Chief Executive Officer
Current
Oct 2023 - Present
AeroLeads people directory · profile
Avijeet Ranjan Email & Phone Number
Chief Executive Officer
at
The Growth Axis
LinkedIn matched
✓ Verified July 2026
3 data sources
Profile completeness 86%
Who is Avijeet Ranjan? Overview
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Quick answer
Avijeet Ranjan is listed as Chief Executive Officer at The Growth Axis, based in United States. AeroLeads shows a matched LinkedIn profile for Avijeet Ranjan.
Avijeet Ranjan previously worked as Senior Marketing Lead- Product Marketing at Sling Tv and Head of Growth at Hoichoi. Avijeet Ranjan holds Master Of Business Administration - Mba, Marketing from National Institute Of Technology Durgapur.
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The Growth Axis
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Profile bio
About Avijeet Ranjan
Avijeet Ranjan is a Chief Executive Officer at The Growth Axis. Colleagues describe them as "I worked alongside Avijeet on the marketing strategy team and he possesses a lot of talent. He has a strong attention to detail especially when it comes to numbers and is successful at driving positive acquisition results for a team. He has strong communication skills and succeeds at working with cross-functional teams. I would definitely recommend Avijeet!", "I enthusiastically recommend Avijeet based on his outstanding contributions and skills. Avijeet possesses a diverse skill set that encompasses key areas of marketing, making him a versatile and effective. His prowess in new customer acquisition strategies has played a pivotal role in expanding our customer base. Avijeet's expertise in digital marketing has consistently elevated our online presence and engagement, demonstrating a keen understanding of the ever-evolving landscape. Avijeet's strategic mindset is evident in his approach to marketing strategy and data analysis. He has a remarkable ability to translate data insights into actionable strategies, driving the success of our marketing campaigns. In the realm of product marketing, Avijeet’s strategic approach to full funnel optimization has enhanced the efficiency of our marketing efforts, resulting in increased conversions and improved customer journeys. Additionally, his skills in app marketing have been instrumental in promoting our brand and services through digital channels. Avijeet is not only a results-driven professional but also a collaborative team player. He fosters a an innovative work environment. Overall, Avijeet is an invaluable asset to any marketing team, bringing a wealth of experience and a commitment to excellence. In conclusion, I wholeheartedly endorse Avijeet for his exceptional skills in new customer acquisition, retention, digital marketing, marketing strategy, data analysis, budget management, product marketing, funnel optimization, and app marketing. His dedication and proficiency make him an ideal choice for any marketing leadership role.", and "Avijeet sir is very passionate about his work and that makes us every person in the team to be focused on their goals. The way he manages the whole team is commendable. I was directly reporting to him in the team and I got to learn so many things that are surely going to be beneficial for me in the future. The way he makes it easy for everyone to work on their task is amazing in its own way"
Current workplace
Avijeet Ranjan's current company
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15 roles
Avijeet Ranjan work experience
A career timeline built from the work history available for this profile.
Senior Marketing Lead- Product Marketing
May 2023 - Nov 2023
Head Of Growth
* Strategize & manage all web & app acquisition campaigns (PPC, Paid Social & Organic) to achieve quarterly/annual subscription targets at optimized ROI.* Regular channel wise RCA & performance-based optimization to achieve target subscriptions & other KPIs.* Handling Affiliate program managing fraud & payments.* Defining target KPIs like CAC, LTV of team. Motivate & guide them to achieve it. Measure progress regularly.* Work with cross functional teams like product & analytics teams to ensure proper data pipelining experiment & grow new channels of acquisition.* Analyzing raw data to conclude actionable insights & make GTM strategies for new product/content.* Managing data pipelining, marketing attribution & measurement tools.* Executive reporting using visualization dashboards.* Experiment, identify & grow new channels of acquisition.* Analyze consumer conversion funnel & optimize the consumer flow to increase conversion percentage
May 2022 - Aug 2023
Senior Manager - Growth Marketing
* Strategic & budgetary decision-making for all acquisition performance campaigns.* Setting up growth, CAC, LTV & other KPIs targets & achieving it continuously using paid (google ads, meta ads etc) & organic channels* Worked with cross-functional teams like product team to improve conversion funnel via feature recommendations.* Managing marketing automation tools for optimization of campaigns & for segmentation & targeting.* Track & analyze data, to optimize campaigns, communicate outcomes & draw actionable insights.* Taking care of hiring in my team & mentor the team to keep them aligned with organization’s mission.* Accountable for B2B relationships with external parties.* Presenting performance reports in executive meetings.
