A result-oriented professional with nearly 6+ years of experience in Marketing Management, Marcomm, Key Account Management, Revenue Generation, ATL & BTL Activities and 4+ years in Sales & Marketing. Skilled in identifying & establishing strategic alliances / tie-ups with suitable business partners, resulting in deeper market penetration & reach. Expertise in monitoring sales, supported Brand Manager in all decisions and ensured a high level of competitiveness for the brand in the market. Proficient in developing effective relations with clients and achieving customer delight for business retention / enhancement by providing superior & building market credibility. Proven abilities in increasing brand building preference in terms of price & quality; skilled in organizing various client specific promotional events / campaigns / exhibitions as per stipulated budgets. Team-based management style coupled Worked on multi-dimensional, media mix 360 0 campaigns involving ATL, BTL, PR, Events, Exhibitions, Trade promotions, Merchandizing, Film productions, Online advertising, Social Media, agency management etc. PROFESSIONAL PROFILEAs a Brand Activation Manager was able to take product and services (Brands) to a new professional and successful levels by developing consumer-driven and effective activation strategies, that improves the bottom line and propel company offering to the top. Comprehensive background in both product and service marketing with strength in team leadership, communication and project management.
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Zonal Director EastRura Metrix Pvt LtdHyderabad, Tg, In
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Assistant General Manager MarketingAmerican Oncology Institute - Precision Cancer Care Jun 2017 - PresentHyderabad Area, India• Taking care of the Marketing, Branding and CSR function of the Organization• Was responsible for 40% of the overall turnover of the hospital i.e., 3- 4cr of revenue per month• Handing of around 100 gated communities and apartments – Key accounts for the Hospital• Meet, Liaison and interact closely with the MC of each community in understanding their requirements in terms of what is the expectation of their residents in terms of services expected out from an Hospital and the… Show more • Taking care of the Marketing, Branding and CSR function of the Organization• Was responsible for 40% of the overall turnover of the hospital i.e., 3- 4cr of revenue per month• Handing of around 100 gated communities and apartments – Key accounts for the Hospital• Meet, Liaison and interact closely with the MC of each community in understanding their requirements in terms of what is the expectation of their residents in terms of services expected out from an Hospital and the service improvements required there-on• Drive the Business Specialty wise in each of the target locations by designing products and subsequently the marketing strategy for the specialty• Design and implement innovative and engaging on ground and ATL marketing and branding strategy to influence the TG• Starting from Organizing camps specialty wise, to Interactive sessions, to conducting activation programs to organizing events were regular part of the strategy for engaging the TG• Responsible for planning of each activity to implementation and then calculate the ROI • Leading a team of 7 people including Senior Managers, Managers and executives and am responsible for setting up targets, POA and training of the team• Implemented first time strategy like Toyota NIDO campaigns, Talentease Orientation programs etc and generated additional revenues for the departments Show less -
Senior Manager Branding & ActivationAccess Corporate Communication'S & Events Solutions (India) Pvt.Ltd Oct 2009 - PresentBengaluru Area, India• Identifying potential clients and decision makers within the client organization• Interaction with the Brand Management team to devise strategies for the brand to reach maximum visibility through BTL activities, events and promotional campaigns.• Liaising with clients to ascertain their precise BTL / Activation requirements. Working closely with key stakeholders at every level of the business to ensure the effective delivery of activation projects / events.• Working with a Team of… Show more • Identifying potential clients and decision makers within the client organization• Interaction with the Brand Management team to devise strategies for the brand to reach maximum visibility through BTL activities, events and promotional campaigns.• Liaising with clients to ascertain their precise BTL / Activation requirements. Working closely with key stakeholders at every level of the business to ensure the effective delivery of activation projects / events.• Working with a Team of 10 to develop proposals that speaks to the client's needs, concerns and objectives• Preparation of Cost-Sheet based on the proposal and deliverables, negotiations with the clients and closures.• In associations with the Operation team create the check-list and guide in implementation.• Supervising & coordinate the activities of personnel, subcontractors & vendors• MICE: Develop concepts, create marketing collaterals, meet sponsors, generating revenue and successful implementation of the expo.• Identifying and selection of vendors to delegate the work order.• In assistance with the operation team supervise the complete production, operation and delivery process.• Submission of reports, raise the invoices and generate payments from the clients.• Handle the complete internal process from issuance of JCS, PO and IOU etc• Arranging and participating in internal and external client debriefs Show less -
Senior Marketing ManagerClove Dental May 2016 - Jun 2017Bangalore -
Executive MarketingBk Group Of Companies 2001 - 2003
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Executive MarketingBk Group Of Companies 2001 - 2003
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Executive MarketingBk Group Of Companies 2001 - 2003
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Executive MarketingBk Group Of Companies 2001 - 2003
Avinash Pani Skills
Avinash Pani Education Details
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Kiit UniversityFirst -
Fm CollegeFirst
Frequently Asked Questions about Avinash Pani
What company does Avinash Pani work for?
Avinash Pani works for Rura Metrix Pvt Ltd
What is Avinash Pani's role at the current company?
Avinash Pani's current role is Zonal Director East.
What schools did Avinash Pani attend?
Avinash Pani attended Kiit University, Fm College.
What skills is Avinash Pani known for?
Avinash Pani has skills like Marketing Management, Brand Management, Management, Marketing, Event Management, Marketing Communications, Branding And Activations.
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1citrix.com
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Avinash Pani
India -
Avinash Pani
Hyderabad -
1gmail.com
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