Avijit Chakraborty

Avijit Chakraborty Email and Phone Number

Head - Content Acquisition & Digital Growth @ TerreVision
Avijit Chakraborty's Location
India, India
About Avijit Chakraborty

Dynamic and results-driven Digital and Brand Marketing expert with nearly 18 years of comprehensive experience. Demonstrated proficiency in Digital Marketing, Social Communication, Content Strategy, Marketing Automation, B2B Communication Strategy, and Lead Generation. Proven track record in conceptualizing and executing integrated digital campaigns, optimizing creative content, and employing data-driven approaches to elevate brand visibility and ROI. Exceptional ability to leverage marketing automation tools for streamlined content distribution and enhanced engagement. Renowned for effective cross-functional collaboration and a history of scaling campaigns to achieve and surpass business goals. Eager to contribute my expertise and passion to innovative digital marketing initiatives.

Avijit Chakraborty's Current Company Details
TerreVision

Terrevision

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Head - Content Acquisition & Digital Growth
Avijit Chakraborty Work Experience Details
  • Terrevision
    Head Of Content Acquisition & Digital Growth, India
    Terrevision Jan 2023 - Present
    India
    TreeVision (https://terre.vision) is a pioneers and leaders in foreign Language FAST channels. We license and broadcast content to the major FAST Channel Providers around the world.  We maintain a proprietary adtech to insert foreign language advertisements on some of our partner’s platforms. We can even translate advertisements into other languages with our proprietary AI technology.‍We are TERREVISION, and we believe television brings the world together.
  • Abp Group
    Brand & Digital Manager - Anandabazar Patrika
    Abp Group Apr 2017 - Dec 2022
    Kolkata Area, India
  • Amrit Feeds Ltd
    Brand Manager
    Amrit Feeds Ltd Sep 2012 - Apr 2017
    Kolkata Area, India
    A Kolkata based Rs. 2500 crore Kolkata based group under the able leadership of Mr. Harish Bagla, the Managing Director of the Group. Our Business Expanded in Four verticals: Feeds, Poultry, Dairy and Frozen food (Fresco Polo) & Retail.
  • Mirc Electronics Limited (Onida)
    Marketing & Activation Manager - East Zone
    Mirc Electronics Limited (Onida) Apr 2011 - Oct 2012
    Kolkata
     Handled the entire gamut of ATL and BTL activities for Consumer Electronics & Home Appliances Category. Holds the distinction of planning & executing ATL, BTL and marketing activities to achieve volume estimations and increase consumption within budgeted parameters. Conceptualization, Development and Implementation of Brand Strategies. Keeping a close watch on competition marketing strategies & actions & working out counter measures. Supported new brand promise, brand vision, brand position and brand architecture. Arrange Customer Engagement Campaign and developing /executing Online Brand strategy.
  • Spice Mobility Ltd
    Deputy Manager - East Zone
    Spice Mobility Ltd May 2008 - May 2011
    Kolkata Area, India
    Responsible all ATL n BTL activities in East Zone.
  • Salora International Ltd.
    Sr. Executive- Marcom
    Salora International Ltd. Aug 2006 - Aug 2007
    Taking care of ATL n BTL activities for East Zone

Avijit Chakraborty Education Details

Frequently Asked Questions about Avijit Chakraborty

What company does Avijit Chakraborty work for?

Avijit Chakraborty works for Terrevision

What is Avijit Chakraborty's role at the current company?

Avijit Chakraborty's current role is Head - Content Acquisition & Digital Growth.

What schools did Avijit Chakraborty attend?

Avijit Chakraborty attended West Bengal University Of Technology, Umesh Chandra Collage, Central School.

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