Awais Siddiqui began his career in 2018 as a Business Development Officer (BDO) at Ipspecialist.net, where he quickly demonstrated his skills and was promoted to Project Manager within six months. In this role, he managed the company's Kindle Direct Publishing (KDP) operations, overseeing the uploading and marketing of Ipspecialist's books on Amazon and other digital media platforms. This experience allowed him to develop a strong understanding of Amazon's marketplace and digital publishing.After gaining valuable experience, Awais co-founded an Amazon e-commerce company. His focus was on sourcing products from U.S. distributors and selling them on Amazon.com, helping the business grow and scale within the competitive e-commerce landscape.In March 2023, Awais co-founded another company that provides services to Amazon sellers, specializing in wholesale selling. His company also helps Pakistani ethnic brands, like United King, enter the Amazon marketplace, giving them guidance and support in starting their e-commerce journey. His dedication to helping businesses succeed on Amazon has positioned him as an expert in both wholesale and international brand expansion.