Ads account, crafting compelling ads that not only increased impressions and engagement but also drove noteworthy conversions.

Enhanced my marketing skills by crafting compelling and distinctive content tailored for diverse social media platforms, including Facebook and Instagram. Took the lead in organizing a strategic content release schedule, optimizing ad spending efficiency. Proactively tracked and analyzed web analytics, providing insights that fueled strategic adjustments. Successfully orchestrated a campaign that resulted in raising over $6,000 for North Texas Giving Day. Additionally, created a comprehensive presentation of the marketing campaign with metrics and confidently presented it to key stakeholders, effectively communicating the campaign's impact and success.