Developing realistic short and long term goals that align with the company wide objectivesIdentify opportunities and leverage trends that align with core business goalsLocating additional income generating opportunities (offer repositioning, upsells, downsells etc)Oversee the day to day marketing activities and ensure that everyone is doing their job efficiently.To routinely assess the growing company’s challenges, strengths and goals to continuously develop the business' long-term strategies.Ensuring the CEO can regain their time to focus on the company vision without working IN the business.CONVERSION: Dial-in engagement campaigns to convert leads to subscribers to buyersLAUNCH MANAGEMENT: Improve upon past successful launches to grow customer baseIdentify and track key KPIsStrategically map out launch plan for each campaign (live & evergreen) Oversee and facilitate execution and implementation with the teamOmni-Channel Messaging & Marketing: Create cross-platform messaging plans and promotional strategies to grow leads, clients, and retentionWebsite and Funnel Creation and Conversion: Oversight of website and funnels to enhance marketing and revenue

Develop the strategy and write all sales emails for projects and campaigns to turn leads into salesWrite, design and execute paid social media ads campaigns to bring in new leads consistentlyCreate, implement and manage all lead generation and sales funnels to accelerate awareness and sales conversionsCreate and write high converting opt-in lead pages and sales page for existing and new offers Outline monthly marketing campaign strategies and produce materials for social media content for organic growth, lead generation, and sales conversionManage monthly marketing and sales growth through KPI’s‘Conduct and present competitive analysis and industry research; analyze trends in the industry and competition

Develop and execute strategies to increase brand awareness and measure effectiveness of strategiesWrite and produce all social media content (copy, imagery, video, surveys, stories, etc.) primarily for Instagram, Facebook, and other relevant platformsDefine strategy and oversee the launch for all monthly marketing and sales campaignsWrite, edit, and design all leadpage opt-ins, sales pages, funnels, and emails to make sure all messaging is cohesive for the businessProduces materials for projects and campaigns requiring simple to complex content, and integrating typographic, photographic, and graphic elementsRegularly monitor and analyze KPIs that demonstrate effectiveness for the business (e.g. followers, engagement, leads, sales, etc.)Hire and manage team members to delegate tasks and meet all deadlines

Create, write and manage all Facebook and Instagram PPC ads Research, measure and analyze ad performance including engagement, click through, and leads Design and manage website including content, artwork, payments, and analytics Develop relevant content topics for club culture and weekly social posts Generate, edit and publish daily content that builds meaningful connections and encourages community to take action on Instagram and Facebook

Manage social media advertisements. Platforms include, but are not limited to, Facebook, Twitter, LinkedIn, Instagram, etc. Design marketing advertisements for Digital Media Lab including newspaper articles, direct mail, social media content etc.Write, design and manage social media organic content for list of clienteleOrganize, track and send digital marketing campaign reports on a weekly basis

Promotional Product Inventory management for corporate, trade show, and branch teams Event coordination of company meetings and national trade showsCoordinate, implement, write and track email, direct mail, and digital media communication advertisements for internal and external projects Daily Management and writing of social media postings: (Facebook, Twitter, and LinkedIn) Write, edit and proof internal and external writing assignments, from email and direct mail campaigns to newsletters and brochures Administrative duties, including invoice processing, lead generation assignment

• Provide support to the Marketing team by writing accurate project orders• Partner with Marketing teams to research and compile project information• Research and write project details for new in-store marketing initiatives• Attend project milestone meetings as assigned• Build and make edits to graphic installation directives and manuals in InDesign• Populate directives with image files• Purge graphics database of obsolete items and maintain the store photo library

Balance cash drawer at the end of shiftCash checks and pay out money Receive cash or checks for deposit, verify amounts, and check accuracy of deposit slips.Count currency, coin and checks received for deposit Provide great customer service

• Expanded the company footprint in the city of Milwaukee• Developed and launched an online website for new cities throughout the United States• Updated client information to ensure accuracy of product and up to date contracts• Hired employees to help expand our client base in new cities

supported marketing and sales teams by researching and organizing prospects records for various distribution channels.Updating CRM information for both clients and prospects to facilitate accurate sales and service reporting.varified accuracy and completeness of data via the web and other internal sources. interacted with members of marketing and sales team on a daily basis.worked with proprietary database system and integrated with excel.

• Shift leader/Cashier • Highly motivated sales associate with extensive customer service and sales experience. • Assist staff in making products• Maintenance and cleaning of facility• Ability to work with teams to market and sell multiple products/services.