Avishek Kumar

Avishek Kumar Email and Phone Number

Business Head | Building Brands | International Business | Product GTM Strategy | P&L Ownership | Operational Excellence @ Caliber Brands
Avishek Kumar's Location
Dubai, United Arab Emirates, United Arab Emirates
About Avishek Kumar

An entrepreneurial outlook combined with strategic and analytical capability for a result-driven approach at its helm makes me a distinguished and dependable leader.With 14+ years of experience across Consumer Durables, Small Kitchen Appliances, and Retail formats has groomed me into a seasoned team leader with multitasking capabilities. Starting, building, growing, and improving businesses and operations has set forth a next-level growth trajectory for all I have endeavored. Naturally oriented to drive poignant results, prompt but calculated decision-making & quick turnarounds define my professional style.My mantra is 'People First.'An interesting career in India with valuable contributions in various roles, starting as a frontline contributor and handling responsibilities up to a regional level team player with leading consumer durable companies in India – LG Electronics and Panasonic. This journey allowed me to hone my channel sales and trade marketing skills, understand the nuances of managing multiple sales partners and building solid sales which grew year on year building the trust of the sales partners on the brand. Played a key role in the GTM (Go-To-Market) structure in my territory and build a deep trust and understanding between the sales partner and brand.With my understanding for products and sales which adds value to the consumers, my journey in Middle East started at Sharaf DG as the buyer for Small Domestic Appliances. Bringing my surcharged spirit to the company, I effortlessly worked towards creating value for end consumers who came to our stores for solutions for their Home and Kitchen needs. My journey in this role gave me the opportunity to understand, search and bring products and offers which was of better value to our consumers. My foray into this dynamic and fast-growing Middle Eastern market helped me in quick adaptability and ability to thrive in new environments. With a keen eye for innovation and a passion for delivering exceptional customer experiences, I have been a building block in reshaping the industry landscape.In my words, "Success is not solely determined by numbers but by the positive impact we create on people's lives, both within and beyond the organization. It is through collaboration, empowerment, and a shared vision that we truly achieve greatness." My journey has just started and as a visionary leader I will continue to inspire and shape the future of our industry I work, leaving an incredible mark on all those who I had-have the privilege to work alongside in this journey.

Avishek Kumar's Current Company Details
Caliber Brands

Caliber Brands

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Business Head | Building Brands | International Business | Product GTM Strategy | P&L Ownership | Operational Excellence
Avishek Kumar Work Experience Details
  • Caliber Brands
    Director
    Caliber Brands Jan 2019 - Present
    Dubai, United Arab Emirates
    - Built a network of Partners across the MEIA region to drive sales and growth from the ground up.- Instrumental in Nutribullet's partnership as a regional distributor and led to the success of Nutribullet being the No. 1 Brand in the Personal Blender Category as per published industry standard reports.- Identified growth opportunities to scale revenue.- Currently driving a business portfolio of 30 Million USD+ across all the territories.- Over the last 6 years, I have been able… Show more - Built a network of Partners across the MEIA region to drive sales and growth from the ground up.- Instrumental in Nutribullet's partnership as a regional distributor and led to the success of Nutribullet being the No. 1 Brand in the Personal Blender Category as per published industry standard reports.- Identified growth opportunities to scale revenue.- Currently driving a business portfolio of 30 Million USD+ across all the territories.- Over the last 6 years, I have been able to build the business, which has grown 40x in sales revenue.- Played key roles in the Brand Building journey of 'Nutricook' and forayed in the space of Electric Pressure cookers, Air fryers and Kitchen Essential in 2019.- Currently, Nutricook stands #1 Brand in Electric Pressure Cooker category and #1 Brand in Air Fryers category (By Volume) as per published industry standard reports of YTD Dec'23.- Responsible for digital & trade marketing initiatives to drive brand and product awareness across the market.- Successfully launched a campaign of '30 days risk free' for the launch of Air Frver Grill with Carrefour, which is a major retailer in the region. Show less
  • Caliber Brands
    Head - Exports (Middle East, India & Africa)
    Caliber Brands Sep 2016 - Dec 2018
    Dubai, United Arab Emirates
    Responsible for the overall business across all the active territories in the Middle East, Africa & India region. Key tasks included - Partner Management, Pricing, Product Launches, Promotion Planning, Marketing Campaign Initiatives, Training, Customer Service and Budget Management.
  • Sharaf Dg
    Senior Merchandising Officer
    Sharaf Dg Jun 2015 - Sep 2016
    Dubai, United Arab Emirates
    As a buyer of the Small Home appliances category, I was instrumental in driving the business across UAE by analyzing and ensuring that the customers visiting our stores are best served with great products, exciting promotions, and a superior customer journey. With a deep belief in partnership, I was able to achieve the organization's goals by ensuring the best vendor experience to ensure Sharaf DG is well supported by all the brands to achieve its business metrics of Market Share, Top Line… Show more As a buyer of the Small Home appliances category, I was instrumental in driving the business across UAE by analyzing and ensuring that the customers visiting our stores are best served with great products, exciting promotions, and a superior customer journey. With a deep belief in partnership, I was able to achieve the organization's goals by ensuring the best vendor experience to ensure Sharaf DG is well supported by all the brands to achieve its business metrics of Market Share, Top Line Goals and Bottom Line targets. I received the "Star Performer" award for outstanding performance during GITEX 2015. Show less
  • Panasonic India
    Key Account Manager
    Panasonic India Sep 2014 - Jun 2015
    Mumbai, Maharashtra, India
    Responsible for increasing the channel bandwidth by activating key accounts in Mumbai & Thane region in India. The accounts were activated before the festival season - Diwali'15, and scaled up a business of 0.8 million USD in that period.
  • Lg India
    Assistant Retail Sales Manager
    Lg India Jun 2009 - Sep 2014
    Mumbai, Maharashtra, India
    The GTM (Go-To-Market) structure was incorporated in Maharashtra Region in the year 2009, and I was assigned the Mumbai Chapter, which was executed successfully by system integration and partner training. The entire initiative was coined to bring parity in the margin structure and market mapping to understand the demographics for SKUs in order to streamline the demand-supply on real-time basis for better profitability.

Avishek Kumar Education Details

Frequently Asked Questions about Avishek Kumar

What company does Avishek Kumar work for?

Avishek Kumar works for Caliber Brands

What is Avishek Kumar's role at the current company?

Avishek Kumar's current role is Business Head | Building Brands | International Business | Product GTM Strategy | P&L Ownership | Operational Excellence.

What schools did Avishek Kumar attend?

Avishek Kumar attended Mica | The School Of Ideas, Sri Balaji University,pune.

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