Avi Kletzel Email & Phone Number

Hod Hasharon, IL

- Run the front of Anti-Money Laundering efforts with winning, patented solutions, using AI- Improve the performance of Fintechs and Financial institutions around the world- Empower continuous monitoring, customizable assessments and customer risk management through holistic approach

• Spearheaded outbound B2B Sales for SaaS in Fitness Industry and other SMBs in new markets: Spain and Latin America, with a win rate of 8/10
• Opened new market for SaaS in Mexico, landing first paying customers there, created an ICP/IPP and a value of pipeline of $280K per year
• Piloted software in Fitness industry in Israel, resulting in the creation of ICP and a standardization to find qualified leads
• Conducted research and SQL generation with the use of successful objection handling and hence reducing Customer Acquisition Cost (CAC) that existed from other markets by 25%

Israel

• Lead qualification (inbound) and prospecting (outbound) through: cold calling, cadences and video use (Vidyard).
• Matching between prospect's (ICP) needs and appropriate product/services (value proposition), hence landing meetings between qualified prospective customers and Sales Executives
• Building long term relationships with current clients while proactively developing new businesses.
• Efficient CRM and research practices with the use of software such as Salesforce, Lusha, Apollo, Crunchbase, LinkedIn Navigator, ZoomInfo

Hod Hasharon, Israel

• Operated and managed CrossFit affiliate maintaining local brand accountability
• Developed specialized programming with qualified staffing for diverse populations
• Provided training & development of staff and members on ongoing basis
• Executed business development, including developing new services & products with strategic market placement to yield best results at a pace of 2 per quarter, generating new revenue streams and increase of sales by 30%
• Spearheaded and managed inbound and outbound operations across platforms that led to sales of 500+ memberships per year and a retention rate of 85%

Israel

• Implemented marketing and sales strategy, including outbound/inbound and upsales, with high levels of accountability and top SQL generation performance
• Positioned brand and spearheaded rebranding including development and improvement of brand equity
• Developed Marcom production, including digital and print
• Orchestrated media management and buying digital vs. online and mobile marketing initiatives
• Operated advertising campaigns, including SEO, PPC, retargeting and social media

Orlando, Florida, United States

• Identified Sales Qualified Leads (SQL) for specialized entertainment and dining experiences at the Disney Parks (upsales)
• Trained new Park employees on Company standards, values and sales cycles operations in English and Spanish
• Developed Marcom tools for internal product promotion and updating, including weekly newsletter and email cadences
• Implemented, tracked and developed performance for team of 150
• Operated events, stages, production sets and entertainment venues at The Magic Kingdom® Park

Disney University, Florida

• Inspired integration and brand synergy across the Parks’ segment of the Disney Company
• Fostered brand values education to new employees during on boarding program in English and Spanish
• Advocated the implementation of synergy strategy that included park operations, consumer products (merchandise) and consumer goods (foods & beverages) and many more

- Business Plan development, achieving over quota performance- Strategy and positioning based on research- Project Management based on new sales initiatives

• Provided creative solutions and excellent customer service to students globally (CRM usage: Peoplesoft)
• Executed sales of study software, online and mobile enhancements/accessories over quotas
• Lead onboarding for Spanish speaking sales teams
• Consistently increased company revenues and levels of customer service through over quota leadership efforts

Mba, International Business Administration

Activities and Societies: Sofaer iMBA, Film and TV Production MFA

Bs, Sport And Recreation Management

Activities and Societies: Member of Men's Gymnastics Team

Ba, Media Arts And Film

Activities and Societies: Member of Men's Gymnastcs Team