- Detailed analysis around Capex, CoGs and Opex- Review Opex Forecast submitted by various departments of Group companies. Through the review process liaise with respective teams to ensure Forecast is finalized and presented to the Management for their approval- Review monthly Opex reporting to ensure it is accurate and to monitor the expenditures against forecasts- Involves constant liaison with stakeholders in Sales, Accounts and Strategy teams over an extended period- Preparation and evaluation of Models to determine whether a project is feasible and is aligned with company’s strategic goals- Post-evaluation of projects and offers to determine to what extent the objectives were achieved along with recommendations for future offer roadmap- Ad hoc analysis projects including close the gap sessions to achieve overall company’s targets conducted when necessary during the year- Analyze large sets of data with accuracy and provide meaningful actionable insights to top management- Develop understanding of key value drivers for important KPIs in the group, as well as understanding of macro & micro-economic indicators and their impact on F&B Sector Pakistan- Provide support to other divisions/departments (strategy, reporting, operational excellence, etc.) as part of different project teams (including Group initiated projects)Typical day at work:- Preparing, executing and improving financial models to support in forecasting/reporting to reduce turnaround time- Developing a forecasting database incorporating trends seen in actual daily and monthly reporting- Efficiently supporting in running ad-hoc analyses as demanded by management to support decision making and to highlight key drivers behind revenues- Carrying out analysis of different value drivers, trends and development and responsible for providing decision support to management- Flexibility to adapt to changing situations at the last moment, including carrying out ad-hoc tasks/analysis

As the pioneer Finance Head, I played a key role in the successful setup and launch of a prestigious foreign university campus in Pakistan. I led the financial planning, budgeting, and resource allocation processes from the ground up, ensuring smooth operations and regulatory compliance. My efforts contributed significantly to establishing a strong financial foundation, enabling the university’s successful entry into the Pakistani education sector.

The core role is responsible for planning, analyze and assist management in developing strategy for the profitability and growth of the company.Some extracts from my role for the organization:• Preparation & Presentation of Annual & Five-year business plan for Management.• Prepare and present monthly S&OP and Expected close, and schedule to implement process improvements.• Collaborating with the Commercial Finance team to analyze and execute pricing strategies, enabling effective pricing decisions and streamlined system management.• Analyze cost variances and track the changes to uncover inefficiencies. • Analyze cost variables and practices by comparing it with competitors and relevant sector. Preparation & Presentation of Annual & Five-year business plan for Management.• Cross functional coordination in cost saving initiatives.• Prepare detailed reports/ dashboards, both periodically and ad-hoc basis for both Management and Head Office (South Korea).• Help management make important decisions based on costs and benefits (e.g., investments, market growth, pricing changes). Track and communicate status of business initiative projects to management.• Coordinate and manage cross-functional teams to improve business planning methods and performance review, analysis and comments for monthly management reporting pack and financials.• Plan, implement and monitor business process changes for projects.• Preparation of rolling financial forecast, its analysis with budget, actual and prior periods.

Being part of one of the top 6 international network firm , I have gained an experience of managing and participating statutory audits, internal audits, review engagements and special assurance & advisory engagements for a diversified portfolio of businesses. Some extracts from my role in audit and assurance is discussed below: • Identified management control weaknesses and provided value added suggestions for remediation.• Created periodic reports comparing budgeted costs to actual costs.• Maintained fixed asset module and calculate and record monthly depreciation expense.• Developed and executed strategy for audit engagements.• Performed detailed testing of internal controls. • Identified control gaps in processes, procedures and systems through in-depth research and assessment and suggested methods for improvement.• Reviewed monthly operations to assess compliance with budgets and determine necessary adjustments for future plans.• Assisted management with finalization of annual expense plans.• Reviewed and identified risks, analyzed controls and tested compliance.• Investigated discrepancies that were discovered during auditing process.• Documented recommendations to improve internal controls.• Performed internal audits of financial and departmental operations, developing risk assessments and conducting process walkthroughs to ensure compliance with documented processes.• Guided departments in developing remediation plans, addressing deficiencies uncovered during walkthroughs.Major Clients in a leading role:- Gas and Oil Pakistan Limited- Innovative Investment Bank Limited- Resham Textile Industries Limited