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I’ve spent over 20 years in technology. Starting by co-founding e3 in my final year of Uni and overseeing our growth since then. Including rounds of investment, developing our own .com ventures, an MBO to buy out our early investors and more recently our investment into London Strategy Unit. In 2012 I stepped back into a part-time non-exec role at e3, allowing me to explore other things. I spent 12 months at The Rumpus Room, a small, highly creative social content agency. Where we worked on large, celebrity backed social campaigns – our largest working with One Direction and Save The Children hit a reach of 2.6bn.Post Rumpus I worked as a strategist directly with brands such as the RAC, helping them envision what their future digital products and services will be in the world of connected cars. As well as working with the BBC on celebrity backed social campaigns and live streamed debate shows.I am now back within the agency I founded, now merged with LSU to create a new kind of agency - Great State.
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Co-FounderGreat State Mar 1997 - PresentBristol, Avon, GbGreat State is a new breed of agency, created to help brands keep pace with today's connected consumer.We work directly with C-suite executives to deliver top-class strategy, innovation, experience design and technical engineering under one roof. We are the coming together of the e3 and LSU brands. We are 90 people strong across offices in London and Bristol. -
Non Exec DirectorReckless Feb 2014 - Dec 2018Chester, Cheshire, Gb -
Digital And Social Strategy Lead, Bbc Black And British Season (Contract)Bbc Dec 2015 - Jun 2018London, England, GbCreated the digital strategy for the BBC's black and British season. The aim being to engage both young black audiences who don't engage with the BBC, through to the mainstream audience.I undertook the research and created the strategy, led onto leading concepting for social campaign and content ideas, then successfully pitching it to commissioners across the BBC. Post commission I've continued to input into the season's development, to ensure we stayed true to the concepts.The digital season has 3 parts:#Blackbritishhero - https://twitter.com/bbcthree/status/796383726167015424A celebrity backed social campaign, telling the stories of black Briton's who've inspired people or contributed to UK culture.#1xtratalk - https://twitter.com/1xtra/status/796361944869572608A series of live on air debates about being young, black and British. Broadcast on 1Xtra, streamed on Facebook Live and edited into digestable YouTube content.#LetSettleThis - https://twitter.com/bbcthree/status/796402743858503680A series of short-form films exploring unique aspects of being Black and British. Featuring Big Narstie and delivered in an authentic style that's not usually produced by the BBC. -
Digital Future And Transformation Strategy (Contract)Rac Mar 2016 - Aug 2016Bescot, Gb -
Managing DirectorThe Rumpus Room Dec 2014 - Mar 2016London, GbThe Rumpus Room was founded to harness the power of user participation and help align this activity with brand communication. We think today's audience wants to create, engage and share. We believe successful campaigns focus on facilitating this creativity by building transactional experiences that have value to both the consumer and the client.In my time at The Rumpus Room I was involved in work for:- Lewis Hamilton: Digital and social strategy.- One Direction and Action 2015: Action 1D campaign, achieving 77k submissions from 172 countries, and a campaign reach of 2.5 billion - https://www.youtube.com/watch?v=cK90915clqQ- G-Star Raw & Pharrell: 'Battle For Big Blue, The Game' - https://www.youtube.com/watch?v=nVg9BoG0aek- Project Everyone with Richard Curtis: 'We The People' celebrity and social film - https://www.youtube.com/watch?v=RpqVmvMCmp0 -
Director & ShareholderGoldbrick House Sep 2004 - Mar 2016Think EatOut sums it up well..."What was a repro antique furniture store on Park Street is now one of Bristol's most fashionable dining destinations, an all-purpose eating and drinking den spread over three floors of two beautiful Georgian buildings.Having opened in the summer of 2006, Goldbrick House has received five star rave reviews from the press for its food and strikingly stylish look which has been described as having "real chutzpah" and "oozing effortless class"."
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Non Exec AdvisorPositive Aug 2012 - Oct 2015
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Non Exec AdvisorCube3 Manchester Feb 2014 - Dec 2014Manchester, Greater Manchester, Gb -
Digital Consultant & Non Exec DirectorOpx London Jan 2013 - Dec 2014London, GbOPX is an award-winning, strategic brand and communications studio.Work during my time at OPX included:- Building a digital proposition and team from scratch. Implementing a new approach based on research, user experience and strategy, which also led to a new research led approach to offline brand work.- Designing and implementing a new project delivery approach, delivering significant improvements in project profitability.- Revised approach to projects, pitches and costings. Leading to winning projects at 10x the financial values previously won.- Creating digital strategies for a wide range of brands, from global management consultancies to the coolest cycling cafe in London. -
Non Exec AdvisorBeef May 2013 - Sep 2014
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Client Partner (Contract)Friday Oct 2012 - Jan 2013London, Farringdon , Gb -
Trustee & DirectorBristol Music Trust Jan 2011 - Dec 2012
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Non Exec DirectorWildfire Communications Apr 2005 - Feb 2008
Stuart Avery Skills
Stuart Avery Education Details
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University Of The West Of EnglandApplied Biological Sciences -
Aberystwyth UniversityGeneral
Frequently Asked Questions about Stuart Avery
What company does Stuart Avery work for?
Stuart Avery works for Great State
What is Stuart Avery's role at the current company?
Stuart Avery's current role is Chair & co-founder, Great State.
What is Stuart Avery's email address?
Stuart Avery's email address is st****@****a.co.uk
What is Stuart Avery's direct phone number?
Stuart Avery's direct phone number is 079705*****
What schools did Stuart Avery attend?
Stuart Avery attended University Of The West Of England, Aberystwyth University.
What skills is Stuart Avery known for?
Stuart Avery has skills like Digital Marketing, Digital Strategy, Digital Media, Information Architecture, Social Media, Seo, Strategy, E Commerce, Brand Development, Social Media Marketing, Business Strategy, Online Advertising.
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