Digital Designer
Current· Collaborates with Ecommerce, Marketing, and Merchandising teams on digital projects to develop creative solutions for web, mobile, social, email, marketplaces, and advertising· Curate digital assets for online channels that incorporate alt text and ADA to ensure compliance· Presents and reviews all stages of project with Senior Art Directors to ensure consistent branding and style· Maintains an organized and accurate file management system and file server in our Digital Assets Management (DAM) System· Leverage Project Management software to organize and prioritize project requests and deadlines· Partner with Digital Copywriter and SEO Manager to optimize user experience and maximize customer journey· Upload and test digital assets in content management system (CMS) to ensure quality of content· Assist with design and production of email templates to support online marketing campaigns.· Establishes size and arrangement of creative collateral (digital and print) with exceptional attention to detail· Remain knowledgeable of online trends, practices and innovations to provide suggestions and help improve site functionality.· Collaborated cross-functionally to design and execute the new 2024 company rebranding strategy and production including updated logo and brand platforms