Feb 2021 - May 2022
Social Media & Website Analyst - Volunteer
*Analysis, related to the website SEO, traffic, and ranking.*Analysis and reporting of post engagement on social media (Facebook, Instagram, LinkedIn & Twitter) and other user activity. *Drawing inferences and improving the post engagements and followers organically. *All kinds of SEO (On-page & Off-page) activity.*Traffic analysis, identifications of broken links, page speed, and mobile-friendliness.*Tracking rank on keywords and analysing factors for the troughs and the crest.
Mar 2020 - Mar 2021
Digital Marketing Manager
Jul 2020 - Sep 2020
Digital Marketing Analyst
*Launching, analysis, and reporting of Google PPC(Search & Display) campaigns.*Maintaining rank on focus Keywords and Backlinking (with Wikipedia and other platforms) *Monthly tracking and measuring different focus keywords’ performance. *Website & sitemap audit (find 404 or other errors, update no follow, no index or other tags, check URL structure, Page speed, Mobile Friendliness, and other factors to keep the site 100% optimized).*Using GTM and analytics for detailed reporting of website traffic and activities. *Leads back-tracking using GA and other tools to understand the decision-making process of TA. *SEO strategies to boost DA. *Website content management using CMS platforms. *Peer-to-peer e-mail campaign analysis using GTM & GA.
Sep 2019 - Jul 2020
Social Media Specialist
*Launching Facebook and Instagram campaigns.*Making social media calendar.*Brand awareness by organically increasing Facebook and Instagram followers.*Campaign analysis to identify TG and increase ROI.
Aug 2019 - Sep 2019
Digital Marketing Analyst
*Analysis and reporting of PPC Campaigns(Google, Bing, and social media).*Content management on Facebook and Instagram platforms. *Content performance analysis for social media. *Product performance analysis. *Doing competitors’ analysis to identify their focus keywords and factors affecting their ranks. *Understanding the seasonality and user behavior based on demographic factors.*Understanding the product gap and customer needs based on which new products were launched.
Jun 2019 - Aug 2019
Digital Marketing Specialist
*Tracking and analysis PPC campaigns(Google & Bing).*Preparing search ad copies.*To do keyword research for different products. *Identify gaps in demand and supply for new products based on keyword analysis. *Analyzing user behavior using GA to segment & target TG of 5 countries (US, UK, CA, AU, NZ). *Identifying keywords to be used in campaigns with low competition and high search volumes. *Doing competitors’ analysis to identify their focus keywords and factors affecting their ranks. *Suggest perfect URL structures for better categorization and SEO.
Mar 2019 - Aug 2019
Project Intern
*Doing keyword research.*Doing content optimization.*On-page SEO.*Website site map and website structure.
Apr 2018 - Jun 2018
Digital Marketing Executive
*Doing website SEO(On-page & Off-page) audit.* Launching, tracking & optimizing various paid ads of Google ads & Meta ads.* Directed organic traffic growth strategies, SEO, content distribution, and trackbacks.* E-mail campaigns launching & Performance tracking.* Created and distributed monthly SEO reports to notify clients of site traffic, goals and KPIs.* Identify demand gaps and opportunities for a new product based on keyword analysis*Ranking on focus key phrases.*Analysing traffic, pages performance, demographics, visitors’ behavior and other factors using GA. *Broken link analysis.*Site map analysis and structure*Social Media organic promotions.
Oct 2015 - Jun 2017
System Engineer
May 2015 - Sep 2015
Internship Trainee
May 2014 - Jul 2014
Internship Trainee
May 2013 - Jul 2013
4 education records
Avijeet Ranjan education
Master Of Business Administration - Mba, Marketing
National Institute Of Technology Durgapur
Bachelor Of Technology - Btech, Mechanical Engineering
Kiit - Kalinga Institute Of Industrial Technology
Education record
A E C S Narwapahar
Education record
Aecs Narwapahar
FAQ
Frequently asked questions about Avijeet Ranjan
Quick answers generated from the profile data available on this page.
What company does Avijeet Ranjan work for?
Avijeet Ranjan works for The Growth Axis.
What is Avijeet Ranjan's role at The Growth Axis?
Avijeet Ranjan is listed as Chief Executive Officer at The Growth Axis.
Where is Avijeet Ranjan based?
Avijeet Ranjan is based in United States while working with The Growth Axis.
What companies has Avijeet Ranjan worked for?
Avijeet Ranjan has worked for The Growth Axis, Sling Tv, Hoichoi, Otipy, and Covidindia.Org.
How can I contact Avijeet Ranjan?
You can use AeroLeads to view verified contact signals for Avijeet Ranjan at The Growth Axis, including work email, phone, and LinkedIn data when available.
What schools did Avijeet Ranjan attend?
Avijeet Ranjan holds Master Of Business Administration - Mba, Marketing from National Institute Of Technology Durgapur.
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