| Hinomi is a local Singapore brand dedicated to creating innovative ergonomic solutions, particularly focusing on high-quality ergonomic products especially chairs and standing desk designed to enhance comfort and productivity at work.- Revamping UI/UX for 5 Shopify stores across the United States, Canada, Singapore, the United Kingdom, and Europe, optimising 20+ pages per store.- Led a 6-month SEO optimisation project, collaborating with external vendors to improve health… Show more | Hinomi is a local Singapore brand dedicated to creating innovative ergonomic solutions, particularly focusing on high-quality ergonomic products especially chairs and standing desk designed to enhance comfort and productivity at work.- Revamping UI/UX for 5 Shopify stores across the United States, Canada, Singapore, the United Kingdom, and Europe, optimising 20+ pages per store.- Led a 6-month SEO optimisation project, collaborating with external vendors to improve health scores by 18.6% (US), 13.8% (UK), and 8.1% (Canada) across three online stores. • Optimised more than 20 pages each stores. • Optimising metadata, heading tags, alt tags, and images across three online stores. • Published 5 SEO-driven and keyword-optimised blog articles.- Supporting internal stakeholders in Europe, Singapore, and China by providing graphical and printed materials for exhibitions, ensuring brand consistency and effective communication.- Utilise ChatGPT-4, Midjourney, and Photoshop’s AI to create images for marketing and website banners.- Represent the company as a sales representative at IT show events. Show less

| Criteo is a digital advertising platform specializing in personalized advertising and retargeting solutions for online businesses.- Recognized globally within the organization’s creative team as a mentor and expert for the banner builder tool.- Improved Traveloka Hotel Indonesia’s performance through A/B testing, increasing CTR by 0.3% and CR by 5%.- Achieved long-term optimization by adding customized mobile sizes (320x50) for Michael Page APAC and Page Personnel regional… Show more | Criteo is a digital advertising platform specializing in personalized advertising and retargeting solutions for online businesses.- Recognized globally within the organization’s creative team as a mentor and expert for the banner builder tool.- Improved Traveloka Hotel Indonesia’s performance through A/B testing, increasing CTR by 0.3% and CR by 5%.- Achieved long-term optimization by adding customized mobile sizes (320x50) for Michael Page APAC and Page Personnel regional accounts.- Led the creation of 7 out of 18 banner templates within a team of 8 designers (as of Feb 2023).- Mentored 4 junior designers from the India office.---------- Show less

| IH Digital is a digital marketing agency that offers a range of services such as social media marketing, digital advertising, and web development to help businesses establish their online presence and reach their target audience effectively.- End-to-end design process for Facebook web applications in responsive design- Social media engagement assets support for marketing team- HTML5 Google ads and rich media banners execution----------

| Innoform Media is a Singapore-based company with a headquarters in Indonesia that is specialising in broadcast media production and distribution.- Revamp internal e-commerce portal site- Graphical assets support for advertising team----------

| TYA Singapore is a full-service digital marketing agency that provides a range of services including digital strategy, web development, search engine optimisation (SEO), social media marketing, and content marketing.- End-to-end design process for website design & front-end development (HTML/CSS)- Newsletter distribution for Sony & Gatsby with marketing team- Rich media banner creation for new product launch and promotion----------

- Worked as an in-house web designer, responsible for creating web design concepts, coding, and development.- Implemented WebLite, a web application, into product catalogue websites based on UI designs.- Supported existing customers by maintaining website content.- Contributed to pre-sales activities by providing mockups and prototypes for new prospects.

• Designed webpage layouts, website visual elements, and newsletters for clients, while also performing daily maintenance tasks.• Illustrated and designed avatar items for the company's virtual community website.