Anna Khomenko

Anna Khomenko Email and Phone Number

fCMO x Smart Kitchen Brands 🇺🇸 I help smart kitchen startups launch and grow in US market 🟡 Lead Generation, Brand Launch, Sales Marketing Strategy 🟢 Contact me for a free audit @ Startup Dials
Anna Khomenko's Location
Hong Kong SAR, United States
Anna Khomenko's Contact Details

Anna Khomenko personal email

About Anna Khomenko

Every successful brand comes down to creating experiences, telling stories, and establishing meaningful connections with customers. If you're looking for guidance and help on positioning, messaging and launch strategy for your brand and product - for the long term - I can help.My name is Anna, and I am the Founder at Startup Dials.At Startup Dials we are your long-term success partner from crowdfunding to big retail. Innovative consumer tech brands partner with us to launch products and scale their business. We help brands create customer experience users love and connect the dots between products and stores for increased exposure and, ultimately, sales volume. The past 6 years I dedicated to building smart consumer tech startups from the ground up, defining and executing launch strategies focusing on the North American market (USA, Canada).With the wide network of partners, we help you define brand positioning and create compelling storytelling for media and influencers, build a comprehensive omni-channel retail strategy and optimize operations focusing on business growth. Welcome aboard! Right now I help customers with:- Brand positioning- Pre-order campaign - Kickstarter campaign- Pricing strategy- Amazon and Retail strategy- Email nurture- App user flow - Customer interviews and feedback loop#BrandConsulting#MarketingStrategy#BrandDevelopment#BusinessGrowth#ProductMarketing#DigitalMarketingConsulting#StartupConsulting#CustomerAcquisition#Crowdfunding

Anna Khomenko's Current Company Details
Startup Dials

Startup Dials

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fCMO x Smart Kitchen Brands 🇺🇸 I help smart kitchen startups launch and grow in US market 🟡 Lead Generation, Brand Launch, Sales Marketing Strategy 🟢 Contact me for a free audit
Anna Khomenko Work Experience Details
  • Startup Dials
    Founder
    Startup Dials 2023 - Present
    We simplify marketing for consumer tech startups. Launch your smart product, position your brand effectively, and master your market entry. Our expertise? Tuning into your customer's journey to shape messages that resonate, fostering a solid foundation for growth.
  • Cookingpal
    Chief Marketing Officer
    Cookingpal 2019 - 2023
    Claymont, Delaware, Us
    • Built Go-To-Market and pricing strategy across regions: B2C vs B2B, successfully capturing a significant market share and achieving 5X YoY sales growth.• Led market research, Brand Positioning and User Testing to improve existing product and portfolio expansion.• Defined product launch and marketing activities maximizing MER (>2) and minimizing CAC (<30%) by focusing on customer segmentation, acquisition & retention strategies.• Owned e-commerce strategy and promotional calendar resulting in over 70% sales increase during peak season sales (Shopify, Amazon).• Developed a detailed Customer Journey Map and build a marketing funnel which led to improved efficiency of CTAs, data capture and analytics reporting. • Built a high-performing marketing team cutting down on inefficiencies and doubling down on productivity by introducing tools, systems and processes: Wrike, Figma, Brandfolder DAM, Klaviyo, GDS, Sprout Social etc.Exhibitions and conferences: • Spokesperson at CES 2020, 2023, IHA Chicago, Pepcom, StartUp Grind, NYCVFF, Mom 2.0• Broad media coverage across TV (Kelly & Ryan, Tamron Hall), Apple TV, Radio, Digital and Press, generating millions of impressions resulting in web traffic increase following each feature.
  • Cleer, Inc
    Senior Brand Marketing Manager | Usa, China, Uk
    Cleer, Inc 2018 - 2019
    San Diego, California, Us
    • Developed comprehensive Brand Guide defining brand mission, vision, USP, personas, brand voice leading to a consistent brand message across communications channels and geographies. • Formulated region specific Go-To-Market strategies that aligned across own e-commerce (Amazon, Tmall) and Retail Distributor channels.• Developed marketing and promotional calendar, web content and its localization across geographies according to product mix.• Developed and implemented customer acquisition and retention strategies leveraging organic and paid growth tactics to increase customer base and loyalty. • Led social media & PR activities to establish brand presence and execute impactful marketing campaigns resulting in significant increase in brand visibility and engagement. Exhibitions and conferences: • Spokesperson at: CES 2019, SIAV 2019
  • Ef Education First
    Global Lmplementation Manager | China, Indonesia, Russia
    Ef Education First 2017 - 2018
    Zurich, Zurich, Ch
    • Analyzed client requirements and worked out product rollout timeline and action plan• Determined implementation strategy: product release, pilot and launch• Prepared training materials and delivered trainings to users• Coordinated with Support Team on product defects and with Product Owner on improvement requirements • SFDC CRM Implementation
  • Diasorin
    Marketing Executive Strategic Markets | Apac, Emea, Brazil
    Diasorin 2012 - 2017
    Saluggia, Vc, It
    • Managed localization of Global Marketing strategy (communication, merchandising, commercial) to resulting in consistent 15-20% YoY growth across the region. • Organized reviews with Distributors, Sales and Product Managers on Marketing Activities to identify needs and opportunities for business development in alignment with current product portfolio and new product launches. • Led preparation for Salesforce.com CRM platform to pilot in APAC in line with Global Strategy: funnel management unification, launch phasing.• Managed execution of trade shows, company events, webinars according to Activity Calendar within regions.Interim Area Manager (2015) │Hong Kong and Taiwan │Annual Sales Turnover 4M Euro• Achieved set business targets according to plan, with support of Service and Product Trainings organized by Corporate HQ, Italy• Coordinated between Regional and Global departments: Order Entry, Logistics, Customer Care, Service, Legal.
  • Mezhtransavto
    Business Development Manager
    Mezhtransavto 2008 - 2011
    • Launched a China Sales Department, making the company one of the top players in the market segment due to new market expansion and shipment volume.• Developed a new promotional program to increase brand awareness.

Anna Khomenko Skills

English Sales Business Development Business Strategy Market Analysis Project Management International Business Management Market Research Cross Functional Team Leadership Negotiation Sales Management Management Consulting Sourcing Business Planning Training Marketing Competitive Analysis Chinese Culture Sap Crm Salesforce.com Development Brand Strategy Marketing Strategy Social Media Marketing

Anna Khomenko Education Details

  • National Research University - Higher School Of Economics
    National Research University - Higher School Of Economics
    World Economy And International Affairs

Frequently Asked Questions about Anna Khomenko

What company does Anna Khomenko work for?

Anna Khomenko works for Startup Dials

What is Anna Khomenko's role at the current company?

Anna Khomenko's current role is fCMO x Smart Kitchen Brands 🇺🇸 I help smart kitchen startups launch and grow in US market 🟡 Lead Generation, Brand Launch, Sales Marketing Strategy 🟢 Contact me for a free audit.

What is Anna Khomenko's email address?

Anna Khomenko's email address is av****@****ail.com

What schools did Anna Khomenko attend?

Anna Khomenko attended National Research University - Higher School Of Economics.

What skills is Anna Khomenko known for?

Anna Khomenko has skills like English, Sales, Business Development, Business Strategy, Market Analysis, Project Management, International Business, Management, Market Research, Cross Functional Team Leadership, Negotiation, Sales Management.

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